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corvetteracing.com, read 4 days ago. Back to the report

54 to 100 in 10 steps

Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.

5454 nownow621#210,620692763824top 50%87591694796898910010full marks

Now #236,595 of 263,577Step 1 #210,620Step 4 top 50%Step 10 full marks

Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.

The steps

Each is one change across the pages named. When one is live, read the site again and mttr marks it done.

  1. 1

    Add a way to get in touch

    +8 points, to 62, and #210,620, 25,975 places up

    Give the page a form or a clear link to request a quote or get in touch.

    96 pages under /wp-content/uploads/

    See the pages
    • /wp-content/uploads/2018/10/71B1_Chassis-01.png
    • /wp-content/uploads/2018/10/71B2-0200_Front_Cradle-02-1.png
    • /wp-content/uploads/2018/10/71B2-0200_Front_Cradle-03-1.png
    • /wp-content/uploads/2018/10/Rear-Cradle-01.png
    • /wp-content/uploads/2018/10/RearCradle_side-02.png
    • /wp-content/uploads/2018/10/RearCradle_side-03.png
    • /wp-content/uploads/2018/10/RearCradle_side-04.png
    • /wp-content/uploads/2018/10/contact-address.jpg
    • /wp-content/uploads/2018/10/contact-mail.jpg
    • /wp-content/uploads/2019/05/woocommerce-placeholder.png
    • and 86 more in the copied plan
  2. 2

    Add structured data

    +7 points, to 69

    Add valid JSON-LD that says what the page is.

    96 pages under /wp-content/uploads/

    See the pages
    • /wp-content/uploads/2018/10/71B1_Chassis-01.png
    • /wp-content/uploads/2018/10/71B2-0200_Front_Cradle-02-1.png
    • /wp-content/uploads/2018/10/71B2-0200_Front_Cradle-03-1.png
    • /wp-content/uploads/2018/10/Rear-Cradle-01.png
    • /wp-content/uploads/2018/10/RearCradle_side-02.png
    • /wp-content/uploads/2018/10/RearCradle_side-03.png
    • /wp-content/uploads/2018/10/RearCradle_side-04.png
    • /wp-content/uploads/2018/10/contact-address.jpg
    • /wp-content/uploads/2018/10/contact-mail.jpg
    • /wp-content/uploads/2019/05/woocommerce-placeholder.png
    • and 86 more in the copied plan
  3. 3

    Add a tap-to-call link

    +7 points, to 76

    Add a tap-to-call phone link.

    100 pages, 96 of them under /wp-content/uploads/

    See the pages
    • /
    • /blog
    • /privacy-policy
    • /vehicle-info
    • /wp-content/uploads/2018/10/71B1_Chassis-01.png
    • /wp-content/uploads/2018/10/71B2-0200_Front_Cradle-02-1.png
    • /wp-content/uploads/2018/10/71B2-0200_Front_Cradle-03-1.png
    • /wp-content/uploads/2018/10/Rear-Cradle-01.png
    • /wp-content/uploads/2018/10/RearCradle_side-02.png
    • /wp-content/uploads/2018/10/RearCradle_side-03.png
    • and 90 more in the copied plan
  4. 4

    Set each page's canonical address

    +6 points, to 82, and into the top 50%

    Add a canonical link that points to the page itself.

    96 pages under /wp-content/uploads/

    See the pages
    • /wp-content/uploads/2018/10/71B1_Chassis-01.png
    • /wp-content/uploads/2018/10/71B2-0200_Front_Cradle-02-1.png
    • /wp-content/uploads/2018/10/71B2-0200_Front_Cradle-03-1.png
    • /wp-content/uploads/2018/10/Rear-Cradle-01.png
    • /wp-content/uploads/2018/10/RearCradle_side-02.png
    • /wp-content/uploads/2018/10/RearCradle_side-03.png
    • /wp-content/uploads/2018/10/RearCradle_side-04.png
    • /wp-content/uploads/2018/10/contact-address.jpg
    • /wp-content/uploads/2018/10/contact-mail.jpg
    • /wp-content/uploads/2019/05/woocommerce-placeholder.png
    • and 86 more in the copied plan
  5. 5

    Use one main heading

    +5 points, to 87

    Give the page exactly one h1 that says what it is about.

