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carltonpools.com, read 3 days ago. Back to the report

85 to 100 in 11 steps

Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.

8585 nownow871#46,727902top 10%923934955966977988999991010011full marks

Now #62,619 of 263,577Step 1 #46,727Step 2 top 10%Step 11 full marks

Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.

The steps

Each is one change across the pages named. When one is live, read the site again and mttr marks it done.

  1. 1

    Answer the first question right under it

    +2 points, to 87, and #46,727, 15,892 places up

    Answer the first question in the paragraph right under it, in 25 to 90 words. Whether the paragraph truly answers is for the judge or a person to say.

    92 pages

    See the pages
    • /3-advantages-designing-custom-swimming-pool-winter
    • /3-benefits-pool-exercises
    • /3-common-pool-renovations-consider-off-season
    • /3-fun-easy-exercises-can-hot-tub
    • /3-reasons-homeowners-choose-ground-pool-ground-pool
    • /3-reasons-why-you-should-open-your-pool-before-summer-begins
    • /4-benefits-pool-backyard
    • /4-reasons-choose-ground-pool
    • /4-reasons-consider-ground-pool-home
    • /4-things-remember-labor-day-weekend-pool-party
    • and 82 more in the copied plan
  2. 2

    Phrase headings as questions

    +3 points, to 90, and into the top 10%

    Phrase at least one heading as the question a person would ask.

    87 pages

    See the pages
    • /3-advantages-designing-custom-swimming-pool-winter
    • /3-benefits-pool-exercises
    • /3-common-pool-renovations-consider-off-season
    • /3-fun-easy-exercises-can-hot-tub
    • /3-reasons-homeowners-choose-ground-pool-ground-pool
    • /3-reasons-why-you-should-open-your-pool-before-summer-begins
    • /4-benefits-pool-backyard
    • /4-reasons-choose-ground-pool
    • /4-reasons-consider-ground-pool-home
    • /4-things-remember-labor-day-weekend-pool-party
    • and 77 more in the copied plan
  3. 3

    Show sources on guides

    +2 points, to 92

    Link the sources for the guide's facts where a reader can see them. Official and primary sources carry the most weight.

    35 pages

    See the pages
    • /4th-of-july-pool-party-games-ultimate-2024-guide
    • /6-common-pool-problems-winter
    • /are-pool-lights-worth-it
    • /beginners-guide-pool-maintenance
    • /best-landscaping-to-hide-pool-equipment
    • /best-way-to-get-leaves-out-of-the-pool
    • /can-keep-pool-open-year-round
    • /delicious-fourth-of-july-pool-party-food-ideas-for-2024
    • /design-dream-swimming-pool
    • /does-snow-on-your-pool-cover-pose-a-risk
    • and 25 more in the copied plan
  4. 4

    Link straight to the final address

    +1 point, to 93

    Point links and the sitemap at the final address, not at one that redirects.

    99 pages

    See the pages
    • /3-advantages-designing-custom-swimming-pool-winter
    • /3-benefits-pool-exercises
    • /3-common-pool-renovations-consider-off-season
    • /3-fun-easy-exercises-can-hot-tub
    • /3-reasons-homeowners-choose-ground-pool-ground-pool
    • /3-reasons-why-you-should-open-your-pool-before-summer-begins
    • /4-benefits-pool-backyard
    • /4-reasons-choose-ground-pool
    • /4-reasons-consider-ground-pool-home
    • /4-things-remember-labor-day-weekend-pool-party
    • and 89 more in the copied plan
  5. 5

    Put figures in tables

    +2 points, to 95

    Where the guide compares options or gives figures, put them in a table.

    99 pages

    See the pages
    • /3-advantages-designing-custom-swimming-pool-winter
    • /3-benefits-pool-exercises
    • /3-common-pool-renovations-consider-off-season
    • /3-fun-easy-exercises-can-hot-tub
    • /3-reasons-homeowners-choose-ground-pool-ground-pool
    • /3-reasons-why-you-should-open-your-pool-before-summer-begins
    • /4-benefits-pool-backyard
    • /4-reasons-choose-ground-pool
    • /4-reasons-consider-ground-pool-home
    • /4-things-remember-labor-day-weekend-pool-party
    • and 89 more in the copied plan
  6. 6

    Add lists or tables

    +1 point, to 96

    Add a table, a list, or a definition list. Assistants quote these more readily than prose.

