- Middle site
- 91
- Ahead by
- 9
Full marks1 in 10 ranked sites have them
bismarcktribune.com
Top 1%of the 532 sites in News and publishers, at #4
It scores 95.
A score says pages are well formed. It does not say an assistant cites the site.
Fix description lengths
95 now98 with itTop 1% from 97
#4,949to#6374,312 places up100 of its 100 pages fail it. 1 in 11 ranked sites pass it.
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Where it ranks
Up 258,641 places since Oct 14, from #263,590. 2 points take it into the top 1%.
Beside it on the board
- #4,947presscustomizr.com95
- #4,948rapidcityjournal.com95
- #4,949bismarcktribune.com95
- #4,950magyarcasino.com95
- #4,951coconutketones.com95
2,480 sites score 95. A tie goes to the site with faster, leaner pages that say more and keep improving.
To the top 1%
- 95Now#4,949
- 98Fix description lengthsTop 1%
1 fix. Top 1% starts at 97.
Where it stands
Each stage against the middle site. It leads on every one.
- Middle site
- 59
- Ahead by
- 24
Worth the mostFix description lengths+3
- Middle site
- 98
- Ahead by
- 2
Full marks1 in 4 ranked sites have them
- Middle site
- 57
- Ahead by
- 42
Worth the mostEach fix here is worth under a point
Against a typical site
The readThis siteTypicalAgainst typical
Pages read1004456 more than typical
Links a page86136.6× typical
Words a page414394About typical
Rules failing somewhere7147 fewer than typical
Half its pages answer in47 ms210 ms78% faster than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
7 fixes. The first 2 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 3 points4,312 places up
Fix description lengthsUnderstand100 of 1001 in 11
Worth 1 point1,764 places up
Describe imagesUnderstand24 of 1002 in 7
Show 5 more fixes
Worth under a point each
Add an llms.txtAccessAbout the whole site1 in 4
Fix title lengthsUnderstand22 of 1001 in 6
Add a tap-to-call linkAct3 of 1001 in 3
Use one main headingUnderstand1 of 1001 in 4
Replace unsupported sales claimsTrust1 of 1002 in 3
How AI reads this site
It reads clearly as news and publishers, the way an assistant matches a site to a question. 3 changes would make it plainer.
It reads as
News and publishersIt says it is in Bismarck.
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- News and publishers
- Law firms
- Agencies and studios
What an assistant reads first
Home pageWhat it says
TitleThe Bismarck Tribune | Breaking News | Read Bismarck, ND and North Dakota breaking news. Get latest news, events and information on North Dakota sports, weather, entertainment and lifestyles.
DescriptionRead breaking news for the state of North Dakota, county of Burleigh, and city of Bismarck, weather, traffic, crime, sports, entertainment, politics, and more from The Bismarck Tribune.
First headingNone in the HTML
OpeningThe North Dakota Commerce Department identified two Development Fund board leaders connected to nearly $4 million in conflict of interest transactions but refused to name the companies involved.
3 changes so it reads plainly as what it is
- Make the first heading say what the title says
The home page has no first heading in its HTML.
Agent instructions
On bismarcktribune.com, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is: News and publishers.
- Rewrite the description
Its description is 185 characters and is cut off in results.
Agent instructions
On bismarcktribune.com, write the home page a meta description of one or two sentences, 50 to 160 characters: what the business does, for whom, and where.
- Say what kind of business it is in structured data
Its home page declares no business or organization type, so a machine has to guess what it is.
Agent instructions
On bismarcktribune.com, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits News and publishers), with its name, address, phone and sameAs links to its own profiles.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.