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creolequeen.com, read 1 day ago. Back to the report

64 to 100 in 23 steps

Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.

6464 nownow701#176,754752783top 50%814835856877898919921094119512971397149715971697179818981999209921992210023full marks

Now #205,209 of 263,583Step 1 #176,754Step 3 top 50%Step 23 full marks

Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.

The steps

Each is one change across the pages named. When one is live, read the site again and mttr marks it done.

  1. 1

    Add a tap-to-call link

    +6 points, to 70, and #176,754, 28,455 places up

    Add a tap-to-call phone link.

    70 pages, 40 of them under /news/

    See the pages
    • /
    • /ask-the-captain.html
    • /attractions/creole-queen/4th-of-july-cruise
    • /attractions/creole-queen/christmas-eve-cruise
    • /attractions/creole-queen/haunted-halloween
    • /attractions/creole-queen/historic-cruise
    • /attractions/creole-queen/jazz-cruise
    • /attractions/creole-queen/mothers-day-brunch
    • /attractions/creole-queen/new-years-eve-cruise
    • /attractions/creole-queen/papa-noel
    • and 60 more in the copied plan
  2. 2

    Set each page's canonical address

    +5 points, to 75

    Add a canonical link that points to the page itself.

    58 pages, 40 of them under /news/

    See the pages
    • /
    • /ask-the-captain.html
    • /contact-us.html
    • /creole-queen.html
    • /directions.html
    • /gift-certificates.html
    • /groups.html
    • /index.html
    • /more-new-orleans-info.html
    • /news
    • and 48 more in the copied plan
  3. 3

    Add structured data

    +3 points, to 78, and into the top 50%

    Add valid JSON-LD that says what the page is.

    59 pages, 40 of them under /news/

    See the pages
    • /
    • /ask-the-captain.html
    • /contact-us.html
    • /creole-queen.html
    • /directions.html
    • /gift-certificates.html
    • /groups.html
    • /index.html
    • /more-new-orleans-info.html
    • /news
    • and 49 more in the copied plan
  4. 4

    Show when guides were updated

    +3 points, to 81

    Show when the guide was last updated, and set dateModified in its schema.

    40 pages under /news/

    See the pages
    • /news/10-facts-about-the-paddlewheeler.html
    • /news/a-new-orleans-bachelor-party-guide-where-to-stay-eat-drink.html
    • /news/a-new-orleans-bachelorette-party-guide.html
    • /news/announcing-2nd-new-orleans-historical-tour.html
    • /news/battle-of-new-orleans.html
    • /news/celebrate-with-us-this-holiday.html
    • /news/charles-chestnutt-creole-queen.html
    • /news/christopher-tidmore-creole-queen-2.html
    • /news/creole-queen-goes-into-dry-dock.html
    • /news/creole-queen-sets-sail-to-buku.html
    • and 30 more in the copied plan
  5. 5

    Answer the first question right under it

    +2 points, to 83

    Answer the first question in the paragraph right under it, in 25 to 90 words. Whether the paragraph truly answers is for the judge or a person to say.

    40 pages under /news/

    See the pages
    • /news/10-facts-about-the-paddlewheeler.html
    • /news/a-new-orleans-bachelor-party-guide-where-to-stay-eat-drink.html
    • /news/a-new-orleans-bachelorette-party-guide.html
    • /news/announcing-2nd-new-orleans-historical-tour.html
    • /news/battle-of-new-orleans.html
    • /news/celebrate-with-us-this-holiday.html
    • /news/charles-chestnutt-creole-queen.html
    • /news/christopher-tidmore-creole-queen-2.html
    • /news/creole-queen-goes-into-dry-dock.html
    • /news/creole-queen-sets-sail-to-buku.html
    • and 30 more in the copied plan
  6. 6

    Name the publisher

    +2 points, to 85

    Name the author or publisher in the Article schema.

