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customhomeservices.us, read 3 days ago. Back to the report

66 to 100 in 13 steps

Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.

6666 nownow721#165,624762803top 50%84487590692795896997109711981210013full marks

Now #199,509 of 263,587Step 1 #165,624Step 3 top 50%Step 13 full marks

Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.

The steps

Each is one change across the pages named. When one is live, read the site again and mttr marks it done.

  1. 1

    Add a way to get in touch

    +6 points, to 72, and #165,624, 33,885 places up

    Give the page a form or a clear link to request a quote or get in touch.

    67 pages under /wp-content/uploads/

    See the pages
    • /wp-content/uploads/2018/12/228A9248-C94C-4F70-8B08-D4175357F467.jpeg
    • /wp-content/uploads/2018/12/305A5A9E-4B14-4320-8607-73C45E957CF6.jpeg
    • /wp-content/uploads/2018/12/36219327-E29E-4EFC-81E3-971E0632505F.jpeg
    • /wp-content/uploads/2018/12/3EF67002-C283-414A-A44A-D1DAABF8DF8C.png
    • /wp-content/uploads/2018/12/6422879E-572F-48B8-817F-1D83E1F8F7D7.jpeg
    • /wp-content/uploads/2018/12/7BACB977-071E-48A5-B08B-13FB6EF0F419.jpeg
    • /wp-content/uploads/2018/12/8B970F01-1788-4871-80EA-64353BA15988.jpeg
    • /wp-content/uploads/2018/12/9F989E3D-9EBF-4755-B0C0-F7516578C9FB.jpeg
    • /wp-content/uploads/2018/12/B393568B-8550-42AE-99EB-3237B701A2F5.jpeg
    • /wp-content/uploads/2018/12/C66BDEA9-9CAA-4CB0-8F41-0DD6B5430C79.jpeg
    • and 57 more in the copied plan
  2. 2

    Add structured data

    +4 points, to 76

    Add valid JSON-LD that says what the page is.

    67 pages under /wp-content/uploads/

    See the pages
    • /wp-content/uploads/2018/12/228A9248-C94C-4F70-8B08-D4175357F467.jpeg
    • /wp-content/uploads/2018/12/305A5A9E-4B14-4320-8607-73C45E957CF6.jpeg
    • /wp-content/uploads/2018/12/36219327-E29E-4EFC-81E3-971E0632505F.jpeg
    • /wp-content/uploads/2018/12/3EF67002-C283-414A-A44A-D1DAABF8DF8C.png
    • /wp-content/uploads/2018/12/6422879E-572F-48B8-817F-1D83E1F8F7D7.jpeg
    • /wp-content/uploads/2018/12/7BACB977-071E-48A5-B08B-13FB6EF0F419.jpeg
    • /wp-content/uploads/2018/12/8B970F01-1788-4871-80EA-64353BA15988.jpeg
    • /wp-content/uploads/2018/12/9F989E3D-9EBF-4755-B0C0-F7516578C9FB.jpeg
    • /wp-content/uploads/2018/12/B393568B-8550-42AE-99EB-3237B701A2F5.jpeg
    • /wp-content/uploads/2018/12/C66BDEA9-9CAA-4CB0-8F41-0DD6B5430C79.jpeg
    • and 57 more in the copied plan
  3. 3

    Set each page's canonical address

    +4 points, to 80, and into the top 50%

    Add a canonical link that points to the page itself.

    67 pages under /wp-content/uploads/

    See the pages
    • /wp-content/uploads/2018/12/228A9248-C94C-4F70-8B08-D4175357F467.jpeg
    • /wp-content/uploads/2018/12/305A5A9E-4B14-4320-8607-73C45E957CF6.jpeg
    • /wp-content/uploads/2018/12/36219327-E29E-4EFC-81E3-971E0632505F.jpeg
    • /wp-content/uploads/2018/12/3EF67002-C283-414A-A44A-D1DAABF8DF8C.png
    • /wp-content/uploads/2018/12/6422879E-572F-48B8-817F-1D83E1F8F7D7.jpeg
    • /wp-content/uploads/2018/12/7BACB977-071E-48A5-B08B-13FB6EF0F419.jpeg
    • /wp-content/uploads/2018/12/8B970F01-1788-4871-80EA-64353BA15988.jpeg
    • /wp-content/uploads/2018/12/9F989E3D-9EBF-4755-B0C0-F7516578C9FB.jpeg
    • /wp-content/uploads/2018/12/B393568B-8550-42AE-99EB-3237B701A2F5.jpeg
    • /wp-content/uploads/2018/12/C66BDEA9-9CAA-4CB0-8F41-0DD6B5430C79.jpeg
    • and 57 more in the copied plan
  4. 4

