- Middle site
- 91
- Behind by
- 30
Worth the mostFix pages that fail to load+3
allankitchens.com
47 of 100ahead of 0% of the sites mttr has read
It comes closest to the middle site on Trust, at 93 against 98. 4 fixes, 22 points, take it to 69.
A score says pages are well formed. It does not say an assistant cites the site.
4 fixes, 80,968 places up
- 47Now#262,791
- 55Add a way to get in touch#232,013
- 61Add a tap-to-call link#213,675
- 66Add structured data#195,322
- 69Use one main heading#181,823
The top half of every site starts at 77. The middle site in Canton, MA scores 79.
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Where it ranks
30 points take it into the top half.
Beside it on the board
- #262,866firedupkitchens.com47
- #262,867poolsidesign.com47
- #262,868allankitchens.com47
- #262,869frizzbees.dev47
- #262,870disneyresearch.com47
336 sites score 47. A tie goes to the site with faster, leaner pages that say more and keep improving.
Who leads Canton, MA
- #1cantonlocksmithservice.com98
- #2northendmotors.com95
- #3capitalconstructioncontracting.com93
- #21allankitchens.com47
The middle site in Canton, MA scores 79.
Where it stands
Each stage against the middle site. It trails on all four.
- Middle site
- 59
- Behind by
- 37
Worth the mostAdd structured data+5
- Middle site
- 98
- Behind by
- 5
Worth the mostLink to your profiles+1
- Middle site
- 57
- Behind by
- 57
Worth the mostAdd a way to get in touch+8
Against a typical site
The readThis siteTypicalAgainst typical
Pages read24442 fewer than typical
Links a page11396% below typical
Words a page1739496% below typical
Rules failing somewhere17143 more than typical
Half its pages answer in163 ms210 ms22% faster than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
17 fixes. The first 14 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 8 points30,855 places up
Add a way to get in touchAct1 of 21 in 2
Worth 6 points25,521 places up
Add a tap-to-call linkAct1 of 21 in 3
Worth 5 points14,890 places up
Add structured dataUnderstand1 of 21 in 3
Worth 3 points each4,629 places up each
Use one main headingUnderstand1 of 21 in 4
Match structured data to the pageUnderstand1 of 23 in 7
Add depth to thin pagesUnderstand1 of 23 in 7
Fix pages that fail to loadAccess1 of 23 in 4
Worth 2 points each3,730 places up each
Put the text in the HTMLAccess1 of 22 in 3
Serve a robots.txtAccessAbout the whole site6 in 7
Publish a sitemapAccessAbout the whole site3 in 4
Settle on one addressAccessAbout the whole site2 in 3
Set each page's canonical addressAccess1 of 22 in 5
Fix description lengthsUnderstand1 of 21 in 11
Describe imagesUnderstand1 of 22 in 7
Show 3 more fixes
Worth 1 point each506 places up each
Link to your profilesTrustAbout the whole site4 in 7
Set a share imageUnderstand1 of 22 in 7
Worth under a point each
Add an llms.txtAccessAbout the whole site1 in 4
How AI reads this site
It reads closest to law firms, but only loosely. 5 changes would make it plainer.
It reads as
Law firmsIt says it is in Canton.
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- Law firms
- Manufacturers and suppliers
- Trades and home services
What an assistant reads first
Home pageWhat it says
TitleAllan Kitchen Gallery
DescriptionFireworks Splice HTML
First headingNone in the HTML
OpeningPlease wait, You will be redirected to our new page;
5 changes so it reads plainly as what it is
- Say what you do, for whom and where
Its pages read only partly as Law firms. An assistant matches a site to a question by what its pages plainly say.
Agent instructions
On allankitchens.com, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Law firms. Keep the title under 60 characters and lead with the service, not the name.
- Make the first heading say what the title says
The home page has no first heading in its HTML.
Agent instructions
On allankitchens.com, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is: Law firms.
- Rewrite the description
Its description is 21 characters, too few to choose a site by.
Agent instructions
On allankitchens.com, write the home page a meta description of one or two sentences, 50 to 160 characters: what the business does, for whom, and where.
- Name Canton in the first words
The site is in Canton, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
Agent instructions
On allankitchens.com, name Canton in the home page title or first sentence, and in the description, where it reads naturally.
- Say what kind of business it is in structured data
Its home page declares no business or organization type, so a machine has to guess what it is.
Agent instructions
On allankitchens.com, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits Law firms), with its name, address, phone and sameAs links to its own profiles.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.