callmyplumbers.com, read 2 days ago. Back to the report

97 to 100 in 5 steps

Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.

9797 nownow981top 1%9829839941005full marks

Now #3,068 of 263,585Step 1 top 1%Step 5 full marks

Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.

The steps

Each is one change across the pages named. When one is live, read the site again and mttr marks it done.

  1. 1

    Make near-copy pages distinct

    +1 point, to 98, and #638, 2,430 places up, and into the top 1%

    Rewrite or merge pages that share most of their text. A page that only swaps a city or product name is what search engines treat as doorway or scaled content.

    Once, for the whole site

  2. 2

    Answer the first question right under it

    Under a point

    Answer the first question in the paragraph right under it, in 25 to 90 words. Whether the paragraph truly answers is for the judge or a person to say.

    3 pages under /blog/

    See the pages
    • /blog/bradford-white-vs-rheem-water-heater.php
    • /blog/frozen-pipe-prevention-asheville-winter.php
    • /blog/water-heater-installation-cost-asheville-nc.php
  3. 3

    Put figures in tables

    Under a point

    Where the guide compares options or gives figures, put them in a table.

    4 pages under /blog/

    See the pages
    • /blog/bradford-white-vs-rheem-water-heater.php
    • /blog/frozen-pipe-prevention-asheville-winter.php
    • /blog/signs-your-water-heater-is-failing.php
    • /blog/water-heater-installation-cost-asheville-nc.php
  4. 4

    Phrase headings as questions

    +1 point, to 99

    Phrase at least one heading as the question a person would ask.

    19 pages, 15 of them under /service-area/

    See the pages
    • /blog/bradford-white-vs-rheem-water-heater.php
    • /blog/frozen-pipe-prevention-asheville-winter.php
    • /blog/water-heater-installation-cost-asheville-nc.php
    • /service-area/arden-nc
    • /service-area/biltmore-forest-nc
    • /service-area/black-mountain-nc
    • /service-area/candler-nc
    • /service-area/east-flat-rock-nc
    • /service-area/etowah-nc
    • /service-area/fairview-nc
    • and 9 more in the copied plan
  5. 5

    Link straight to the final address

    +1 point, to 100, and full marks

    Point links and the sitemap at the final address, not at one that redirects.

    28 pages

    See the pages
    • /about-us.php
    • /blog
    • /blog/bradford-white-vs-rheem-water-heater.php
    • /blog/frozen-pipe-prevention-asheville-winter.php
    • /blog/signs-your-water-heater-is-failing.php
    • /blog/tankless-vs-tank-water-heater-asheville.php
    • /blog/water-heater-installation-cost-asheville-nc.php
    • /contact.php
    • /emergency-plumber
    • /gas-line-services.php
    • and 18 more in the copied plan
4 more, to tidy up after 100
  1. 6

    Fix title lengths

    Under a point

    Write a title of 15 to 65 characters that leads with what the page covers.

    6 pages

    See the pages
    • /gas-line-services.php
    • /plumbing/re-piping-services
    • /plumbing/sewer-line-services
    • /plumbing/well-pumps
    • /privacy-policy.php
    • /water-pressure-experts.php
  2. 7

    Fix description lengths

    Under a point

    Write a meta description of 70 to 165 characters that summarizes the page.

    6 pages

    See the pages
    • /plumbing/well-pumps
    • /privacy-policy.php
    • /service-area
    • /service-area/biltmore-forest-nc
    • /tankless-water-heater/installation.php
    • /terms-and-conditions.php
  3. 8

    Add lists or tables

    Under a point

    Add a table, a list, or a definition list. Assistants quote these more readily than prose.

    1 page

    See the pages
    • /blog/signs-your-water-heater-is-failing.php
  4. 9

    Add breadcrumb data

    Under a point

    Add BreadcrumbList schema so the page has a place in the site.

    1 page

    See the pages
    • /water-pressure-experts.php

What else the read found

Half its pages start answering within 302 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.

  • /contact.php1.1 s
  • /tank-water-heater456 ms
  • /water-heaters454 ms
  • /emergency-plumber442 ms
  • /tankless-water-heater419 ms

Fastest: /blog/signs-your-water-heater-is-failing.php, 256 ms. Heaviest: /plumbing, 27 KB.

Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.

  • CloudflareHosting
  • Google AnalyticsAnalytics
  • Cloudflare Web AnalyticsAnalytics
  • Google reCAPTCHALibrary
  • Adobe FontsFonts

From the structured data on its home page, as the site says it: a Plumber named My Plumbers LLC. mttr does not check the profiles it names.

  • FacebookMyplumbersllc
  • GoogleMy+Plumbers+L.L.C.
page with strong signs
1
hidden characters
0
chat, markdown or placeholders left in
2
dashes per 1,000 words
0
  • /plumbing/slab-leak-services markdown never turned into formatting

A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.

  • / passes every rule1 page
  • /water-pressure-experts.php fails 4: Phrase headings as questions, Fix title lengths and Add breadcrumb data1 page
  • /privacy-policy.php fails 3: Fix description lengths, Fix title lengths and Link straight to the final address1 page
  • /gas-line-services.php fails 2: Fix title lengths and Link straight to the final address1 page
  • /terms-and-conditions.php fails 2: Fix description lengths and Link straight to the final address1 page
  • /about-us.php fails 1: Link straight to the final address1 page
  • /blog fails 1: Link straight to the final address1 page
  • /contact.php fails 1: Link straight to the final address1 page
  • /emergency-plumber fails 1: Link straight to the final address1 page
  • /hybrid-water-heater fails 1: Link straight to the final address1 page
  • /service-area fails 1: Fix description lengths1 page
  • /tank-water-heater fails 1: Link straight to the final address1 page

And 9 more parts of the site.

Rather go through these with one of our experts? Book a strategy session

Fix callmyplumbers.com with your agent

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