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doosanmottrol.com, read 1 day ago. Back to the report

75 to 100 in 10 steps

Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.

7575 nownow821top 50%87290393495597699799899910010full marks

Now #146,652 of 263,866Step 1 top 50%Step 10 full marks

Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.

The steps

Each is one change across the pages named. When one is live, read the site again and mttr marks it done.

  1. 1

    Add structured data

    +7 points, to 82, and #88,346, 58,306 places up, and into the top 50%

    Add valid JSON-LD that says what the page is.

    93 pages

    See the pages
    • /cn
    • /cn/about-us/ci
    • /cn/about-us/history
    • /cn/about-us/introduction
    • /cn/about-us/vision
    • /cn/contact-us/contact-us
    • /cn/contact-us/location
    • /cn/esg/ethical-management
    • /cn/media-center/news
    • /cn/media-center/news/88
    • and 83 more in the copied plan
  2. 2

    Use one main heading

    +5 points, to 87

    Give the page exactly one h1 that says what it is about.

    93 pages

    See the pages
    • /cn
    • /cn/about-us/ci
    • /cn/about-us/history
    • /cn/about-us/introduction
    • /cn/about-us/vision
    • /cn/contact-us/contact-us
    • /cn/contact-us/location
    • /cn/esg/ethical-management
    • /cn/media-center/news
    • /cn/media-center/news/88
    • and 83 more in the copied plan
  3. 3

    Fix description lengths

    +3 points, to 90

    Write a meta description of 70 to 165 characters that summarizes the page.

    73 pages

    See the pages
    • /cn
    • /cn/about-us/ci
    • /cn/about-us/history
    • /cn/about-us/introduction
    • /cn/about-us/vision
    • /cn/contact-us/contact-us
    • /cn/contact-us/location
    • /cn/esg/ethical-management
    • /cn/media-center/news
    • /cn/media-center/news/88
    • and 63 more in the copied plan
  4. 4

    Set each page's canonical address

    +3 points, to 93

    Add a canonical link that points to the page itself.

    36 pages

    See the pages
    • /cn/media-center/news/88
    • /cn/products/construction/crawler_cranes
    • /cn/products/construction/crawler_drill
    • /cn/products/construction/crusher
    • /cn/products/construction/excavators
    • /cn/products/construction/screen
    • /cn/products/future
    • /download/intro/doosan_ci.ai
    • /en/contact-us/contact-us
    • /en/media-center/news/36
    • and 26 more in the copied plan
  5. 5

    Describe images

    +2 points, to 95

    Describe every content image in its alt text.

    55 pages

    See the pages
    • /cn
    • /cn/about-us/ci
    • /cn/about-us/history
    • /cn/about-us/introduction
    • /cn/about-us/vision
    • /cn/media-center/news/88
    • /cn/products/construction
    • /cn/products/construction/crawler_cranes
    • /cn/products/construction/crawler_drill
    • /cn/products/construction/crusher
    • and 45 more in the copied plan
  6. 6

    Link straight to the final address

    +2 points, to 97

    Point links and the sitemap at the final address, not at one that redirects.

    93 pages

    See the pages
    • /cn
    • /cn/about-us/ci
    • /cn/about-us/history
    • /cn/about-us/introduction
    • /cn/about-us/vision
    • /cn/contact-us/contact-us
    • /cn/contact-us/location
    • /cn/esg/ethical-management
    • /cn/media-center/news
    • /cn/media-center/news/88
    • and 83 more in the copied plan
  7. 7

    Fix title lengths

    +2 points, to 99

    Write a title of 15 to 65 characters that leads with what the page covers.

    42 pages, 26 of them under /kr/

    See the pages
    • /cn
    • /cn/about-us/ci
    • /cn/about-us/history
    • /cn/about-us/introduction
    • /cn/about-us/vision
    • /cn/contact-us/contact-us
    • /cn/contact-us/location
    • /cn/esg/ethical-management
    • /cn/media-center/news
    • /cn/media-center/news/88
    • and 32 more in the copied plan
  8. 8

    Serve a robots.txt

    Under a point

    Serve a plain text /robots.txt.

    Once, for the whole site

  9. 9

    Publish a sitemap

    Under a point

    Publish /sitemap.xml listing every page that should rank, and name it in robots.txt.

    Once, for the whole site

  10. 10

    Fix pages that fail to load

    +1 point, to 100, and full marks

    Fix or remove the link. Every linked page should return 200.

    7 pages, 4 of them under /kr/privacy/

    See the pages
    • /en/privacy/www.cyberbureau.police.go.kr
    • /en/privacy/www.doosanmottrol.com
    • /en/privacy/www.spo.go.kr
    • /kr/privacy/ecrm.police.go.kr
    • /kr/privacy/privacy.kisa.or.kr
    • /kr/privacy/www.kopico.go.kr
    • /kr/privacy/www.spo.go.kr
4 more, to tidy up after 100
  1. 11

    Add an llms.txt

    Under a point

    Add /llms.txt: a short plain text map of the site for assistants. Its effect is unproven, so treat it as cheap insurance.

    Once, for the whole site

  2. 12

    Replace unsupported sales claims

    Under a point

    Replace the sales claim with a fact that can be checked.

    2 pages

    See the pages
    • /en
    • /en/about-us/vision
  3. 13

    Add a way to get in touch

    Under a point

    Give the page a form or a clear link to request a quote or get in touch.

    1 page

    See the pages
    • /download/intro/doosan_ci.ai
  4. 14

    Set a share image

    Under a point

    Set og:image so links to the page carry a picture.

    1 page

    See the pages
    • /download/intro/doosan_ci.ai

Done since the first read

  1. Add a tap-to-call link

    Done, seen on the read of October 24. It failed on 92 pages before.

What else the read found

Half its pages start answering within 228 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.

  • /kr/esg/ethical-management676 ms
  • /kr/about-us/announce645 ms
  • /kr/privacy/cyber-report633 ms
  • /kr/products/construction/crusher619 ms
  • /en/media-center/news475 ms

Fastest: /cn/contact-us/location, 206 ms. Heaviest: /download/intro/doosan_ci.ai, 208 KB.

pages with strong signs
5
hidden characters
19
chat, markdown or placeholders left in
0
dashes per 1,000 words
0
  • /en/products/future/edrive hidden characters a reader cannot see
  • /download/intro/doosan_ci.ai hidden characters a reader cannot see
  • /kr/products/future/edrive hidden characters a reader cannot see
  • /kr/privacy/cyber-report hidden characters a reader cannot see
  • /cn/media-center/news hidden characters a reader cannot see

A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.

  • /cn fails 6: Add structured data, Use one main heading and Fix description lengths1 page
  • /en fails 6: Add structured data, Use one main heading and Fix description lengths1 page
  • /kr fails 6: Add structured data, Use one main heading and Fix description lengths1 page
  • /kr/ 36 fail a rule. Worst: /kr/media-center/news/102, 7 rules40 pages
  • /en/ 33 fail a rule. Worst: /en/about-us/vision, 6 rules36 pages
  • /cn/ 20 fail a rule. Worst: /cn/media-center/news/88, 7 rules20 pages
  • /download/ 1 fail a rule. Worst: /download/intro/doosan_ci.ai, 8 rules1 page

The read stopped at its page limit, so pages no link leads to cannot be told from pages it did not reach, and neither is reported.

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