- Middle site
- 91
- Ahead by
- 7
Worth the mostEach fix here is worth under a point
Top 10%of the 166 sites in Schools and courses, at #10
It scores 89.
A score says pages are well formed. It does not say an assistant cites the site.
89 now92 with itTop 10% from 90
#33,127to#15,08518,042 places up60 of its 100 pages fail it. 1 in 3 ranked sites pass it.
Up 89,678 places since Oct 14, from #122,805. 1 point takes it into the top 10%.
6,869 sites score 89. A tie goes to the site with faster, leaner pages that say more and keep improving.
1 fix. Top 10% starts at 90.
Each stage against the middle site. It leads on every one.
Worth the mostEach fix here is worth under a point
Worth the mostFix description lengths+2
Full marks1 in 4 ranked sites have them
Worth the mostAdd a tap-to-call link+3
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
11 fixes. The first 5 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
It reads mostly as schools and courses, and a little like news and publishers. 4 changes would make it plainer.
Schools and courses
Its pages read only partly as Schools and courses. An assistant matches a site to a question by what its pages plainly say.
On classroommagazines.scholastic.com, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Schools and courses. Keep the title under 60 characters and lead with the service, not the name.
The title and the first heading share no word that says what the site does: “Scholastic Magazines+ | Aligned to Your Core and Standards” and “Don't Choose Between Engagement and Achievement”.
On classroommagazines.scholastic.com, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is: Schools and courses.
Its home page declares no business or organization type, so a machine has to guess what it is.
On classroommagazines.scholastic.com, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits Schools and courses), with its name, address, phone and sameAs links to its own profiles.
It reads close to News and publishers as well as Schools and courses. Mixed on one page, neither reads plainly.
On classroommagazines.scholastic.com, find where the site mixes Schools and courses with News and publishers, and give each its own page, linked from the home page, so each page is about one thing.
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.