- Middle site
- 91
- Ahead by
- 4
Worth the mostLink straight to the final address+1
americantiredepot.com
Top 50%of the 264,993 sites mttr has read, at #72,661
It scores 84.
A score says pages are well formed. It does not say an assistant cites the site.
Add a way to get in touch
84 now92 with itTop 25% from 85
#72,661to#15,17357,488 places up97 of its 100 pages fail it. 1 in 2 ranked sites pass it.
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Where it ranks
1 point takes it into the top quarter.
Beside it on the board
- #72,659kpler.com84
- #72,660lanatag.com84
- #72,661americantiredepot.com84
- #72,662nextgenhomebuyer.com84
- #72,663gowarriorathletics.com84
8,641 sites score 84. A tie goes to the site with faster, leaner pages that say more and keep improving.
To the top quarter
- 84Now#72,661
- 92Add a way to get in touchTop 25%
1 fix. Top 25% starts at 85.
Where it stands
Each stage against the middle site. It trails on Trust and Act.
- Middle site
- 59
- Ahead by
- 26
Worth the mostAnswer the first question right under it+1
- Middle site
- 98
- Behind by
- 7
Worth the mostShow sources on guides+1
- Middle site
- 57
- Behind by
- 12
Worth the mostAdd a way to get in touch+8
Against a typical site
The readThis siteTypicalAgainst typical
Pages read1004456 more than typical
Links a page59134.5× typical
Words a page6713941.7× typical
Rules failing somewhere17143 more than typical
Half its pages answer in258 ms210 ms23% slower than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
17 fixes. The first 5 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 8 points57,488 places up
Add a way to get in touchAct97 of 1001 in 2
Worth 1 point each9,863 places up each
Answer the first question right under itUnderstand17 of 1001 in 121
Show sources on guidesTrust17 of 1001 in 2
Phrase headings as questionsUnderstand32 of 1001 in 10
Link straight to the final addressAccess99 of 1001 in 2
Show 12 more fixes
Worth under a point each
Put figures in tablesUnderstand17 of 1001 in 28
Fix title lengthsUnderstand32 of 1001 in 6
Fix description lengthsUnderstand26 of 1001 in 11
Add depth to thin pagesUnderstand9 of 1003 in 7
Add breadcrumb dataUnderstand23 of 1001 in 2
Describe imagesUnderstand12 of 1002 in 7
Add lists or tablesUnderstand5 of 1001 in 2
Add real images to contentUnderstand4 of 1002 in 3
Use one main headingUnderstand2 of 1001 in 4
Replace unsupported sales claimsTrust2 of 1002 in 3
Set each page's canonical addressAccess1 of 1002 in 5
Set a share imageUnderstand1 of 1002 in 7
How AI reads this site
The first words an assistant reads on its home page.
What an assistant reads first
Home pageWhat it says
TitleAmerican Tire Depot | Official Online Store | Shop Now & Save
DescriptionAmerican Tire Depot has the largest online selection of new tires & wheels. Find great deals on oil change, brakes, and wheel alignment. Shop Today!
First headingAuto CareExperts
OpeningPrecise auto service. Done right the first time.
2 changes so it reads plainly as what it is
- Make the first heading say what the title says
The title and the first heading share no word that says what the site does: “American Tire Depot | Official Online Store | Shop Now & Save” and “Auto CareExperts”.
Agent instructions
On americantiredepot.com, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is.
- Name Oxnard in the first words
The site is in Oxnard, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
Agent instructions
On americantiredepot.com, name Oxnard in the home page title or first sentence, and in the description, where it reads naturally.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.