- Middle site
- 91
- Behind by
- 9
Worth the mostSet each page's canonical address+5
boisesprayfoaminsulation.com
Top 50%of the 263,585 sites mttr has read, at #109,006
It scores 80.
A score says pages are well formed. It does not say an assistant cites the site.
Add structured data
80 now87 with itTop 25% from 85
#109,006to#46,67162,335 places up12 of its 13 pages fail it. 1 in 3 ranked sites pass it.
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Where it ranks
5 points take it into the top quarter.
Beside it on the board
- #109,004garagedoorrepairsnorthrichlandhillstx.com80
- #109,005soapboxengage.com80
- #109,006boisesprayfoaminsulation.com80
- #109,007quantum-journal.org80
- #109,008glendaleazlocksmiths.com80
8,417 sites score 80. A tie goes to the site with faster, leaner pages that say more and keep improving.
To the top quarter
- 80Now#109,006
- 87Add structured dataTop 25%
1 fix. Top 25% starts at 85.
Where it stands
Each stage against the middle site. It trails on Access and Understand.
- Middle site
- 59
- Behind by
- 4
Worth the mostAdd structured data+7
- Middle site
- 98
- Level with it
Worth the mostEach fix here is worth under a point
- Middle site
- 57
- Ahead by
- 43
Full marks2 in 7 ranked sites have them
Against a typical site
The readThis siteTypicalAgainst typical
Pages read134431 fewer than typical
Links a page111312% below typical
Words a page8403942.1× typical
Rules failing somewhere8146 fewer than typical
Half its pages answer in32 ms210 ms85% faster than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
8 fixes. The first 6 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 7 points62,335 places up
Add structured dataUnderstand12 of 131 in 3
Worth 5 points46,604 places up
Set each page's canonical addressAccess12 of 132 in 5
Worth 3 points29,559 places up
Fix title lengthsUnderstand12 of 131 in 6
Worth 2 points20,774 places up
Use one main headingUnderstand4 of 131 in 4
Worth 1 point each11,718 places up each
Fix description lengthsUnderstand4 of 131 in 11
Fix pages that fail to loadAccess1 of 133 in 4
Show 2 more fixes
Worth under a point each
Add an llms.txtAccessAbout the whole site1 in 4
Replace unsupported sales claimsTrust1 of 132 in 3
How AI reads this site
It reads clearly as trades and home services, the way an assistant matches a site to a question. 4 changes would make it plainer.
It reads as
Trades and home servicesIt says it is in Boise.
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- Trades and home services
- Real estate
- Law firms
4 changes so it reads plainly as what it is
- Make the first heading say what the title says
The home page has no first heading in its HTML.
Agent instructions
On boisesprayfoaminsulation.com, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is: Trades and home services.
- Write a description
The home page has no description, so a search result and an assistant make one up from the page.
Agent instructions
On boisesprayfoaminsulation.com, write the home page a meta description of one or two sentences, 50 to 160 characters: what the business does, for whom, and where.
- Name Boise in the first words
The site is in Boise, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
Agent instructions
On boisesprayfoaminsulation.com, name Boise in the home page title or first sentence, and in the description, where it reads naturally.
- Say what kind of business it is in structured data
Its home page declares no business or organization type, so a machine has to guess what it is.
Agent instructions
On boisesprayfoaminsulation.com, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits Trades and home services), with its name, address, phone and sameAs links to its own profiles.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.