- Middle site
- 91
- Behind by
- 7
Worth the mostFix pages that fail to load+3
betterhousingtogether.org
69 of 100ahead of 30% of the sites mttr has read
Its strongest stage is Understand, at 64 against the middle site's 59. 1 fix, 8 points, take it to 77, into the top half of every site.
A score says pages are well formed. It does not say an assistant cites the site.
1 fix, 50,860 places up
- 69Now#181,834
- 77Add a way to get in touch#130,974
The top half of every site starts at 77. The middle site in Eugene, OR scores 79.
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Where it ranks
8 points take it into the top half.
Beside it on the board
- #183,391gettingstamped.com69
- #183,3921cwpainting.com69
- #183,393betterhousingtogether.org69
- #183,394cenedella.com69
- #183,395charlottelocksmith.net69
5,240 sites score 69. A tie goes to the site with faster, leaner pages that say more and keep improving.
Who leads Eugene, OR
- #1jeronimosconstruction.com98
- #2wipfandstock.com95
- #3lanecountyhomes.net94
- #50betterhousingtogether.org69
The middle site in Eugene, OR scores 79.
Where it stands
Each stage against the middle site. It trails on Access and Act.
- Middle site
- 59
- Ahead by
- 5
Worth the mostUse one main heading+4
- Middle site
- 98
- Ahead by
- 2
Full marks1 in 4 ranked sites have them
- Middle site
- 57
- Behind by
- 54
Worth the mostAdd a way to get in touch+8
Against a typical site
The readThis siteTypicalAgainst typical
Pages read284416 fewer than typical
Links a page91330% below typical
Words a page22139444% below typical
Rules failing somewhere12142 fewer than typical
Half its pages answer in63 ms210 ms70% faster than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
12 fixes. The first 8 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 8 points52,419 places up
Add a way to get in touchAct20 of 281 in 2
Worth 7 points44,773 places up
Add a tap-to-call linkAct21 of 281 in 3
Worth 4 points23,806 places up
Use one main headingUnderstand14 of 281 in 4
Worth 3 points each17,761 places up each
Fix description lengthsUnderstand20 of 281 in 11
Fix pages that fail to loadAccess7 of 283 in 4
Worth 2 points each11,962 places up each
Fix title lengthsUnderstand11 of 281 in 6
Link straight to the final addressAccess20 of 281 in 2
Set a share imageUnderstand16 of 282 in 7
Show 4 more fixes
Worth 1 point each6,647 places up each
Describe imagesUnderstand5 of 282 in 7
Set each page's canonical addressAccess2 of 282 in 5
Worth under a point each
Link to orphaned pagesAccessAbout the whole site3 in 4
Add an llms.txtAccessAbout the whole site1 in 4
How AI reads this site
It reads as two things at once, real estate and nonprofits and charities, and neither wins. 5 changes would make it plainer.
It reads as
Real estateLevel with nonprofits and charities. It says it is in Eugene.
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- Real estate
- Nonprofits and charities
- Trades and home services
What an assistant reads first
Home pageWhat it says
TitleBetter Housing Together
DescriptionNone in the HTML
First headingBetter Housing Together
OpeningNone in the HTML
5 changes so it reads plainly as what it is
- Say what you do, for whom and where
Its pages read as two kinds of work at once as Real estate. An assistant matches a site to a question by what its pages plainly say.
Agent instructions
On betterhousingtogether.org, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Real estate. Keep the title under 60 characters and lead with the service, not the name.
- Write a description
The home page has no description, so a search result and an assistant make one up from the page.
Agent instructions
On betterhousingtogether.org, write the home page a meta description of one or two sentences, 50 to 160 characters: what the business does, for whom, and where.
- Name Eugene in the first words
The site is in Eugene, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
Agent instructions
On betterhousingtogether.org, name Eugene in the home page title or first sentence, and in the description, where it reads naturally.
- Say what kind of business it is in structured data
Its home page declares no business or organization type, so a machine has to guess what it is.
Agent instructions
On betterhousingtogether.org, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits Real estate), with its name, address, phone and sameAs links to its own profiles.
- Give each kind of work a page of its own
It reads close to Nonprofits and charities as well as Real estate. Mixed on one page, neither reads plainly.
Agent instructions
On betterhousingtogether.org, find where the site mixes Real estate with Nonprofits and charities, and give each its own page, linked from the home page, so each page is about one thing.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.