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deck4innovation.com, read 3 days ago. Back to the report

80 to 100 in 9 steps

Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.

8080 nownow861top 25%9229439649759869879981009full marks

Now #107,112 of 264,164Step 1 top 25%Step 9 full marks

Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.

The steps

Each is one change across the pages named. When one is live, read the site again and mttr marks it done.

  1. 1

    Add structured data

    +6 points, to 86, and #54,405, 52,707 places up, and into the top 25%

    Add valid JSON-LD that says what the page is.

    11 pages

    See the pages
    • /about-us
    • /benefits
    • /contact-1
    • /job-postings
    • /job-postings-psm
    • /job-postings-rdy-assoc
    • /m/create
    • /m/create-account
    • /m/login
    • /m/reset
    • and 1 more in the copied plan
  2. 2

    Add a way to get in touch

    +6 points, to 92

    Give the page a form or a clear link to request a quote or get in touch.

    8 pages

    See the pages
    • /
    • /about-us
    • /benefits
    • /job-postings
    • /job-postings-psm
    • /job-postings-rdy-assoc
    • /m/create
    • /what-we-do-1
  3. 3

    Fix title lengths

    +2 points, to 94

    Write a title of 15 to 65 characters that leads with what the page covers.

    7 pages

    See the pages
    • /about-us
    • /benefits
    • /contact-1
    • /job-postings
    • /m/create-account
    • /m/login
    • /what-we-do-1
  4. 4

    Describe images

    +2 points, to 96

    Describe every content image in its alt text.

    7 pages

    See the pages
    • /
    • /about-us
    • /benefits
    • /job-postings
    • /job-postings-psm
    • /job-postings-rdy-assoc
    • /what-we-do-1
  5. 5

    Fix description lengths

    +1 point, to 97

    Write a meta description of 70 to 165 characters that summarizes the page.

    5 pages, 4 of them under /m/

    See the pages
    • /
    • /m/create
    • /m/create-account
    • /m/login
    • /m/reset
  6. 6

    Fix pages that fail to load

    +1 point, to 98

    Fix or remove the link. Every linked page should return 200.

    1 page

    See the pages
    • /career-opportunities
  7. 7

    Link to orphaned pages

    Under a point

    Link to each of these from a related page. A page only the sitemap knows about is treated as unimportant.

    Once, for the whole site

  8. 8

    Add depth to thin pages

    +1 point, to 99

    Add true, specific detail until the page covers its subject.

    The home page

  9. 9

    List your profiles in your structured data

    +1 point, to 100, and full marks

    Add sameAs to the Organization, Person or LocalBusiness on your home page, listing the address of each profile: Instagram, TikTok, YouTube, Twitch, Facebook, X, LinkedIn. It is how assistants tie your site to you elsewhere.

    Once, for the whole site

2 more, to tidy up after 100
  1. 10

    Link to your profiles

    Under a point

    Link from the home page, in its header or footer, to each profile you keep: Instagram, TikTok, YouTube, Twitch, Facebook, X, LinkedIn.

    Once, for the whole site

  2. 11

    Use one main heading

    Under a point

    Give the page exactly one h1 that says what it is about.

    1 page

    See the pages
    • /m/create

What else the read found

Half its pages start answering within 117 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.

  • /job-postings-psm237 ms
  • /contact-1236 ms
  • /benefits207 ms
  • /207 ms
  • /job-postings206 ms

Fastest: /m/create-account, 43 ms. Heaviest: /job-postings-psm, 22 KB.

Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.

  • GoDaddy Website BuilderPlatform

From the structured data on its home page, as the site says it: a Local business named DECK Four Innovation, Inc.. mttr does not check the profiles it names.

pages with strong signs
0
hidden characters
0
chat, markdown or placeholders left in
0
dashes per 1,000 words
2.4

A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.

  • / fails 4: Add a way to get in touch, Add depth to thin pages and Fix description lengths1 page
  • /career-opportunities passes every rule1 page
  • /about-us fails 4: Add a way to get in touch, Add structured data and Describe images1 page
  • /benefits fails 4: Add a way to get in touch, Add structured data and Describe images1 page
  • /job-postings fails 4: Add a way to get in touch, Add structured data and Describe images1 page
  • /what-we-do-1 fails 4: Add a way to get in touch, Add structured data and Describe images1 page
  • /job-postings-psm fails 3: Add a way to get in touch, Add structured data and Describe images1 page
  • /job-postings-rdy-assoc fails 3: Add a way to get in touch, Add structured data and Describe images1 page
  • /contact-1 fails 2: Add structured data and Fix title lengths1 page
  • /m/ 4 fail a rule. Worst: /m/create, 4 rules4 pages

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