    82 pages

    See the pages
    • /3-advantages-designing-custom-swimming-pool-winter
    • /3-benefits-pool-exercises
    • /3-common-pool-renovations-consider-off-season
    • /3-fun-easy-exercises-can-hot-tub
    • /3-reasons-homeowners-choose-ground-pool-ground-pool
    • /3-reasons-why-you-should-open-your-pool-before-summer-begins
    • /4-benefits-pool-backyard
    • /4-reasons-choose-ground-pool
    • /4-reasons-consider-ground-pool-home
    • /4-things-remember-labor-day-weekend-pool-party
    • and 72 more in the copied plan
  7. 7

    Add depth to thin pages

    +1 point, to 97

    Add true, specific detail until the page covers its subject.

    55 pages

    See the pages
    • /3-advantages-designing-custom-swimming-pool-winter
    • /3-benefits-pool-exercises
    • /3-common-pool-renovations-consider-off-season
    • /3-fun-easy-exercises-can-hot-tub
    • /3-reasons-homeowners-choose-ground-pool-ground-pool
    • /3-reasons-why-you-should-open-your-pool-before-summer-begins
    • /4-benefits-pool-backyard
    • /4-reasons-choose-ground-pool
    • /4-reasons-consider-ground-pool-home
    • /4-things-remember-labor-day-weekend-pool-party
    • and 45 more in the copied plan
  8. 8

    Show when guides were updated

    +1 point, to 98

    Show when the guide was last updated, and set dateModified in its schema.

    26 pages

    See the pages
    • /6-steps-open-pool-spring
    • /brief-history-swimming-pools
    • /brief-list-safety-products-equipment-pool
    • /can-pool-help-reach-fitness-goals
    • /chlorine-vs-saltwater-pools-comparison
    • /choose-shotcrete-pool-installation-carlton-pools
    • /games-can-play-pool
    • /importance-pool-chemicals
    • /importance-winterizing-pool
    • /inground-pools-vs-ground-pools-right
    • and 16 more in the copied plan
  9. 9

    Add real images to content

    +1 point, to 99

    Add a photo, drawing, or chart as an img with alt text. A CSS background image has no alt text and is not read as part of the page.

    52 pages

    See the pages
    • /3-advantages-designing-custom-swimming-pool-winter
    • /3-benefits-pool-exercises
    • /3-common-pool-renovations-consider-off-season
    • /3-fun-easy-exercises-can-hot-tub
    • /3-reasons-homeowners-choose-ground-pool-ground-pool
    • /3-reasons-why-you-should-open-your-pool-before-summer-begins
    • /4-benefits-pool-backyard
    • /4-reasons-choose-ground-pool
    • /4-reasons-consider-ground-pool-home
    • /4-things-remember-labor-day-weekend-pool-party
    • and 42 more in the copied plan
  10. 10

    Add an llms.txt

    Under a point

    Add /llms.txt: a short plain text map of the site for assistants. Its effect is unproven, so treat it as cheap insurance.

    Once, for the whole site

  11. 11

    Set a share image

    +1 point, to 100, and full marks

    Set og:image so links to the page carry a picture.

    62 pages

    See the pages
    • /
    • /3-advantages-designing-custom-swimming-pool-winter
    • /3-benefits-pool-exercises
    • /3-common-pool-renovations-consider-off-season
    • /3-fun-easy-exercises-can-hot-tub
    • /3-reasons-homeowners-choose-ground-pool-ground-pool
    • /3-reasons-why-you-should-open-your-pool-before-summer-begins
    • /4-benefits-pool-backyard
    • /4-reasons-choose-ground-pool
    • /4-reasons-consider-ground-pool-home
    • and 52 more in the copied plan
4 more, to tidy up after 100
  1. 12

    Describe images

    Under a point

    Describe every content image in its alt text.

    12 pages

    See the pages
    • /delicious-fourth-of-july-pool-party-food-ideas-for-2024
    • /enhance-your-pool-with-these-stunning-water-features
    • /essential-chemicals-for-opening-your-pool-this-season
    • /frozen-swimming-pool-fix-avoid
    • /graduation-pool-party-ideas-for-the-class-of-2024
    • /how-much-shock-to-open-a-pool
    • /how-often-should-you-clean-your-pool-filter
    • /infographic-4-tips-enjoy-hot-tub-safely-winter
    • /pool-closing-chemicals
    • /when-do-pools-go-on-sale
    • and 2 more in the copied plan
  2. 13

    Fix description lengths

    Under a point

    Write a meta description of 70 to 165 characters that summarizes the page.

