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chipp.ai, read 5 hours ago. Back to the report

84 to 100 in 6 steps

Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.

8484 nownow911top 25%9729839949951006full marks

Now #74,167 of 264,196Step 1 top 25%Step 6 full marks

Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.

The steps

Each is one change across the pages named. When one is live, read the site again and mttr marks it done.

  1. 1

    Add a way to get in touch

    +7 points, to 91, and #20,149, 54,018 places up, and into the top 25%

    Give the page a form or a clear link to request a quote or get in touch.

    75 pages, 62 of them under /ai/

    See the pages
    • /about
    • /ai-agency
    • /ai-agent-builder
    • /ai-agents
    • /ai-chatbot-platform
    • /ai-voice-agents
    • /ai/glossary
    • /ai/glossary/agent-to-agent-communication
    • /ai/glossary/agentic-ai
    • /ai/glossary/ai-agent-bootstrap
    • and 65 more in the copied plan
  2. 2

    Add a tap-to-call link

    +6 points, to 97

    Add a tap-to-call phone link.

    98 pages, 62 of them under /ai/

    See the pages
    • /
    • /about
    • /ai-agency
    • /ai-agent-builder
    • /ai-agents
    • /ai-chatbot-platform
    • /ai/glossary
    • /ai/glossary/agent-to-agent-communication
    • /ai/glossary/agentic-ai
    • /ai/glossary/ai-agent-bootstrap
    • and 88 more in the copied plan
  3. 3

    Answer the first question right under it

    +1 point, to 98

    Answer the first question in the paragraph right under it, in 25 to 90 words. Whether the paragraph truly answers is for the judge or a person to say.

    22 pages under /blog/

    See the pages
    • /blog/12-19
    • /blog/25-new-chipp-features-for-2025
    • /blog/3-new-ways-to-generate-leads-with
    • /blog/3-takeaways-from-yc-startup-school
    • /blog/50-ways-nonprofits-can-use-ai
    • /blog/a-journey-beyond-code-alessandro
    • /blog/add-entire-websites-as-an-ai-knowledge
    • /blog/agent-to-agent-communication
    • /blog/agentic-commerce-guide
    • /blog/agentic-design-patterns
    • and 12 more in the copied plan
  4. 4

    Put figures in tables

    +1 point, to 99

    Where the guide compares options or gives figures, put them in a table.

    23 pages under /blog/

    See the pages
    • /blog/12-19
    • /blog/25-new-chipp-features-for-2025
    • /blog/3-new-ways-to-generate-leads-with
    • /blog/3-takeaways-from-yc-startup-school
    • /blog/50-ways-nonprofits-can-use-ai
    • /blog/a-journey-beyond-code-alessandro
    • /blog/add-entire-websites-as-an-ai-knowledge
    • /blog/agent-to-agent-communication
    • /blog/agentic-commerce-guide
    • /blog/agentic-design-patterns
    • and 13 more in the copied plan
  5. 5

    Phrase headings as questions

    Under a point

    Phrase at least one heading as the question a person would ask.

    12 pages, 11 of them under /blog/

    See the pages
    • /alchemist
    • /blog/a-journey-beyond-code-alessandro
    • /blog/add-entire-websites-as-an-ai-knowledge
    • /blog/agent-to-agent-communication
    • /blog/agentic-design-patterns
    • /blog/ai-as-a-time-traveling-accelerant
    • /blog/ai-chatbot-hotels-hospitality-bookings
    • /blog/ai-chatbot-pricing-guide-how-much-charge
    • /blog/ai-everyone-ahrens-chipp-con
    • /blog/ai-for-nonprofits-advanced-workshop
    • and 2 more in the copied plan
  6. 6

    Add depth to thin pages

    +1 point, to 100, and full marks

    Add true, specific detail until the page covers its subject.

    8 pages under /blog/

    See the pages
    • /blog/a-journey-beyond-code-alessandro
    • /blog/add-entire-websites-as-an-ai-knowledge
    • /blog/ai-as-a-time-traveling-accelerant
    • /blog/ai-chatbot-pricing-guide-how-much-charge
    • /blog/ai-for-nonprofits-advanced-workshop
    • /blog/ai-for-the-creative-mind-an-interview
    • /blog/ai-in-action-fillipe-cordeiros-real
    • /blog/ai-in-action-how-tyler-hansen-leverages
4 more, to tidy up after 100
  1. 7

    Add lists or tables

    Under a point

    Add a table, a list, or a definition list. Assistants quote these more readily than prose.