    40 pages under /news/

    See the pages
    • /news/10-facts-about-the-paddlewheeler.html
    • /news/a-new-orleans-bachelor-party-guide-where-to-stay-eat-drink.html
    • /news/a-new-orleans-bachelorette-party-guide.html
    • /news/announcing-2nd-new-orleans-historical-tour.html
    • /news/battle-of-new-orleans.html
    • /news/celebrate-with-us-this-holiday.html
    • /news/charles-chestnutt-creole-queen.html
    • /news/christopher-tidmore-creole-queen-2.html
    • /news/creole-queen-goes-into-dry-dock.html
    • /news/creole-queen-sets-sail-to-buku.html
    • and 30 more in the copied plan
  7. 7

    Fix pages that fail to load

    +2 points, to 87

    Fix or remove the link. Every linked page should return 200.

    17 pages

    See the pages
    • /about-us
    • /attractions
    • /attractions/creole-queen
    • /attractions/creole-queen/galentines-day
    • /attractions/hop-on-hop-off
    • /attractions/witches-brew
    • /contact-us
    • /employment
    • /groups
    • /hotels
    • and 7 more in the copied plan
  8. 8

    Match structured data to the page

    +2 points, to 89

    Use the schema type that matches the page: Article for guides, Service or Product for offers, Organization or WebSite for the home page.

    41 pages, 40 of them under /news/

    See the pages
    • /
    • /news/10-facts-about-the-paddlewheeler.html
    • /news/a-new-orleans-bachelor-party-guide-where-to-stay-eat-drink.html
    • /news/a-new-orleans-bachelorette-party-guide.html
    • /news/announcing-2nd-new-orleans-historical-tour.html
    • /news/battle-of-new-orleans.html
    • /news/celebrate-with-us-this-holiday.html
    • /news/charles-chestnutt-creole-queen.html
    • /news/christopher-tidmore-creole-queen-2.html
    • /news/creole-queen-goes-into-dry-dock.html
    • and 31 more in the copied plan
  9. 9

    Phrase headings as questions

    +2 points, to 91

    Phrase at least one heading as the question a person would ask.

    38 pages under /news/

    See the pages
    • /news/10-facts-about-the-paddlewheeler.html
    • /news/a-new-orleans-bachelor-party-guide-where-to-stay-eat-drink.html
    • /news/a-new-orleans-bachelorette-party-guide.html
    • /news/announcing-2nd-new-orleans-historical-tour.html
    • /news/battle-of-new-orleans.html
    • /news/celebrate-with-us-this-holiday.html
    • /news/charles-chestnutt-creole-queen.html
    • /news/christopher-tidmore-creole-queen-2.html
    • /news/creole-queen-goes-into-dry-dock.html
    • /news/creole-queen-sets-sail-to-buku.html
    • and 28 more in the copied plan
  10. 10

    Put figures in tables

    +1 point, to 92

    Where the guide compares options or gives figures, put them in a table.

    40 pages under /news/

    See the pages
    • /news/10-facts-about-the-paddlewheeler.html
    • /news/a-new-orleans-bachelor-party-guide-where-to-stay-eat-drink.html
    • /news/a-new-orleans-bachelorette-party-guide.html
    • /news/announcing-2nd-new-orleans-historical-tour.html
    • /news/battle-of-new-orleans.html
    • /news/celebrate-with-us-this-holiday.html
    • /news/charles-chestnutt-creole-queen.html
    • /news/christopher-tidmore-creole-queen-2.html
    • /news/creole-queen-goes-into-dry-dock.html
    • /news/creole-queen-sets-sail-to-buku.html
    • and 30 more in the copied plan
  11. 11

    Describe images

    +2 points, to 94

    Describe every content image in its alt text.