    Add a tap-to-call link

    +4 points, to 84

    Add a tap-to-call phone link.

    67 pages under /wp-content/uploads/

    See the pages
    • /wp-content/uploads/2018/12/228A9248-C94C-4F70-8B08-D4175357F467.jpeg
    • /wp-content/uploads/2018/12/305A5A9E-4B14-4320-8607-73C45E957CF6.jpeg
    • /wp-content/uploads/2018/12/36219327-E29E-4EFC-81E3-971E0632505F.jpeg
    • /wp-content/uploads/2018/12/3EF67002-C283-414A-A44A-D1DAABF8DF8C.png
    • /wp-content/uploads/2018/12/6422879E-572F-48B8-817F-1D83E1F8F7D7.jpeg
    • /wp-content/uploads/2018/12/7BACB977-071E-48A5-B08B-13FB6EF0F419.jpeg
    • /wp-content/uploads/2018/12/8B970F01-1788-4871-80EA-64353BA15988.jpeg
    • /wp-content/uploads/2018/12/9F989E3D-9EBF-4755-B0C0-F7516578C9FB.jpeg
    • /wp-content/uploads/2018/12/B393568B-8550-42AE-99EB-3237B701A2F5.jpeg
    • /wp-content/uploads/2018/12/C66BDEA9-9CAA-4CB0-8F41-0DD6B5430C79.jpeg
    • and 57 more in the copied plan
  5. 5

    Use one main heading

    +3 points, to 87

    Give the page exactly one h1 that says what it is about.

    72 pages, 67 of them under /wp-content/uploads/

    See the pages
    • /
    • /2024/01/25/navigating-local-regulations-and-permits-for-your-home-remodel
    • /aboutus
    • /blog-2
    • /custom-home-services-about-us
    • /wp-content/uploads/2018/12/228A9248-C94C-4F70-8B08-D4175357F467.jpeg
    • /wp-content/uploads/2018/12/305A5A9E-4B14-4320-8607-73C45E957CF6.jpeg
    • /wp-content/uploads/2018/12/36219327-E29E-4EFC-81E3-971E0632505F.jpeg
    • /wp-content/uploads/2018/12/3EF67002-C283-414A-A44A-D1DAABF8DF8C.png
    • /wp-content/uploads/2018/12/6422879E-572F-48B8-817F-1D83E1F8F7D7.jpeg
    • and 62 more in the copied plan
  6. 6

    Replace unsupported sales claims

    +3 points, to 90

    Replace the sales claim with a fact that can be checked.

    63 pages under /wp-content/uploads/

    See the pages
    • /wp-content/uploads/2018/12/228A9248-C94C-4F70-8B08-D4175357F467.jpeg
    • /wp-content/uploads/2018/12/305A5A9E-4B14-4320-8607-73C45E957CF6.jpeg
    • /wp-content/uploads/2018/12/36219327-E29E-4EFC-81E3-971E0632505F.jpeg
    • /wp-content/uploads/2018/12/3EF67002-C283-414A-A44A-D1DAABF8DF8C.png
    • /wp-content/uploads/2018/12/6422879E-572F-48B8-817F-1D83E1F8F7D7.jpeg
    • /wp-content/uploads/2018/12/7BACB977-071E-48A5-B08B-13FB6EF0F419.jpeg
    • /wp-content/uploads/2018/12/8B970F01-1788-4871-80EA-64353BA15988.jpeg
    • /wp-content/uploads/2018/12/9F989E3D-9EBF-4755-B0C0-F7516578C9FB.jpeg
    • /wp-content/uploads/2018/12/B393568B-8550-42AE-99EB-3237B701A2F5.jpeg
    • /wp-content/uploads/2018/12/C66BDEA9-9CAA-4CB0-8F41-0DD6B5430C79.jpeg
    • and 53 more in the copied plan
  7. 7

    Fix title lengths

    +2 points, to 92

    Write a title of 15 to 65 characters that leads with what the page covers.