    8 pages

    See the pages
    • /3-reasons-why-you-should-open-your-pool-before-summer-begins
    • /can-keep-pool-open-year-long
    • /can-pool-help-reach-fitness-goals
    • /keep-wildlife-away-pool
    • /need-new-safety-pool-cover
    • /plan-best-summer-pool-party
    • /pool-trends-2021
    • /poolside-drink-snack-ideas-kids
  3. 14

    Fix title lengths

    Under a point

    Write a title of 15 to 65 characters that leads with what the page covers.

    5 pages

    See the pages
    • /3-reasons-homeowners-choose-ground-pool-ground-pool
    • /can-prevent-pool-becoming-green-summer
    • /choose-shotcrete-pool-installation-carlton-pools
    • /fall-grace-diving-boards-disappeared-backyard-pool
    • /things-consider-adding-pool-outdoor-living-space
  4. 15

    Replace unsupported sales claims

    Under a point

    Replace the sales claim with a fact that can be checked.

    2 pages

    See the pages
    • /keep-children-safe-swimming
    • /water-safety-protect-children-around-pools

What else the read found

Half its pages start answering within 89 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.

  • /safety-tips-follow-summer-pool684 ms
  • /ultimate-pool-party-playlist-summer-2018663 ms
  • /4-reasons-choose-ground-pool644 ms
  • /3-reasons-homeowners-choose-ground-pool-ground-pool516 ms
  • /effective-swimming-pool-winter-closing-kits495 ms

Fastest: /infographic-4-tips-enjoy-hot-tub-safely-winter, 51 ms. Heaviest: the home page, 56 KB.

Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.

  • WordPressPlatform
  • CloudflareHosting
  • WP EngineHosting
  • Google Tag ManagerAnalytics
  • Google AnalyticsAnalytics
  • Meta PixelMarketing
  • jQueryLibrary
  • Google FontsFonts
  • Font AwesomeFonts

From the structured data on its home page, as the site says it: an Organization named Carlton Pools. mttr does not check the profiles it names.

  • FacebookCarltonPools
  • Instagramcarltonpools
  • TikTok@carltonpools
  • YouTube@Carltonpools1
  • Pinterestcarltonpoolsinc
page with strong signs
1
hidden characters
4
chat, markdown or placeholders left in
0
dashes per 1,000 words
0.5
  • /safety-tips-follow-summer-pool hidden characters a reader cannot see

A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.

  • / fails 1: Set a share image1 page
  • /choose-shotcrete-pool-installation-carlton-pools fails 10: Answer the first question right under it, Show when guides were updated and Add depth to thin pages1 page
  • /keep-wildlife-away-pool fails 10: Answer the first question right under it, Show when guides were updated and Add depth to thin pages1 page
  • /plan-best-summer-pool-party fails 10: Answer the first question right under it, Show when guides were updated and Add depth to thin pages1 page
  • /pool-trends-2021 fails 10: Answer the first question right under it, Show when guides were updated and Add depth to thin pages1 page
  • /swimming-great-arthritis fails 10: Answer the first question right under it, Show sources on guides and Show when guides were updated1 page
  • /3-reasons-homeowners-choose-ground-pool-ground-pool fails 9: Answer the first question right under it, Add depth to thin pages and Phrase headings as questions1 page
  • /3-reasons-why-you-should-open-your-pool-before-summer-begins fails 9: Answer the first question right under it, Add depth to thin pages and Phrase headings as questions1 page
  • /6-steps-open-pool-spring fails 9: Answer the first question right under it, Show when guides were updated and Add depth to thin pages1 page
  • /brief-list-safety-products-equipment-pool fails 9: Answer the first question right under it, Show when guides were updated and Add depth to thin pages1 page
  • /can-pool-help-reach-fitness-goals fails 9: Answer the first question right under it, Show when guides were updated and Add depth to thin pages1 page
  • /can-prevent-pool-becoming-green-summer fails 9: Answer the first question right under it, Add depth to thin pages and Phrase headings as questions1 page

And 88 more parts of the site.

The read stopped at its page limit, so pages no link leads to cannot be told from pages it did not reach, and neither is reported.

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