    65 pages, 40 of them under /news/

    See the pages
    • /ask-the-captain.html
    • /attractions/creole-queen/4th-of-july-cruise
    • /attractions/creole-queen/christmas-eve-cruise
    • /attractions/creole-queen/haunted-halloween
    • /attractions/creole-queen/historic-cruise
    • /attractions/creole-queen/jazz-cruise
    • /attractions/creole-queen/mothers-day-brunch
    • /attractions/creole-queen/new-years-eve-cruise
    • /attractions/creole-queen/papa-noel
    • /attractions/creole-queen/sunday-jazz-brunch
    • and 55 more in the copied plan
  12. 12

    Fix description lengths

    +1 point, to 95

    Write a meta description of 70 to 165 characters that summarizes the page.

    43 pages, 35 of them under /news/

    See the pages
    • /attractions/creole-queen/4th-of-july-cruise
    • /news
    • /news/10-facts-about-the-paddlewheeler.html
    • /news/a-new-orleans-bachelor-party-guide-where-to-stay-eat-drink.html
    • /news/a-new-orleans-bachelorette-party-guide.html
    • /news/announcing-2nd-new-orleans-historical-tour.html
    • /news/battle-of-new-orleans.html
    • /news/celebrate-with-us-this-holiday.html
    • /news/charles-chestnutt-creole-queen.html
    • /news/creole-queen-goes-into-dry-dock.html
    • and 33 more in the copied plan
  13. 13

    Link straight to the final address

    +2 points, to 97

    Point links and the sitemap at the final address, not at one that redirects.

    69 pages, 40 of them under /news/

    See the pages
    • /ask-the-captain.html
    • /attractions/creole-queen/4th-of-july-cruise
    • /attractions/creole-queen/christmas-eve-cruise
    • /attractions/creole-queen/haunted-halloween
    • /attractions/creole-queen/historic-cruise
    • /attractions/creole-queen/jazz-cruise
    • /attractions/creole-queen/mothers-day-brunch
    • /attractions/creole-queen/new-years-eve-cruise
    • /attractions/creole-queen/papa-noel
    • /attractions/creole-queen/sunday-jazz-brunch
    • and 59 more in the copied plan
  14. 14

    Make near-copy pages distinct

    Under a point

    Rewrite or merge pages that share most of their text. A page that only swaps a city or product name is what search engines treat as doorway or scaled content.

    Once, for the whole site

  15. 15

    Publish a sitemap

    Under a point

    Publish /sitemap.xml listing every page that should rank, and name it in robots.txt.

    Once, for the whole site

  16. 16

    Settle on one address

    Under a point

    Redirect http, https, www, and the bare domain to one address, so the site is not indexed as several.

    Once, for the whole site

  17. 17

    Link to orphaned pages

    Under a point

    Link to each of these from a related page. A page only the sitemap knows about is treated as unimportant.

    Once, for the whole site

  18. 18

    Add breadcrumb data

    +1 point, to 98

    Add BreadcrumbList schema so the page has a place in the site.

    40 pages under /news/

    See the pages
    • /news/10-facts-about-the-paddlewheeler.html
    • /news/a-new-orleans-bachelor-party-guide-where-to-stay-eat-drink.html
    • /news/a-new-orleans-bachelorette-party-guide.html
    • /news/announcing-2nd-new-orleans-historical-tour.html
    • /news/battle-of-new-orleans.html
    • /news/celebrate-with-us-this-holiday.html
    • /news/charles-chestnutt-creole-queen.html
    • /news/christopher-tidmore-creole-queen-2.html
    • /news/creole-queen-goes-into-dry-dock.html
    • /news/creole-queen-sets-sail-to-buku.html
    • and 30 more in the copied plan
  19. 19

    Add an llms.txt

    Under a point

    Add /llms.txt: a short plain text map of the site for assistants. Its effect is unproven, so treat it as cheap insurance.

    Once, for the whole site

  20. 20

    Set a share image

    +1 point, to 99

    Set og:image so links to the page carry a picture.

