- Middle site
- 91
- Ahead by
- 2
Worth the mostLink straight to the final address+2
bensnaturalhealth.com
Top 5%of the 367 sites in Online shops, at #15
It scores 93.
A score says pages are well formed. It does not say an assistant cites the site.
Link straight to the final address
93 now95 with itTop 1% from 97
#13,126to#4,9478,179 places up95 of its 100 pages fail it. 1 in 2 ranked sites pass it.
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Where it ranks
Held at 93 for its last 4 reads. 4 points take it into the top 1%.
Beside it on the board
- #13,124exact.com93
- #13,125arcticheatingandcooling.com93
- #13,126bensnaturalhealth.com93
- #13,127pinsentmasons.com93
- #13,128betopseo.com93
4,307 sites score 93. A tie goes to the site with faster, leaner pages that say more and keep improving.
To the top 1%
- 93Now#13,126
- 95Link straight to the final address#4,947
- 96Phrase headings as questions#3,185
- 97Fix description lengthsTop 1%
3 fixes. Top 1% starts at 97.
Where it stands
Each stage against the middle site. It leads on every one.
- Middle site
- 59
- Ahead by
- 26
Worth the mostPhrase headings as questions+1
- Middle site
- 98
- Ahead by
- 1
Worth the mostEach fix here is worth under a point
- Middle site
- 57
- Ahead by
- 43
Full marks2 in 7 ranked sites have them
Against a typical site
The readThis siteTypicalAgainst typical
Pages read1004456 more than typical
Links a page45133.5× typical
Words a page1,4653943.7× typical
Rules failing somewhere8146 fewer than typical
Half its pages answer in226 ms210 msAbout typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
8 fixes. The first 5 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 2 points8,179 places up
Link straight to the final addressAccess95 of 1001 in 2
Worth 1 point each5,699 places up each
Phrase headings as questionsUnderstand24 of 1001 in 10
Fix description lengthsUnderstand46 of 1001 in 11
Describe imagesUnderstand29 of 1002 in 7
Fix title lengthsUnderstand26 of 1001 in 6
Show 3 more fixes
Worth under a point each
Make near-copy pages distinctTrustAbout the whole site4 in 5
Add breadcrumb dataUnderstand24 of 1001 in 2
Fix pages that fail to loadAccess4 of 1003 in 4
How AI reads this site
It reads mostly as online shops, and a little like software and SaaS. 3 changes would make it plainer.
It reads as
Online shopsIt says it is an organization in Grand Rapids.
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- Online shops
- Software and SaaS
- Agencies and studios
What an assistant reads first
Home pageWhat it says
TitleNatural Health Supplements | Ben's Natural Health
DescriptionBen's Natural Health provides high quality all natural supplements to help overcome metabolic diseases and improve general health.
First headingScience-Backed Supplements That Actually Work
OpeningFast-acting, 100% natural supplements, doctor-formulated and backed by research
3 changes so it reads plainly as what it is
- Say what you do, for whom and where
Its pages read only partly as Online shops. An assistant matches a site to a question by what its pages plainly say.
Agent instructions
On bensnaturalhealth.com, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Online shops. Keep the title under 60 characters and lead with the service, not the name.
- Name Grand Rapids in the first words
The site is in Grand Rapids, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
Agent instructions
On bensnaturalhealth.com, name Grand Rapids in the home page title or first sentence, and in the description, where it reads naturally.
- Give each kind of work a page of its own
It reads close to Software and SaaS as well as Online shops. Mixed on one page, neither reads plainly.
Agent instructions
On bensnaturalhealth.com, find where the site mixes Online shops with Software and SaaS, and give each its own page, linked from the home page, so each page is about one thing.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.