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edrains.com, read 2 days ago. Back to the report

91 to 100 in 20 steps

Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.

9191 nownow921#15,084932top 5%943954955966977988989981098119812981399149915991699179918991910020full marks

Now #25,249 of 263,590Step 1 #15,084Step 2 top 5%Step 20 full marks

Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.

The steps

Each is one change across the pages named. When one is live, read the site again and mttr marks it done.

  1. 1

    Answer the first question right under it

    +1 point, to 92, and #15,084, 10,165 places up

    Answer the first question in the paragraph right under it, in 25 to 90 words. Whether the paragraph truly answers is for the judge or a person to say.

    29 pages

    See the pages
    • /blog/2
    • /blog/3
    • /blog/4
    • /choosing-the-right-plumbing-service-in-san-diego
    • /drain-clearing-in-san-diego
    • /early-warning-signs-your-sewer-line-needs-repair
    • /emergency-plumber-in-san-diego
    • /expert-tips-for-maintaining-your-plumbing-system-in-san-diego
    • /financing-plumbing-drain-repairs-san-diego
    • /holiday-drain-cleaning-in-san-diego
    • and 19 more in the copied plan
  2. 2

    Put figures in tables

    +1 point, to 93, and into the top 5%

    Where the guide compares options or gives figures, put them in a table.

    35 pages

    See the pages
    • /blog/2
    • /blog/3
    • /blog/4
    • /choosing-the-right-plumbing-service-in-san-diego
    • /drain-clearing-in-san-diego
    • /early-warning-signs-your-sewer-line-needs-repair
    • /emergency-plumber-in-san-diego
    • /expert-tips-for-maintaining-your-plumbing-system-in-san-diego
    • /financing-plumbing-drain-repairs-san-diego
    • /holiday-drain-cleaning-in-san-diego
    • and 25 more in the copied plan
  3. 3

    Phrase headings as questions

    +1 point, to 94

    Phrase at least one heading as the question a person would ask.

    26 pages

    See the pages
    • /blog/2
    • /blog/3
    • /blog/4
    • /choosing-the-right-plumbing-service-in-san-diego
    • /early-warning-signs-your-sewer-line-needs-repair
    • /emergency-plumber-in-san-diego
    • /expert-tips-for-maintaining-your-plumbing-system-in-san-diego
    • /financing-plumbing-drain-repairs-san-diego
    • /holiday-drain-cleaning-in-san-diego
    • /holiday-plumbing-emergency-in-san-diego
    • and 16 more in the copied plan
  4. 4

    Show sources on guides

    +1 point, to 95

    Link the sources for the guide's facts where a reader can see them. Official and primary sources carry the most weight.

    7 pages

    See the pages
    • /blog/2
    • /blog/3
    • /blog/4
    • /financing-plumbing-drain-repairs-san-diego
    • /leak-detection
    • /san-diego-storm-drain-preparation
    • /trenchless-sewer-repair-san-diego
  5. 5

    Fix title lengths

    Under a point

    Write a title of 15 to 65 characters that leads with what the page covers.

    32 pages

    See the pages
    • /accessibility-feedback
    • /camera-inspections
    • /category/camera-inspections
    • /category/drain-cleaning
    • /category/financing-specials
    • /category/hydro-jetting
    • /category/leak-detection
    • /category/sewer-line-repair
    • /category/water-filtration
    • /how-preventative-drain-maintenance-saves-san-diego-homeowners-money
    • and 22 more in the copied plan
  6. 6

    Fix description lengths

    +1 point, to 96

    Write a meta description of 70 to 165 characters that summarizes the page.

    26 pages

    See the pages
    • /category/camera-inspections
    • /category/drain-cleaning
    • /category/financing-specials
    • /category/hydro-jetting
    • /category/leak-detection
    • /category/plumbing
    • /category/plumbing/page/2
    • /category/sewer-line-repair
    • /category/water-filtration
    • /how-preventative-drain-maintenance-saves-san-diego-homeowners-money
    • and 16 more in the copied plan
  7. 7

    Allow pages to be indexed

    +1 point, to 97

    Remove noindex when the page is ready to be found.