    59 pages, 40 of them under /news/

    See the pages
    • /
    • /ask-the-captain.html
    • /contact-us.html
    • /creole-queen.html
    • /directions.html
    • /gift-certificates.html
    • /groups.html
    • /index.html
    • /more-new-orleans-info.html
    • /news
    • and 49 more in the copied plan
  21. 21

    Fix title lengths

    Under a point

    Write a title of 15 to 65 characters that leads with what the page covers.

    13 pages, 7 of them under /news/

    See the pages
    • /contact-us.html
    • /directions.html
    • /groups.html
    • /news
    • /news/exploring-the-mystique-of-the-mississippi-a-journey-aboard-the.html
    • /news/index-1.htm
    • /news/index-2.htm
    • /news/index-3.htm
    • /news/index.htm
    • /news/six-things-to-do-in-new-orleans-in-october.html
    • and 3 more in the copied plan
  22. 22

    Add depth to thin pages

    Under a point

    Add true, specific detail until the page covers its subject.

    5 pages under /news/

    See the pages
    • /news/celebrate-with-us-this-holiday.html
    • /news/index-3.htm
    • /news/paddler-wheeler-vs-steamboat.html
    • /news/paddlewheeler-creole-queen-back-in.html
    • /news/welcome-to-our-new-website.html
  23. 23

    Use one main heading

    +1 point, to 100, and full marks

    Give the page exactly one h1 that says what it is about.

    4 pages

    See the pages
    • /
    • /index.html
    • /tours/christmas-eve-party.html
    • /tours/midday-historic-cruise.html
4 more, to tidy up after 100
  1. 24

    Add a way to get in touch

    Under a point

    Give the page a form or a clear link to request a quote or get in touch.

    3 pages

    See the pages
    • /
    • /index.html
    • /sample-page
  2. 25

    Replace unsupported sales claims

    Under a point

    Replace the sales claim with a fact that can be checked.

    4 pages under /news/

    See the pages
    • /news/a-new-orleans-bachelorette-party-guide.html
    • /news/how-to-spring-break-in-new-orleans.html
    • /news/new-orleans-riverfront-itinerary.html
    • /news/new-orleans-romance-on-the-river.html
  3. 26

    Allow pages to be indexed

    Under a point

    Remove noindex when the page is ready to be found.

    1 page

    Steps for your host: Cloudflare, WordPress, Namecheap and more
    See the pages
    • /sample-page
  4. 27

    Bring deep pages closer to home

    Under a point

    Link to the page from a hub or a related page so it sits within three clicks of the home page.

    1 page

    See the pages
    • /creole-queen.html

What else the read found

Half its pages start answering within 45 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.

  • /attractions/creole-queen/jazz-cruise395 ms
  • /attractions/creole-queen/sunday-jazz-brunch344 ms
  • /attractions/creole-queen/mothers-day-brunch284 ms
  • /attractions/creole-queen/thanksgiving-day276 ms
  • /attractions/creole-queen/papa-noel230 ms

Fastest: /more-new-orleans-info.html, 38 ms. Heaviest: /attractions/creole-queen/historic-cruise, 17 KB.

Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.

  • WordPressPlatform
  • CloudflareHosting
  • Google AnalyticsAnalytics
  • Google reCAPTCHALibrary
  • jQueryLibrary
  • Font AwesomeFonts
page with strong signs
1
hidden characters
1
chat, markdown or placeholders left in
0
dashes per 1,000 words
3.7
  • /news/six-things-to-do-in-new-orleans-in-october.html hidden characters a reader cannot see

A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.

  • / fails 7: Add a way to get in touch, Add structured data and Set each page's canonical address1 page
  • /about-us passes every rule1 page
  • /attractions passes every rule1 page
  • /contact-us passes every rule1 page
  • /employment passes every rule1 page
  • /groups passes every rule1 page
  • /hotels passes every rule1 page
  • /media passes every rule1 page
  • /new-orleans-tours passes every rule1 page
  • /newsletter passes every rule1 page
  • /onthetown passes every rule1 page
  • /privacy-policy passes every rule1 page

And 18 more parts of the site.

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