    10 pages under /blog/

    See the pages
    • /blog/12-19
    • /blog/3-takeaways-from-yc-startup-school
    • /blog/a-journey-beyond-code-alessandro
    • /blog/agent-to-agent-communication
    • /blog/ai-as-a-time-traveling-accelerant
    • /blog/ai-chatbot-hotels-hospitality-bookings
    • /blog/ai-chatbot-pricing-guide-how-much-charge
    • /blog/ai-for-the-creative-mind-an-interview
    • /blog/ai-in-action-fillipe-cordeiros-real
    • /blog/ai-in-action-how-tyler-hansen-leverages
  2. 8

    Add real images to content

    Under a point

    Add a photo, drawing, or chart as an img with alt text. A CSS background image has no alt text and is not read as part of the page.

    3 pages

    All 3 sites Gemini cites beside it pass this one.

    See the pages
    • /alchemist
    • /blog/agentic-commerce-guide
    • /blog/agentic-design-patterns
  3. 9

    Add breadcrumb data

    Under a point

    Add BreadcrumbList schema so the page has a place in the site.

    1 page

    See the pages
    • /alchemist
  4. 10

    Fix title lengths

    Under a point

    Write a title of 15 to 65 characters that leads with what the page covers.

    1 page

    See the pages
    • /about

Done since the first read

  1. Fix description lengths

    Done, seen on the read of October 25. It failed on 21 pages before.

  2. Describe images

    Done, seen on the read of October 25. It failed on 24 pages before.

What else the read found

Half its pages start answering within 224 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.

  • /ai/glossary/webhook1.3 s
  • /aiforfundraising1.2 s
  • /aihippaagents1.2 s
  • /aivoicesalesagents1.2 s
  • /alchemist1.2 s

Fastest: /ai/glossary/foundation-model, 155 ms. Heaviest: /blog/50-ways-nonprofits-can-use-ai, 19 KB.

Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.

  • CloudflareHosting
  • Google Tag ManagerAnalytics
  • Google FontsFonts

From the structured data on its home page, as the site says it: an Organization named Chipp. mttr does not check the profiles it names.

  • YouTube@chippai
  • LinkedInchippdotai
  • Xchippdotai
  • GitHubchipp-ai
pages with strong signs
7
hidden characters
0
chat, markdown or placeholders left in
17
dashes per 1,000 words
4.8
  • /blog/agentic-commerce-guide markdown never turned into formatting
  • /blog/12-19 markdown never turned into formatting
  • /blog/agentic-design-patterns markdown never turned into formatting
  • /blog/agents-of-change-launch markdown never turned into formatting
  • /blog/ai-for-all-the-new-chipp-is-here markdown never turned into formatting

A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.

  • / fails 1: Add a tap-to-call link1 page
  • /alchemist fails 5: Add a way to get in touch, Add a tap-to-call link and Phrase headings as questions1 page
  • /about fails 3: Add a way to get in touch, Add a tap-to-call link and Fix title lengths1 page
  • /ai-agency fails 2: Add a way to get in touch and Add a tap-to-call link1 page
  • /ai-agent-builder fails 2: Add a way to get in touch and Add a tap-to-call link1 page
  • /ai-agents fails 2: Add a way to get in touch and Add a tap-to-call link1 page
  • /ai-chatbot-platform fails 2: Add a way to get in touch and Add a tap-to-call link1 page
  • /aiforfundraising fails 2: Add a way to get in touch and Add a tap-to-call link1 page
  • /aihippaagents fails 2: Add a way to get in touch and Add a tap-to-call link1 page
  • /aivoicesalesagents fails 2: Add a way to get in touch and Add a tap-to-call link1 page
  • /architects fails 2: Add a way to get in touch and Add a tap-to-call link1 page
  • /automations fails 2: Add a way to get in touch and Add a tap-to-call link1 page

And 5 more parts of the site.

The read stopped at its page limit, so pages no link leads to cannot be told from pages it did not reach, and neither is reported.

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