    98 pages, 96 of them under /wp-content/uploads/

    See the pages
    • /privacy-policy
    • /vehicle-info
    • /wp-content/uploads/2018/10/71B1_Chassis-01.png
    • /wp-content/uploads/2018/10/71B2-0200_Front_Cradle-02-1.png
    • /wp-content/uploads/2018/10/71B2-0200_Front_Cradle-03-1.png
    • /wp-content/uploads/2018/10/Rear-Cradle-01.png
    • /wp-content/uploads/2018/10/RearCradle_side-02.png
    • /wp-content/uploads/2018/10/RearCradle_side-03.png
    • /wp-content/uploads/2018/10/RearCradle_side-04.png
    • /wp-content/uploads/2018/10/contact-address.jpg
    • and 88 more in the copied plan
  6. 6

    Fix description lengths

    +4 points, to 91

    Write a meta description of 70 to 165 characters that summarizes the page.

    100 pages, 96 of them under /wp-content/uploads/

    See the pages
    • /
    • /blog
    • /privacy-policy
    • /vehicle-info
    • /wp-content/uploads/2018/10/71B1_Chassis-01.png
    • /wp-content/uploads/2018/10/71B2-0200_Front_Cradle-02-1.png
    • /wp-content/uploads/2018/10/71B2-0200_Front_Cradle-03-1.png
    • /wp-content/uploads/2018/10/Rear-Cradle-01.png
    • /wp-content/uploads/2018/10/RearCradle_side-02.png
    • /wp-content/uploads/2018/10/RearCradle_side-03.png
    • and 90 more in the copied plan
  7. 7

    Fix title lengths

    +3 points, to 94

    Write a title of 15 to 65 characters that leads with what the page covers.

    96 pages under /wp-content/uploads/

    See the pages
    • /wp-content/uploads/2018/10/71B1_Chassis-01.png
    • /wp-content/uploads/2018/10/71B2-0200_Front_Cradle-02-1.png
    • /wp-content/uploads/2018/10/71B2-0200_Front_Cradle-03-1.png
    • /wp-content/uploads/2018/10/Rear-Cradle-01.png
    • /wp-content/uploads/2018/10/RearCradle_side-02.png
    • /wp-content/uploads/2018/10/RearCradle_side-03.png
    • /wp-content/uploads/2018/10/RearCradle_side-04.png
    • /wp-content/uploads/2018/10/contact-address.jpg
    • /wp-content/uploads/2018/10/contact-mail.jpg
    • /wp-content/uploads/2019/05/woocommerce-placeholder.png
    • and 86 more in the copied plan
  8. 8

    Set a share image

    +2 points, to 96

    Set og:image so links to the page carry a picture.

    99 pages, 96 of them under /wp-content/uploads/

    See the pages
    • /
    • /blog
    • /privacy-policy
    • /wp-content/uploads/2018/10/71B1_Chassis-01.png
    • /wp-content/uploads/2018/10/71B2-0200_Front_Cradle-02-1.png
    • /wp-content/uploads/2018/10/71B2-0200_Front_Cradle-03-1.png
    • /wp-content/uploads/2018/10/Rear-Cradle-01.png
    • /wp-content/uploads/2018/10/RearCradle_side-02.png
    • /wp-content/uploads/2018/10/RearCradle_side-03.png
    • /wp-content/uploads/2018/10/RearCradle_side-04.png
    • and 89 more in the copied plan
  9. 9

    Link straight to the final address

    +2 points, to 98

    Point links and the sitemap at the final address, not at one that redirects.

    96 pages under /wp-content/uploads/

    See the pages
    • /wp-content/uploads/2018/10/71B1_Chassis-01.png
    • /wp-content/uploads/2018/10/71B2-0200_Front_Cradle-02-1.png
    • /wp-content/uploads/2018/10/71B2-0200_Front_Cradle-03-1.png
    • /wp-content/uploads/2018/10/Rear-Cradle-01.png
    • /wp-content/uploads/2018/10/RearCradle_side-02.png
    • /wp-content/uploads/2018/10/RearCradle_side-03.png
    • /wp-content/uploads/2018/10/RearCradle_side-04.png
    • /wp-content/uploads/2018/10/contact-address.jpg
    • /wp-content/uploads/2018/10/contact-mail.jpg
    • /wp-content/uploads/2019/05/woocommerce-placeholder.png
    • and 86 more in the copied plan
  10. 10

    Replace unsupported sales claims

    +2 points, to 100, and full marks

    Replace the sales claim with a fact that can be checked.

