baillysplumbingandheating.com, read 2 days ago. Back to the report
85 to 100 in 7 steps
Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.
Now #64,158 of 263,580Step 1 top 10%Step 7 full marks
Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.
The steps
Each is one change across the pages named. When one is live, read the site again and mttr marks it done.
- 1
Add structured data
+7 points, to 92, and #15,116, 49,042 places up, and into the top 10%
Add valid JSON-LD that says what the page is.
11 pages
See the pages
- /
- /contact
- /employment-application
- /employment-opportunities
- /faq
- /gallery
- /heating
- /remodels-and-new-construction
- /reviews
- /service-areas
- and 1 more in the copied plan
- 2
Describe images
+3 points, to 95
Describe every content image in its alt text.
11 pages
See the pages
- /
- /contact
- /employment-application
- /employment-opportunities
- /faq
- /gallery
- /heating
- /remodels-and-new-construction
- /reviews
- /service-areas
- and 1 more in the copied plan
- 3
Fix description lengths
+2 points, to 97
Write a meta description of 70 to 165 characters that summarizes the page.
6 pages
See the pages
- /employment-application
- /employment-opportunities
- /faq
- /gallery
- /reviews
- /service-areas
- 4
Fix title lengths
+1 point, to 98
Write a title of 15 to 65 characters that leads with what the page covers.
4 pages
See the pages
- /faq
- /gallery
- /reviews
- /service-areas
- 5
Set a share image
+1 point, to 99
Set og:image so links to the page carry a picture.
6 pages
See the pages
- /contact
- /employment-application
- /employment-opportunities
- /faq
- /reviews
- /service-areas
- 6
Publish a sitemap
Under a point
Publish /sitemap.xml listing every page that should rank, and name it in robots.txt.
Once, for the whole site
- 7
Match structured data to the page
+1 point, to 100, and full marks
Use the schema type that matches the page: Article for guides, Service or Product for offers, Organization or WebSite for the home page.
The home page
1 more, to tidy up after 100
- 8
Add an llms.txt
Under a point
Add /llms.txt: a short plain text map of the site for assistants. Its effect is unproven, so treat it as cheap insurance.
Once, for the whole site
What else the read found
Half its pages start answering within 55 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.
/113 ms/service-work-repairs78 ms/remodels-and-new-construction69 ms/heating61 ms/contact56 ms
Fastest: /employment-opportunities, 32 ms. Heaviest: /heating, 7 KB.
Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.
WordPressPlatform
nginxServer
- GGoogle AnalyticsAnalytics
jQueryLibrary
Google FontsFonts
- pages with strong signs
- 0
- hidden characters
- 0
- chat, markdown or placeholders left in
- 0
- dashes per 1,000 words
- 0
A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.
/fails 3: Add structured data, Match structured data to the page and Describe images1 page/faqfails 5: Add structured data, Fix description lengths and Describe images1 page/reviewsfails 5: Add structured data, Fix description lengths and Describe images1 page/service-areasfails 5: Add structured data, Fix description lengths and Describe images1 page/employment-applicationfails 4: Add structured data, Fix description lengths and Describe images1 page/employment-opportunitiesfails 4: Add structured data, Fix description lengths and Describe images1 page/galleryfails 4: Add structured data, Fix description lengths and Describe images1 page/contactfails 3: Add structured data, Describe images and Set a share image1 page/heatingfails 2: Add structured data and Describe images1 page/remodels-and-new-constructionfails 2: Add structured data and Describe images1 page/service-work-repairsfails 2: Add structured data and Describe images1 page
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