    10 pages

    Steps for your host: Cloudflare, WordPress, Namecheap and more
    See the pages
    • /accessibility-feedback
    • /category/camera-inspections
    • /category/hydro-jetting
    • /category/leak-detection
    • /privacy-policy
    • /tag/leak-detection-san-diego
    • /tag/plumbing-san-diego
    • /tag/slab-leak-detection
    • /tag/slab-leak-repair
    • /tag/slab-leak-san-diego
  8. 8

    Set each page's canonical address

    +1 point, to 98

    Add a canonical link that points to the page itself.

    14 pages

    See the pages
    • /accessibility-feedback
    • /blog/2
    • /blog/3
    • /blog/4
    • /category/camera-inspections
    • /category/hydro-jetting
    • /category/leak-detection
    • /locations.kml
    • /privacy-policy
    • /tag/leak-detection-san-diego
    • and 4 more in the copied plan
  9. 9

    Make near-copy pages distinct

    Under a point

    Rewrite or merge pages that share most of their text. A page that only swaps a city or product name is what search engines treat as doorway or scaled content.

    Once, for the whole site

  10. 10

    Link to orphaned pages

    Under a point

    Link to each of these from a related page. A page only the sitemap knows about is treated as unimportant.

    Once, for the whole site

  11. 11

    Speed up the server

    Under a point

    Cache pages or speed up the server. Crawlers give a slow site fewer visits.

    Once, for the whole site

  12. 12

    List your profiles in your structured data

    Under a point

    Add sameAs to the Organization, Person or LocalBusiness on your home page, listing the address of each profile: Instagram, TikTok, YouTube, Twitch, Facebook, X, LinkedIn. It is how assistants tie your site to you elsewhere.

    Once, for the whole site

  13. 13

    Add an llms.txt

    Under a point

    Add /llms.txt: a short plain text map of the site for assistants. Its effect is unproven, so treat it as cheap insurance.

    Once, for the whole site

  14. 14

    Add real images to content

    +1 point, to 99

    Add a photo, drawing, or chart as an img with alt text. A CSS background image has no alt text and is not read as part of the page.

    11 pages

    See the pages
    • /drain-cleaning-el-cajon
    • /drain-cleaning-in-santee-ca
    • /drain-cleaning-san-diego
    • /hydro-jetting
    • /leak-detection
    • /plumber-la-mesa
    • /plumber-rancho-bernardo
    • /plumbing-ramona
    • /sewer-repair-el-cajon
    • /storm-french-drains
    • and 1 more in the copied plan
  15. 15

    Add depth to thin pages

    Under a point

    Add true, specific detail until the page covers its subject.

    5 pages, 3 of them under /blog/

    See the pages
    • /blog/2
    • /blog/3
    • /blog/4
    • /drain-clearing-in-san-diego
    • /specials
  16. 16

    Show when guides were updated

    Under a point

    Show when the guide was last updated, and set dateModified in its schema.

    3 pages under /blog/

    See the pages
    • /blog/2
    • /blog/3
    • /blog/4
  17. 17

    Link straight to the final address

    Under a point

    Point links and the sitemap at the final address, not at one that redirects.

    19 pages

    See the pages
    • /accessibility-feedback
    • /blog/2
    • /blog/3
    • /blog/4
    • /category/camera-inspections
    • /category/drain-cleaning
    • /category/financing-specials
    • /category/hydro-jetting
    • /category/leak-detection
    • /category/plumbing
    • and 9 more in the copied plan
  18. 18

    Match structured data to the page

    Under a point

    Use the schema type that matches the page: Article for guides, Service or Product for offers, Organization or WebSite for the home page.

    3 pages under /blog/

    See the pages
    • /blog/2
    • /blog/3
    • /blog/4
  19. 19

    Link to pages from related content

    Under a point

    Link to this page from the text of a related page. Navigation links say a page exists; links in content say what it is related to.

    4 pages, 3 of them under /blog/

    See the pages
    • /blog/2
    • /blog/3
    • /blog/4
    • /drain-cleaning-in-santee-ca
  20. 20

    Name the publisher

    +1 point, to 100, and full marks

    Name the author or publisher in the Article schema.

    3 pages under /blog/

    See the pages
    • /blog/2
    • /blog/3
    • /blog/4
9 more, to tidy up after 100
  1. 21

    Put the text in the HTML

    Under a point

    Put the page text in the HTML the server sends. Most AI crawlers do not run scripts.