    83 pages, 67 of them under /wp-content/uploads/

    See the pages
    • /2023/05/14/5-key-design-trends-for-modern-homes-in-2023
    • /2023/05/15/metalroofing
    • /2023/05/16/building-a-custom-home
    • /2023/05/17/choosing-the-right-contractor-for-your-home-improvement-project
    • /2023/05/18/typical-new-construction-home-costs-in-birminghamalabama
    • /2023/05/19/design-build-process
    • /2023/05/20/what-to-expect-when-having-your-home-renovated
    • /2023/05/22/transform-your-home-renovations-that-add-value
    • /2023/05/25/top-kitchen-remodeling-trends-in-2023-transforming-your-cooking-space
    • /2023/05/28/the-ultimate-guide-to-planning-a-home-addition-a-step-by-step-approach
    • and 73 more in the copied plan
  8. 8

    Fix description lengths

    +3 points, to 95

    Write a meta description of 70 to 165 characters that summarizes the page.

    79 pages, 67 of them under /wp-content/uploads/

    See the pages
    • /2023/05/14/5-key-design-trends-for-modern-homes-in-2023
    • /2023/05/15/metalroofing
    • /2023/05/16/building-a-custom-home
    • /2023/05/17/choosing-the-right-contractor-for-your-home-improvement-project
    • /2023/05/18/typical-new-construction-home-costs-in-birminghamalabama
    • /2023/05/20/what-to-expect-when-having-your-home-renovated
    • /2023/05/22/transform-your-home-renovations-that-add-value
    • /2023/05/25/top-kitchen-remodeling-trends-in-2023-transforming-your-cooking-space
    • /2023/05/28/the-ultimate-guide-to-planning-a-home-addition-a-step-by-step-approach
    • /2023/06/13/renovating-investment-properties-to-add-value-a-comprehensive-guide
    • and 69 more in the copied plan
  9. 9

    Answer the first question right under it

    +1 point, to 96

    Answer the first question in the paragraph right under it, in 25 to 90 words. Whether the paragraph truly answers is for the judge or a person to say.

    18 pages, 16 of them under /2023/

    See the pages
    • /2023/05/14/5-key-design-trends-for-modern-homes-in-2023
    • /2023/05/15/metalroofing
    • /2023/05/16/building-a-custom-home
    • /2023/05/17/choosing-the-right-contractor-for-your-home-improvement-project
    • /2023/05/18/typical-new-construction-home-costs-in-birminghamalabama
    • /2023/05/19/design-build-process
    • /2023/05/20/what-to-expect-when-having-your-home-renovated
    • /2023/05/22/transform-your-home-renovations-that-add-value
    • /2023/05/25/top-kitchen-remodeling-trends-in-2023-transforming-your-cooking-space
    • /2023/05/28/the-ultimate-guide-to-planning-a-home-addition-a-step-by-step-approach
    • and 8 more in the copied plan
  10. 10

    Phrase headings as questions

    +1 point, to 97

    Phrase at least one heading as the question a person would ask.

    18 pages, 16 of them under /2023/

    See the pages
    • /2023/05/14/5-key-design-trends-for-modern-homes-in-2023
    • /2023/05/15/metalroofing
    • /2023/05/16/building-a-custom-home
    • /2023/05/17/choosing-the-right-contractor-for-your-home-improvement-project
    • /2023/05/18/typical-new-construction-home-costs-in-birminghamalabama
    • /2023/05/19/design-build-process
    • /2023/05/20/what-to-expect-when-having-your-home-renovated
    • /2023/05/22/transform-your-home-renovations-that-add-value
    • /2023/05/25/top-kitchen-remodeling-trends-in-2023-transforming-your-cooking-space
    • /2023/05/28/the-ultimate-guide-to-planning-a-home-addition-a-step-by-step-approach
    • and 8 more in the copied plan
  11. 11

    Put figures in tables

    Under a point

    Where the guide compares options or gives figures, put them in a table.

