- Middle site
- 91
- Ahead by
- 8
Worth the mostLet AI crawlers in+1
211bayarea.org
Top 25%of the 263,590 sites mttr has read, at #37,430
It scores 89.
A score says pages are well formed. It does not say an assistant cites the site.
Describe images
89 now93 with itTop 10% from 90
#37,430to#10,77726,653 places up64 of its 64 pages fail it. 2 in 7 ranked sites pass it.
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The link
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Where it ranks
Up 226,160 places since Oct 14, from #263,590. 1 point takes it into the top 10%.
Beside it on the board
- #37,428mbpatileducation.com89
- #37,429bellconstruct.com89
- #37,430211bayarea.org89
- #37,431royalmelbourne.net89
- #37,432frogsthemes.com89
6,867 sites score 89. A tie goes to the site with faster, leaner pages that say more and keep improving.
To the top 10%
- 89Now#37,430
- 93Describe imagesTop 10%
1 fix. Top 10% starts at 90.
Where it stands
Each stage against the middle site. It leads on every one.
- Middle site
- 59
- Ahead by
- 6
Worth the mostDescribe images+4
- Middle site
- 98
- Ahead by
- 2
Full marks1 in 4 ranked sites have them
- Middle site
- 57
- Ahead by
- 43
Full marks2 in 7 ranked sites have them
Against a typical site
The readThis siteTypicalAgainst typical
Pages read644420 more than typical
Links a page22131.7× typical
Words a page25739435% below typical
Rules failing somewhere8146 fewer than typical
Half its pages answer in1,079 ms210 ms414% slower than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
8 fixes. The first 6 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 4 points26,653 places up
Describe imagesUnderstand64 of 642 in 7
Worth 3 points22,346 places up
Fix description lengthsUnderstand55 of 641 in 11
Worth 2 points each17,347 places up each
Set a share imageUnderstand53 of 642 in 7
Fix title lengthsUnderstand24 of 641 in 6
Worth 1 point each11,624 places up each
Let AI crawlers inAccessAbout the whole site19 in 20
Use one main headingUnderstand13 of 641 in 4
Show 2 more fixes
Worth under a point each
Speed up the serverAccessAbout the whole site4 in 5
Add an llms.txtAccessAbout the whole site1 in 4
How AI reads this site
It reads closest to law firms, but only loosely. 3 changes would make it plainer.
It reads as
Law firms
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- Law firms
- Trades and home services
- Auto repair and dealers
What an assistant reads first
Home pageWhat it says
Title211 Bay Area Information & Referral Services
Description211 Bay Area provides free, confidential 24/7 assistance connecting residents to local health and human services. Dial 211 or text your zip code to 898211 for help with housing, food, mental health, disaster info, and more across San Francisco, San Mateo, Napa, Marin, Santa Clara, and Solano counties.
First headingConnect with 211
Opening2-1-1 Bay Area is a program of United Way Bay Area
3 changes so it reads plainly as what it is
- Say what you do, for whom and where
Its pages read only partly as Law firms. An assistant matches a site to a question by what its pages plainly say.
Agent instructions
On 211bayarea.org, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Law firms. Keep the title under 60 characters and lead with the service, not the name.
- Rewrite the description
Its description is 302 characters and is cut off in results.
Agent instructions
On 211bayarea.org, write the home page a meta description of one or two sentences, 50 to 160 characters: what the business does, for whom, and where.
- Say what kind of business it is in structured data
Its home page declares no business or organization type, so a machine has to guess what it is.
Agent instructions
On 211bayarea.org, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits Law firms), with its name, address, phone and sameAs links to its own profiles.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.