annie-mac.com, read 8 hours ago. Back to the report
99 to 100 in 1 step
Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.
Now #180 of 263,590Step 1 full marks
Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.
The steps
Each is one change across the pages named. When one is live, read the site again and mttr marks it done.
- 1
Fix description lengths
+1 point, to 100, and #1, 179 places up, and full marks
Write a meta description of 70 to 165 characters that summarizes the page.
10 pages, 9 of them under /lo/
See the pages
- /licensing
- /lo/angelatourville
- /lo/anthonybueti
- /lo/antwonerodgers
- /lo/aslinethompson
- /lo/brieannakelley
- /lo/bryansmith
- /lo/carlenemarieshannon
- /lo/christiealotta
- /lo/christinekeller
3 more, to tidy up after 100
- 2
Replace unsupported sales claims
Under a point
Replace the sales claim with a fact that can be checked.
7 pages under /lo/
See the pages
- /lo/alimenke
- /lo/brettturner
- /lo/brianlavan
- /lo/chuckpearson
- /lo/claudiopeca
- /lo/colleenmurphy
- /lo/curtisswanson
- 3
Link to your profiles
Under a point
Link from the home page, in its header or footer, to each profile you keep: Instagram, TikTok, YouTube, Twitch, Facebook, X, LinkedIn.
Once, for the whole site
- 4
Describe images
Under a point
Describe every content image in its alt text.
1 page
See the pages
- /recruiting
Done since the first read
Speed up the server
Done, seen on the read of October 24. It failed on 1 page before.
Answer the first question right under it
Done, seen on the read of October 17. It failed on 6 pages before.
Add breadcrumb data
Done, seen on the read of October 17. It failed on 6 pages before.
Set each page's canonical address
Done, seen on the read of October 17. It failed on 1 page before.
Show when guides were updated
Done, seen on the read of October 17. It failed on 6 pages before.
Link straight to the final address
Done, seen on the read of October 17. It failed on 15 pages before.
Put figures in tables
Done, seen on the read of October 17. It failed on 6 pages before.
Allow pages to be indexed
Done, seen on the read of October 17. It failed on 2 pages before.
Fix pages that fail to load
Done, seen on the read of October 17. It failed on 106 pages before.
Name the publisher
Done, seen on the read of October 17. It failed on 6 pages before.
Add a way to get in touch
Done, seen on the read of October 17. It failed on 91 pages before.
Settle on one address
Done, seen on the read of October 17. It failed on 1 page before.
Use one main heading
Done, seen on the read of October 17. It failed on 1 page before.
Add a tap-to-call link
Done, seen on the read of October 17. It failed on 1 page before.
Match structured data to the page
Done, seen on the read of October 17. It failed on 6 pages before.
Show sources on guides
Done, seen on the read of October 17. It failed on 6 pages before.
Add structured data
Done, seen on the read of October 17. It failed on 1 page before.
What else the read found
Half its pages start answering within 159 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.
/grow-today520 ms/lo/chrispucci477 ms/refinance-calculator467 ms/lo/chrissawyer397 ms/lo/aaronferkinhoff259 ms
Fastest: /lo/antwonerodgers, 84 ms. Heaviest: /loan-options/cash2keys, 362 KB.
Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.
WordPressPlatform
CloudflareHosting
WP EngineHosting
Google Tag ManagerAnalytics
- GGoogle AnalyticsAnalytics
Adobe FontsFonts
From the structured data on its home page, as the site says it: an Organization named AnnieMac Home Mortgage. mttr does not check the profiles it names.
- Facebookanniemacmtg
- XAnnieMacMtg
- LinkedInanniemac-home-mortgage
- Instagramanniemacnation
- YouTubeanniemachomemortgage
- pages with strong signs
- 0
- hidden characters
- 0
- chat, markdown or placeholders left in
- 0
- dashes per 1,000 words
- 1
A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.
/passes every rule1 page/licensingfails 1: Fix description lengths1 page/recruitingfails 1: Describe images1 page/get-movingpasses every rule1 page/grow-todaypasses every rule1 page/loan-officerspasses every rule1 page/loan-optionspasses every rule1 page/purchase-calculatorpasses every rule1 page/refinance-calculatorpasses every rule1 page/lo/16 fail a rule. Worst: /lo/alimenke, 1 rule89 pages/loan-options/0 fail a rule2 pages
The read stopped at its page limit, so pages no link leads to cannot be told from pages it did not reach, and neither is reported.
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