- Middle site
- 91
- Ahead by
- 6
Worth the mostEach fix here is worth under a point
Top 50%of the 263,578 sites mttr has read, at #98,897
It scores 81.
A score says pages are well formed. It does not say an assistant cites the site.
81 now87 with itTop 25% from 85
#98,897to#46,72552,172 places up80 of its 86 pages fail it. 1 in 3 ranked sites pass it.
Down 10,639 places since Oct 17, from #88,258. 4 points take it into the top quarter.
8,650 sites score 81. A tie goes to the site with faster, leaner pages that say more and keep improving.
1 fix. Top 25% starts at 85.
Each stage against the middle site. It leads on every one.
Worth the mostEach fix here is worth under a point
Worth the mostFix description lengths+4
Full marks1 in 4 ranked sites have them
Worth the mostAdd a tap-to-call link+6
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
16 fixes. The first 6 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
It reads mostly as real estate, and a little like law firms. 5 changes would make it plainer.
Real estate
Its pages read only partly as Real estate. An assistant matches a site to a question by what its pages plainly say.
On bastaaustin.org, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Real estate. Keep the title under 60 characters and lead with the service, not the name.
The home page has no first heading in its HTML.
On bastaaustin.org, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is: Real estate.
Its description is 46 characters, too few to choose a site by.
On bastaaustin.org, write the home page a meta description of one or two sentences, 50 to 160 characters: what the business does, for whom, and where.
Its home page declares no business or organization type, so a machine has to guess what it is.
On bastaaustin.org, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits Real estate), with its name, address, phone and sameAs links to its own profiles.
It reads close to Law firms as well as Real estate. Mixed on one page, neither reads plainly.
On bastaaustin.org, find where the site mixes Real estate with Law firms, and give each its own page, linked from the home page, so each page is about one thing.
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.