    1 page

    See the pages
    • /blog/4
  2. 22

    Describe images

    Under a point

    Describe every content image in its alt text.

    3 pages

    See the pages
    • /
    • /reviews
    • /specials
  3. 23

    Add structured data

    Under a point

    Add valid JSON-LD that says what the page is.

    1 page

    See the pages
    • /locations.kml
  4. 24

    Add lists or tables

    Under a point

    Add a table, a list, or a definition list. Assistants quote these more readily than prose.

    1 page

    See the pages
    • /top-drain-cleaning-techniques-in-san-diego
  5. 25

    Add a way to get in touch

    Under a point

    Give the page a form or a clear link to request a quote or get in touch.

    1 page

    See the pages
    • /locations.kml
  6. 26

    Use one main heading

    Under a point

    Give the page exactly one h1 that says what it is about.

    1 page

    See the pages
    • /locations.kml
  7. 27

    Add a tap-to-call link

    Under a point

    Add a tap-to-call phone link.

    1 page

    See the pages
    • /locations.kml
  8. 28

    Replace unsupported sales claims

    Under a point

    Replace the sales claim with a fact that can be checked.

    1 page

    See the pages
    • /holiday-plumbing-emergency-in-san-diego
  9. 29

    Set a share image

    Under a point

    Set og:image so links to the page carry a picture.

    1 page

    See the pages
    • /locations.kml

What else the read found

Half its pages take over 1,578 ms to start answering, past the 800 ms a crawler is patient with. Caching or a faster server helps every page at once. One fetch a page, the way a crawler sees it.

  • /pipe-descaling-in-san-diego4.4 s
  • /innovative-plumbing-solutions-for-san-diegos-unique-challenges3.3 s
  • /why-you-have-smelly-drains-in-san-diego3.2 s
  • /expert-tips-for-maintaining-your-plumbing-system-in-san-diego2.9 s
  • /sewer-line-replacement-san-diego2.8 s

Fastest: /san-diegos-guide-to-preventing-common-plumbing-issues-in-your-home, 60 ms. Heaviest: /employment, 75 KB.

Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.

  • WordPressPlatform
  • CloudflareHosting
  • WP EngineHosting
  • Google AnalyticsAnalytics
  • Ahrefs Web AnalyticsAnalytics
  • MailchimpMarketing
  • Google reCAPTCHALibrary
  • jQueryLibrary
  • Font AwesomeFonts

From the structured data on its home page, as the site says it: a Plumber named E-Drains. mttr does not check the profiles it names.

pages with strong signs
2
hidden characters
1
chat, markdown or placeholders left in
1
dashes per 1,000 words
6
  • /privacy-policy hidden characters a reader cannot see
  • /water-heater-installation-and-repair markdown never turned into formatting

A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.

  • / fails 1: Describe images1 page
  • /locations.kml fails 8: Add a way to get in touch, Add structured data and Set each page's canonical address1 page
  • /leak-detection fails 5: Answer the first question right under it, Show sources on guides and Add real images to content1 page
  • /plumbing-emergency-in-san-diego-steps-to-take fails 5: Answer the first question right under it, Phrase headings as questions and Fix description lengths1 page
  • /san-diego-storm-drain-preparation fails 5: Answer the first question right under it, Show sources on guides and Phrase headings as questions1 page
  • /san-diegos-seasonal-plumbing-tips-preparing-for-different-weather-conditions fails 5: Answer the first question right under it, Phrase headings as questions and Fix description lengths1 page
  • /specials fails 5: Answer the first question right under it, Add depth to thin pages and Phrase headings as questions1 page
  • /top-drain-cleaning-techniques-in-san-diego fails 5: Answer the first question right under it, Phrase headings as questions and Add real images to content1 page
  • /accessibility-feedback fails 4: Allow pages to be indexed, Set each page's canonical address and Fix title lengths1 page
  • /financing-plumbing-drain-repairs-san-diego fails 4: Answer the first question right under it, Show sources on guides and Phrase headings as questions1 page
  • /holiday-plumbing-emergency-in-san-diego fails 4: Answer the first question right under it, Phrase headings as questions and Put figures in tables1 page
  • /how-to-choose-the-right-drain-cleaning-company fails 4: Answer the first question right under it, Phrase headings as questions and Put figures in tables1 page

And 74 more parts of the site.

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