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crestoneroofing.com, read 3 days ago. Back to the report

87 to 100 in 6 steps

Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.

8787 nownow911top 10%9429639849951006full marks

Now #48,823 of 264,963Step 1 top 10%Step 6 full marks

Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.

The steps

Each is one change across the pages named. When one is live, read the site again and mttr marks it done.

  1. 1

    Use one main heading

    +4 points, to 91, and #20,198, 28,625 places up, and into the top 10%

    Give the page exactly one h1 that says what it is about.

    11 pages

    See the pages
    • /
    • /commerical-roofing
    • /contact-us
    • /gallery
    • /maintenance
    • /multi-family-roofing
    • /residential-roofing
    • /reviews
    • /seamless-gutters
    • /seo
    • and 1 more in the copied plan
  2. 2

    Fix description lengths

    +3 points, to 94

    Write a meta description of 70 to 165 characters that summarizes the page.

    14 pages

    See the pages
    • /
    • /about-us
    • /commerical-roofing
    • /contact-us
    • /copy-of-privacy-policy
    • /gallery
    • /maintenance
    • /multi-family-roofing
    • /privacy-policy
    • /residential-roofing
    • and 4 more in the copied plan
  3. 3

    Fix title lengths

    +2 points, to 96

    Write a title of 15 to 65 characters that leads with what the page covers.

    7 pages

    See the pages
    • /about-us
    • /contact-us
    • /gallery
    • /maintenance
    • /privacy-policy
    • /reviews
    • /seo
  4. 4

    Link straight to the final address

    +2 points, to 98

    Point links and the sitemap at the final address, not at one that redirects.

    13 pages

    See the pages
    • /about-us
    • /commerical-roofing
    • /contact-us
    • /copy-of-privacy-policy
    • /gallery
    • /maintenance
    • /multi-family-roofing
    • /privacy-policy
    • /residential-roofing
    • /reviews
    • and 3 more in the copied plan
  5. 5

    Describe images

    +1 point, to 99

    Describe every content image in its alt text.

    6 pages

    See the pages
    • /
    • /contact-us
    • /maintenance
    • /multi-family-roofing
    • /seamless-gutters
    • /storm-damage-repair
  6. 6

    Link to orphaned pages

    +1 point, to 100, and full marks

    Link to each of these from a related page. A page only the sitemap knows about is treated as unimportant.

    Once, for the whole site

1 more, to tidy up after 100
  1. 7

    Replace unsupported sales claims

    Under a point

    Replace the sales claim with a fact that can be checked.

    The home page

What else the read found

Half its pages start answering within 117 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.

  • /storm-damage-repair949 ms
  • /multi-family-roofing948 ms
  • /maintenance707 ms
  • /copy-of-privacy-policy696 ms
  • /128 ms

Fastest: /seamless-gutters, 38 ms. Heaviest: /commerical-roofing, 188 KB.

Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.

  • WixPlatform
  • ReactFramework
  • LaravelFramework
  • Google Tag ManagerAnalytics
  • Google AnalyticsAnalytics

From the structured data on its home page, as the site says it: a Roofing contractor named Crestone Roofing. mttr does not check the profiles it names.

pages with strong signs
2
hidden characters
2
chat, markdown or placeholders left in
0
dashes per 1,000 words
0
  • / hidden characters a reader cannot see
  • /maintenance hidden characters a reader cannot see

A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.

  • / fails 4: Use one main heading, Fix description lengths and Describe images1 page
  • /contact-us fails 5: Use one main heading, Fix description lengths and Describe images1 page
  • /maintenance fails 5: Use one main heading, Fix description lengths and Describe images1 page
  • /gallery fails 4: Use one main heading, Fix description lengths and Fix title lengths1 page
  • /multi-family-roofing fails 4: Use one main heading, Fix description lengths and Describe images1 page
  • /reviews fails 4: Use one main heading, Fix description lengths and Fix title lengths1 page
  • /seamless-gutters fails 4: Use one main heading, Fix description lengths and Describe images1 page
  • /seo fails 4: Use one main heading, Fix description lengths and Fix title lengths1 page
  • /storm-damage-repair fails 4: Use one main heading, Fix description lengths and Describe images1 page
  • /about-us fails 3: Fix description lengths, Fix title lengths and Link straight to the final address1 page
  • /commerical-roofing fails 3: Use one main heading, Fix description lengths and Link straight to the final address1 page
  • /privacy-policy fails 3: Fix description lengths, Fix title lengths and Link straight to the final address1 page

And 2 more parts of the site.

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