    20 pages, 17 of them under /2023/

    See the pages
    • /2023/05/14/5-key-design-trends-for-modern-homes-in-2023
    • /2023/05/15/metalroofing
    • /2023/05/16/building-a-custom-home
    • /2023/05/17/choosing-the-right-contractor-for-your-home-improvement-project
    • /2023/05/18/typical-new-construction-home-costs-in-birminghamalabama
    • /2023/05/19/design-build-process
    • /2023/05/20/what-to-expect-when-having-your-home-renovated
    • /2023/05/22/transform-your-home-renovations-that-add-value
    • /2023/05/25/top-kitchen-remodeling-trends-in-2023-transforming-your-cooking-space
    • /2023/05/28/the-ultimate-guide-to-planning-a-home-addition-a-step-by-step-approach
    • and 10 more in the copied plan
  12. 12

    Link straight to the final address

    +1 point, to 98

    Point links and the sitemap at the final address, not at one that redirects.

    67 pages under /wp-content/uploads/

    See the pages
    • /wp-content/uploads/2018/12/228A9248-C94C-4F70-8B08-D4175357F467.jpeg
    • /wp-content/uploads/2018/12/305A5A9E-4B14-4320-8607-73C45E957CF6.jpeg
    • /wp-content/uploads/2018/12/36219327-E29E-4EFC-81E3-971E0632505F.jpeg
    • /wp-content/uploads/2018/12/3EF67002-C283-414A-A44A-D1DAABF8DF8C.png
    • /wp-content/uploads/2018/12/6422879E-572F-48B8-817F-1D83E1F8F7D7.jpeg
    • /wp-content/uploads/2018/12/7BACB977-071E-48A5-B08B-13FB6EF0F419.jpeg
    • /wp-content/uploads/2018/12/8B970F01-1788-4871-80EA-64353BA15988.jpeg
    • /wp-content/uploads/2018/12/9F989E3D-9EBF-4755-B0C0-F7516578C9FB.jpeg
    • /wp-content/uploads/2018/12/B393568B-8550-42AE-99EB-3237B701A2F5.jpeg
    • /wp-content/uploads/2018/12/C66BDEA9-9CAA-4CB0-8F41-0DD6B5430C79.jpeg
    • and 57 more in the copied plan
  13. 13

    Set a share image

    +2 points, to 100, and full marks

    Set og:image so links to the page carry a picture.

    67 pages under /wp-content/uploads/

    See the pages
    • /wp-content/uploads/2018/12/228A9248-C94C-4F70-8B08-D4175357F467.jpeg
    • /wp-content/uploads/2018/12/305A5A9E-4B14-4320-8607-73C45E957CF6.jpeg
    • /wp-content/uploads/2018/12/36219327-E29E-4EFC-81E3-971E0632505F.jpeg
    • /wp-content/uploads/2018/12/3EF67002-C283-414A-A44A-D1DAABF8DF8C.png
    • /wp-content/uploads/2018/12/6422879E-572F-48B8-817F-1D83E1F8F7D7.jpeg
    • /wp-content/uploads/2018/12/7BACB977-071E-48A5-B08B-13FB6EF0F419.jpeg
    • /wp-content/uploads/2018/12/8B970F01-1788-4871-80EA-64353BA15988.jpeg
    • /wp-content/uploads/2018/12/9F989E3D-9EBF-4755-B0C0-F7516578C9FB.jpeg
    • /wp-content/uploads/2018/12/B393568B-8550-42AE-99EB-3237B701A2F5.jpeg
    • /wp-content/uploads/2018/12/C66BDEA9-9CAA-4CB0-8F41-0DD6B5430C79.jpeg
    • and 57 more in the copied plan
4 more, to tidy up after 100
  1. 14

    Add an llms.txt

    Under a point

    Add /llms.txt: a short plain text map of the site for assistants. Its effect is unproven, so treat it as cheap insurance.