    28 pages under /wp-content/uploads/

    See the pages
    • /wp-content/uploads/2018/10/71B1_Chassis-01.png
    • /wp-content/uploads/2023/04/71D1_Tail_Frame-01.png
    • /wp-content/uploads/2023/04/71E1_LF_Brakes-01.png
    • /wp-content/uploads/2023/04/71E1_LF_Wheel-01.png
    • /wp-content/uploads/2023/04/71G1_Hydraulics_and_Pneumatics-01.png
    • /wp-content/uploads/2023/04/71J1_Steering-01.png
    • /wp-content/uploads/2023/04/71J1_Steering_Wheel-01.png
    • /wp-content/uploads/2023/04/71K1_Engine-01.png
    • /wp-content/uploads/2023/04/71K1_Engine_Mounts-01.png
    • /wp-content/uploads/2023/04/71K1_Powertrain-01.png
    • and 18 more in the copied plan
3 more, to tidy up after 100
  1. 11

    Add an llms.txt

    Under a point

    Add /llms.txt: a short plain text map of the site for assistants. Its effect is unproven, so treat it as cheap insurance.

    Once, for the whole site

  2. 12

    List your profiles in your structured data

    Under a point

    Add sameAs to the Organization, Person or LocalBusiness on your home page, listing the address of each profile: Instagram, TikTok, YouTube, Twitch, Facebook, X, LinkedIn. It is how assistants tie your site to you elsewhere.

    Once, for the whole site

  3. 13

    Describe images

    Under a point

    Describe every content image in its alt text.

    3 pages

    See the pages
    • /
    • /blog
    • /vehicle-info

What else the read found

Half its pages start answering within 168 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.

  • /wp-content/uploads/2023/06/360-copy-2.jpg2.8 s
  • /wp-content/uploads/2023/06/360-copy-1.jpg1.5 s
  • /wp-content/uploads/2023/06/360-copy-3.jpg1.5 s
  • /wp-content/uploads/2023/04/71G1_Brake_Lines-01.png1.1 s
  • /wp-content/uploads/2023/04/71U1_Ballast_Box-01.png954 ms

Fastest: /, 15 ms. Heaviest: /wp-content/uploads/2023/05/IMG_20230530_140456_00_0182.jpg, 10,706 KB.

Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.

  • WordPressPlatform
  • nginxServer
  • jQueryLibrary
  • Font AwesomeFonts

From the structured data on its home page, as the site says it: an Organization named Corvette Racing. mttr does not check the profiles it names.

pages with strong signs
56
hidden characters
1,016
chat, markdown or placeholders left in
1
dashes per 1,000 words
0
  • /wp-content/uploads/2023/05/IMG_20230530_140456_00_0182.jpg hidden characters a reader cannot see
  • /wp-content/uploads/2023/06/360-copy-1.jpg hidden characters a reader cannot see
  • /wp-content/uploads/2023/06/360-copy-2.jpg hidden characters a reader cannot see
  • /wp-content/uploads/2023/06/360-copy-3.jpg hidden characters a reader cannot see
  • /wp-content/uploads/2023/06/360-copy.jpg hidden characters a reader cannot see

A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.

  • / fails 4: Add a tap-to-call link, Fix description lengths and Describe images1 page
  • /blog fails 4: Add a tap-to-call link, Fix description lengths and Describe images1 page
  • /privacy-policy fails 4: Use one main heading, Add a tap-to-call link and Fix description lengths1 page
  • /vehicle-info fails 4: Use one main heading, Add a tap-to-call link and Fix description lengths1 page
  • /wp-content/ 96 fail a rule. Worst: /wp-content/uploads/2018/10/71B1_Chassis-01.png, 10 rules96 pages

The read stopped at its page limit, so pages no link leads to cannot be told from pages it did not reach, and neither is reported.

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