- Middle site
- 91
- Behind by
- 18
Worth the mostSet each page's canonical address+5
dakotaconcretepipe.com
64 of 100ahead of 21% of the sites mttr has read
Its strongest stage is Act, at 57 against the middle site's 57. 3 fixes, 15 points, take it to 79, into the top half of every site.
A score says pages are well formed. It does not say an assistant cites the site.
3 fixes, 88,992 places up
- 64Now#203,324
- 71Add a tap-to-call link#171,419
- 76Set each page's canonical address#138,607
- 79Answer the first question right under it#114,332
The top half of every site starts at 77.
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Where it ranks
Up 57,400 places since Oct 14, from #263,590. 13 points take it into the top half.
Beside it on the board
- #206,188patriotcarpetscv.com64
- #206,189thefreeplumbers.com64
- #206,190dakotaconcretepipe.com64
- #206,191suedtirol24.tv64
- #206,192ieee-pt.org64
3,849 sites score 64. A tie goes to the site with faster, leaner pages that say more and keep improving.
Where it stands
Each stage against the middle site. It trails on Access and Understand and Trust.
- Middle site
- 59
- Behind by
- 7
Worth the mostAnswer the first question right under it+3
- Middle site
- 98
- Behind by
- 26
Worth the mostShow when guides were updated+3
- Middle site
- 57
- Level with it
Worth the mostAdd a tap-to-call link+7
Against a typical site
The readThis siteTypicalAgainst typical
Pages read114433 fewer than typical
Links a page61355% below typical
Words a page22639443% below typical
Rules failing somewhere241410 more than typical
Half its pages answer in842 ms210 ms301% slower than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
24 fixes. The first 10 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 7 points34,771 places up
Add a tap-to-call linkAct9 of 111 in 3
Worth 5 points24,367 places up
Set each page's canonical addressAccess9 of 112 in 5
Worth 3 points each14,859 places up each
Answer the first question right under itUnderstand6 of 111 in 121
Show when guides were updatedTrust6 of 113 in 5
Worth 2 points each10,868 places up each
Phrase headings as questionsUnderstand5 of 111 in 10
Fix description lengthsUnderstand9 of 111 in 11
Use one main headingUnderstand6 of 111 in 4
Name the publisherTrust6 of 113 in 4
Put the text in the HTMLAccess3 of 112 in 3
Fix pages that fail to loadAccess2 of 113 in 4
Show 14 more fixes
Worth 1 point each6,535 places up each
Publish a sitemapAccessAbout the whole site3 in 4
Add depth to thin pagesUnderstand4 of 113 in 7
Put figures in tablesUnderstand5 of 111 in 28
Add real images to contentUnderstand4 of 112 in 3
Set a share imageUnderstand9 of 112 in 7
Add breadcrumb dataUnderstand6 of 111 in 2
Fix title lengthsUnderstand4 of 111 in 6
Add structured dataUnderstand2 of 111 in 3
Worth under a point each
Compress pagesAccessAbout the whole site19 in 20
Speed up the serverAccessAbout the whole site4 in 5
List your profiles in your structured dataTrustAbout the whole site4 in 5
Add an llms.txtAccessAbout the whole site1 in 4
Link to your profilesTrustAbout the whole site4 in 7
Describe imagesUnderstand2 of 112 in 7
How AI reads this site
It reads closest to trades and home services, but only loosely. 4 changes would make it plainer.
It reads as
Trades and home servicesIt says it is an organization in N. Sioux Falls.
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- Trades and home services
- Manufacturers and suppliers
- Law firms
What an assistant reads first
Home pageWhat it says
TitleAbout Us
DescriptionNone in the HTML
First headingDAKOTA CONCRETE PIPE ASSOCIATION
OpeningThe Dakota Concrete Pipe Association (DCPA) is a nonprofit organization, composed of manufacturers of concrete pipe and related products, serving the concrete pipe industry in North & South Dakota. The association promotes the use of concrete pipe through education and provides…
4 changes so it reads plainly as what it is
- Say what you do, for whom and where
Its pages read only partly as Trades and home services. An assistant matches a site to a question by what its pages plainly say.
Agent instructions
On dakotaconcretepipe.com, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Trades and home services. Keep the title under 60 characters and lead with the service, not the name.
- Make the first heading say what the title says
The title and the first heading share no word that says what the site does: “About Us” and “DAKOTA CONCRETE PIPE ASSOCIATION”.
Agent instructions
On dakotaconcretepipe.com, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is: Trades and home services.
- Write a description
The home page has no description, so a search result and an assistant make one up from the page.
Agent instructions
On dakotaconcretepipe.com, write the home page a meta description of one or two sentences, 50 to 160 characters: what the business does, for whom, and where.
- Name N. Sioux Falls in the first words
The site is in N. Sioux Falls, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
Agent instructions
On dakotaconcretepipe.com, name N. Sioux Falls in the home page title or first sentence, and in the description, where it reads naturally.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.