    Once, for the whole site

  2. 15

    Show when guides were updated

    Under a point

    Show when the guide was last updated, and set dateModified in its schema.

    2 pages

    See the pages
    • /2023/05/25/top-kitchen-remodeling-trends-in-2023-transforming-your-cooking-space
    • /2023/05/28/the-ultimate-guide-to-planning-a-home-addition-a-step-by-step-approach
  3. 16

    Add depth to thin pages

    Under a point

    Add true, specific detail until the page covers its subject.

    2 pages

    See the pages
    • /2023/05/14/5-key-design-trends-for-modern-homes-in-2023
    • /2023/05/15/metalroofing
  4. 17

    Describe images

    Under a point

    Describe every content image in its alt text.

    12 pages

    See the pages
    • /
    • /2023/05/25/top-kitchen-remodeling-trends-in-2023-transforming-your-cooking-space
    • /2024/01/25/navigating-local-regulations-and-permits-for-your-home-remodel
    • /aboutus
    • /blog-2
    • /contact
    • /expert-home-repairs-in-birmingham-al
    • /faq
    • /gallery
    • /home-services
    • and 2 more in the copied plan

What else the read found

Half its pages start answering within 645 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.

  • /blog-23.3 s
  • /faq3.3 s
  • /2024/01/06/licensed-contractor3.1 s
  • /2023/05/14/5-key-design-trends-for-modern-homes-in-20231.4 s
  • /gallery1.4 s

Fastest: /home-services/construction, 20 ms. Heaviest: /wp-content/uploads/2018/12/3EF67002-C283-414A-A44A-D1DAABF8DF8C.png, 14,713 KB.

Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.

  • WordPressPlatform
  • nginxServer
  • Google Tag ManagerAnalytics
  • Google AnalyticsAnalytics
  • jQueryLibrary
  • Font AwesomeFonts

From the structured data on its home page, as the site says it: an Organization named Custom Home Services LLC. mttr does not check the profiles it names.

  • FacebookCustomHomeService
  • Instagramcustom.home.services
pages with strong signs
66
hidden characters
2,131
chat, markdown or placeholders left in
5
dashes per 1,000 words
0
  • /wp-content/uploads/2018/12/3EF67002-C283-414A-A44A-D1DAABF8DF8C.png hidden characters a reader cannot see
  • /wp-content/uploads/2019/06/IMG_0356.jpg hidden characters a reader cannot see
  • /wp-content/uploads/2019/06/IMG_0526.jpg hidden characters a reader cannot see
  • /wp-content/uploads/2019/06/20190423_183223450_iOS.jpg hidden characters a reader cannot see
  • /wp-content/uploads/2018/12/DD55246D-4B0D-4768-BE58-35EC6B206FF3.jpeg hidden characters a reader cannot see

A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.

  • / fails 2: Use one main heading and Describe images1 page
  • /blog-2 fails 3: Use one main heading, Fix description lengths and Describe images1 page
  • /aboutus fails 2: Use one main heading and Describe images1 page
  • /contact fails 2: Describe images and Fix title lengths1 page
  • /custom-home-services-about-us fails 1: Use one main heading1 page
  • /expert-home-repairs-in-birmingham-al fails 1: Describe images1 page
  • /faq fails 1: Describe images1 page
  • /gallery fails 1: Describe images1 page
  • /home-services fails 1: Describe images1 page
  • /blog passes every rule1 page
  • /wp-content/ 67 fail a rule. Worst: /wp-content/uploads/2018/12/228A9248-C94C-4F70-8B08-D4175357F467.jpeg, 10 rules67 pages
  • /2023/ 17 fail a rule. Worst: /2023/05/25/top-kitchen-remodeling-trends-in-2023-transforming-your-cooking-space, 7 rules17 pages

And 2 more parts of the site.

The read stopped at its page limit, so pages no link leads to cannot be told from pages it did not reach, and neither is reported.

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