digital.vpr.net, read 11 hours ago. Back to the report
83 to 100 in 9 steps
Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.
Now #80,004 of 263,590Step 1 top 25%Step 9 full marks
Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.
The steps
Each is one change across the pages named. When one is live, read the site again and mttr marks it done.
- 1
Add structured data
+6 points, to 89, and #32,224, 47,780 places up, and into the top 25%
Add valid JSON-LD that says what the page is.
99 pages under /people/
See the pages
- /people/andrew-nemethy
- /people/anne-averyt
- /people/art-woolf
- /people/barbara-bradley-hagerty
- /people/barrie-dunsmore
- /people/bill-chappell
- /people/bill-mares
- /people/bill-schubart
- /people/brendan-kinney
- /people/brian-donahue
- and 89 more in the copied plan
- 2
Describe images
+3 points, to 92
Describe every content image in its alt text.
84 pages, 83 of them under /people/
See the pages
- /
- /people/andrew-nemethy
- /people/anne-averyt
- /people/art-woolf
- /people/barbara-bradley-hagerty
- /people/barrie-dunsmore
- /people/bill-chappell
- /people/bill-mares
- /people/bill-schubart
- /people/brendan-kinney
- and 74 more in the copied plan
- 3
Fix title lengths
+3 points, to 95
Write a title of 15 to 65 characters that leads with what the page covers.
76 pages under /people/
See the pages
- /people/andrew-nemethy
- /people/anne-averyt
- /people/art-woolf
- /people/bill-chappell
- /people/bill-mares
- /people/bill-schubart
- /people/brendan-kinney
- /people/brian-donahue
- /people/brian-marshall
- /people/brian-porto
- and 66 more in the copied plan
- 4
Fix description lengths
+2 points, to 97
Write a meta description of 70 to 165 characters that summarizes the page.
57 pages, 56 of them under /people/
See the pages
- /
- /people/art-woolf
- /people/barbara-bradley-hagerty
- /people/brian-marshall
- /people/brian-porto
- /people/chris-albertine
- /people/claudio-sanchez
- /people/cody-fiala
- /people/corey-dade
- /people/cyndy-bittinger
- and 47 more in the copied plan
- 5
Link straight to the final address
+2 points, to 99
Point links and the sitemap at the final address, not at one that redirects.
99 pages under /people/
See the pages
- /people/andrew-nemethy
- /people/anne-averyt
- /people/art-woolf
- /people/barbara-bradley-hagerty
- /people/barrie-dunsmore
- /people/bill-chappell
- /people/bill-mares
- /people/bill-schubart
- /people/brendan-kinney
- /people/brian-donahue
- and 89 more in the copied plan
- 6
Serve a robots.txt
Under a point
Serve a plain text /robots.txt.
Once, for the whole site
- 7
Settle on one address
Under a point
Redirect http, https, www, and the bare domain to one address, so the site is not indexed as several.
Once, for the whole site
- 8
Add an llms.txt
Under a point
Add /llms.txt: a short plain text map of the site for assistants. Its effect is unproven, so treat it as cheap insurance.
Once, for the whole site
- 9
Set a share image
+1 point, to 100, and full marks
Set og:image so links to the page carry a picture.
18 pages under /people/
See the pages
- /people/bill-chappell
- /people/brendan-kinney
- /people/brian-donahue
- /people/brian-marshall
- /people/claudio-sanchez
- /people/cody-fiala
- /people/franny-bastian
- /people/gina-jordan
- /people/howard-coffin
- /people/lesli-blount
- and 8 more in the copied plan
2 more, to tidy up after 100
- 10
Replace unsupported sales claims
Under a point
Replace the sales claim with a fact that can be checked.
5 pages under /people/
See the pages
- /people/bill-chappell
- /people/brendan-kinney
- /people/jane-lindholm
- /people/joseph-shapiro
- /people/richard-knox
- 11
Use one main heading
Under a point
Give the page exactly one h1 that says what it is about.
The home page
Done since the first read
Add a tap-to-call link
Done, seen on the read of October 24. It failed on 100 pages before.
What else the read found
Half its pages start answering within 314 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.
/people/tim-mcquiston496 ms/people/ron-elving461 ms/people/neda-ulaby427 ms/people/wade-goodwyn421 ms/people/jay-parini407 ms
Fastest: /, 51 ms. Heaviest: the home page, 42 KB.
Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.
Amazon CloudFrontHosting
Google Tag ManagerAnalytics
Google FontsFonts
- pages with strong signs
- 0
- hidden characters
- 0
- chat, markdown or placeholders left in
- 0
- dashes per 1,000 words
- 0.6
A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.
/fails 3: Use one main heading, Fix description lengths and Describe images1 page/people/99 fail a rule. Worst: /people/bill-chappell, 6 rules99 pages
The read stopped at its page limit, so pages no link leads to cannot be told from pages it did not reach, and neither is reported.
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