- Middle site
- 91
- Ahead by
- 8
Worth the mostPublish a sitemap+2
Top 50%of the 262,946 sites mttr has read, at #97,978
It scores 81.
A score says pages are well formed. It does not say an assistant cites the site.
81 now86 with itTop 25% from 85
#97,978to#54,08243,896 places up22 of its 22 pages fail it. 1 in 3 ranked sites pass it.
Up 47,806 places since Oct 14, from #145,783. 4 points take it into the top quarter.
8,635 sites score 81. A tie goes to the site with faster, leaner pages that say more and keep improving.
1 fix. Top 25% starts at 85.
Each stage against the middle site. It trails on Understand.
Worth the mostPublish a sitemap+2
Worth the mostAdd structured data+5
Full marks1 in 4 ranked sites have them
Full marks2 in 7 ranked sites have them
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
7 fixes. The first 6 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
It reads closest to nonprofits and charities, but only loosely. 5 changes would make it plainer.
Nonprofits and charitiesIt says it is in Brooklyn.
Its pages read only partly as Nonprofits and charities. An assistant matches a site to a question by what its pages plainly say.
On brownsvillepartnership.org, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Nonprofits and charities. Keep the title under 60 characters and lead with the service, not the name.
The home page has no first heading in its HTML.
On brownsvillepartnership.org, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is: Nonprofits and charities.
The home page has no description, so a search result and an assistant make one up from the page.
On brownsvillepartnership.org, write the home page a meta description of one or two sentences, 50 to 160 characters: what the business does, for whom, and where.
The site is in Brooklyn, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
On brownsvillepartnership.org, name Brooklyn in the home page title or first sentence, and in the description, where it reads naturally.
Its home page declares no business or organization type, so a machine has to guess what it is.
On brownsvillepartnership.org, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits Nonprofits and charities), with its name, address, phone and sameAs links to its own profiles.
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.