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chaskiglobal.com, read 4 days ago. Back to the report

69 to 99 in 9 steps

Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.

6969 nownow761#138,623832top 50%883914945966977988999

Now #182,529 of 263,582Step 1 #138,623Step 2 top 50%

Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.

The steps

Each is one change across the pages named. When one is live, read the site again and mttr marks it done.

  1. 1

    Add structured data

    +7 points, to 76, and #138,623, 43,906 places up

    Add valid JSON-LD that says what the page is.

    99 pages

    See the pages
    • /
    • /about-us
    • /author/ben
    • /author/dev
    • /author/lauren
    • /case-studies
    • /case-studies/arts-culture
    • /case-studies/biotechnology-life-sciences
    • /case-studies/climate-environment-sustainability
    • /case-studies/community-development
    • and 89 more in the copied plan
  2. 2

    Add a tap-to-call link

    +7 points, to 83, and into the top 50%

    Add a tap-to-call phone link.

    99 pages

    See the pages
    • /
    • /about-us
    • /author/ben
    • /author/dev
    • /author/lauren
    • /case-studies
    • /case-studies/arts-culture
    • /case-studies/biotechnology-life-sciences
    • /case-studies/climate-environment-sustainability
    • /case-studies/community-development
    • and 89 more in the copied plan
  3. 3

    Use one main heading

    +5 points, to 88

    Give the page exactly one h1 that says what it is about.

    95 pages

    See the pages
    • /about-us
    • /case-studies
    • /case-studies/arts-culture
    • /case-studies/biotechnology-life-sciences
    • /case-studies/climate-environment-sustainability
    • /case-studies/community-development
    • /case-studies/community-network-building
    • /case-studies/early-childhood-development
    • /case-studies/education
    • /case-studies/food-security-nutrition
    • and 85 more in the copied plan
  4. 4

    Fix description lengths

    +3 points, to 91

    Write a meta description of 70 to 165 characters that summarizes the page.

    99 pages

    See the pages
    • /
    • /about-us
    • /author/ben
    • /author/dev
    • /author/lauren
    • /case-studies
    • /case-studies/arts-culture
    • /case-studies/biotechnology-life-sciences
    • /case-studies/climate-environment-sustainability
    • /case-studies/community-development
    • and 89 more in the copied plan
  5. 5

    Set each page's canonical address

    +3 points, to 94

    Add a canonical link that points to the page itself.

    44 pages

    See the pages
    • /author/ben
    • /author/dev
    • /author/lauren
    • /case-studies
    • /case-studies/arts-culture
    • /case-studies/biotechnology-life-sciences
    • /case-studies/climate-environment-sustainability
    • /case-studies/community-development
    • /case-studies/community-network-building
    • /case-studies/early-childhood-development
    • and 34 more in the copied plan
  6. 6

    Set a share image

    +2 points, to 96

    Set og:image so links to the page carry a picture.

    99 pages

    See the pages
    • /
    • /about-us
    • /author/ben
    • /author/dev
    • /author/lauren
    • /case-studies
    • /case-studies/arts-culture
    • /case-studies/biotechnology-life-sciences
    • /case-studies/climate-environment-sustainability
    • /case-studies/community-development
    • and 89 more in the copied plan
  7. 7

    Fix title lengths

    +1 point, to 97

    Write a title of 15 to 65 characters that leads with what the page covers.

    46 pages

    See the pages
    • /
    • /about-us
    • /author/ben
    • /author/dev
    • /author/lauren
    • /case-studies/arts-culture
    • /case-studies/education
    • /case-studies/healthcare
    • /case-studies/public-health
    • /case-studies/transportation
    • and 36 more in the copied plan
  8. 8

    Describe images

    +1 point, to 98

    Describe every content image in its alt text.

    28 pages

    See the pages
    • /
    • /about-us
    • /case-studies
    • /case-studies/community-development
    • /case-studies/community-network-building
    • /case-studies/early-childhood-development
    • /case-studies/education
    • /case-studies/gender-equality
    • /case-studies/healthcare
    • /case-studies/international-development
    • and 18 more in the copied plan
  9. 9

    Replace unsupported sales claims

    +1 point, to 99

    Replace the sales claim with a fact that can be checked.

    2 pages

    See the pages
    • /case-study/med-learning-group
    • and 1 more in the copied plan
4 more, each worth under a point now
  1. 10

    Link to orphaned pages

    Under a point

    Link to each of these from a related page. A page only the sitemap knows about is treated as unimportant.

    Once, for the whole site

  2. 11

    Match structured data to the page

    Under a point

    Use the schema type that matches the page: Article for guides, Service or Product for offers, Organization or WebSite for the home page.

    The home page

  3. 12

    Add an llms.txt

    Under a point

    Add /llms.txt: a short plain text map of the site for assistants. Its effect is unproven, so treat it as cheap insurance.

    Once, for the whole site

  4. 13

    Link straight to the final address

    Under a point

    Point links and the sitemap at the final address, not at one that redirects.

    49 pages

    See the pages
    • /case-studies
    • /case-studies/page/2
    • and 47 more in the copied plan

What else the read found

Half its pages start answering within 298 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.

  • /case-study/cvillebiohub491 ms
  • /case-study/dr-lorna-breen-heroes-foundation439 ms
  • /case-study/magna-carta420 ms
  • /case-study/mca-malawi407 ms
  • /case-studies/international-development405 ms

Fastest: /case-study/university-of-virginia-investment-management-company, 17 ms. Heaviest: the home page, 19 KB.

Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.

  • WordPressPlatform
  • nginxServer
  • jQueryLibrary
  • Google FontsFonts
  • Adobe FontsFonts
pages with strong signs
0
hidden characters
0
chat, markdown or placeholders left in
0
dashes per 1,000 words
3.8

A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.

  • / fails 7: Add structured data, Add a tap-to-call link and Match structured data to the page1 page
  • /case-studies fails 8: Add structured data, Set each page's canonical address and Use one main heading1 page
  • /about-us fails 7: Add structured data, Use one main heading and Add a tap-to-call link1 page
  • /services fails 7: Add structured data, Use one main heading and Add a tap-to-call link1 page
  • /contact fails 6: Add structured data, Use one main heading and Add a tap-to-call link1 page
  • /our-team fails 6: Add structured data, Use one main heading and Add a tap-to-call link1 page
  • /case-studies/ 20 fail a rule. Worst: /case-studies/education, 8 rules20 pages
  • /case-study/ 14 fail a rule. Worst: /case-study/cvillebiohub, 6 rules14 pages
  • /our-team/ 9 fail a rule. Worst: /our-team/ahna-see, 6 rules9 pages
  • /author/ 3 fail a rule. Worst: /author/ben, 6 rules3 pages

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