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explorekirkland.com, read 1 day ago. Back to the report

89 to 100 in 11 steps

Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.

8989 nownow911top 10%932953964975986987998999991010011full marks

Now #32,537 of 263,585Step 1 top 10%Step 11 full marks

Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.

The steps

Each is one change across the pages named. When one is live, read the site again and mttr marks it done.

  1. 1

    Answer the first question right under it

    +2 points, to 91, and #20,100, 12,437 places up, and into the top 10%

    Answer the first question in the paragraph right under it, in 25 to 90 words. Whether the paragraph truly answers is for the judge or a person to say.

    45 pages under /blog/

    See the pages
    • /blog/7-things-to-do-in-kirkland-during-the-junior-league-softball-world-series
    • /blog/attend-juneteenth-celebration-of-freedom-kirkland-wa
    • /blog/best-happy-hours-in-kirkland-wa
    • /blog/best-parks-trails-to-spot-pacific-northwest-wildflowers-in-kirkland-wa
    • /blog/caps-off-to-kirkland-memorable-graduation-season-experiences
    • /blog/celebrate-fathers-day-in-kirkland-wa
    • /blog/celebrate-kirkland-experience-the-magic-of-the-annual-4th-of-july-celebrate-kirkland
    • /blog/celebrating-the-essence-of-community-shopping-local-for-the-holidays-in-rose-hill-kirkland
    • /blog/culinary-gems-a-tour-of-kirklands-esteemed-restaurants-and-hidden-drink-destinations
    • /blog/discovering-the-natural-jewel-juanita-wetland-in-kirkland-wa-a-beacon-for-earth-month-tourism
    • and 35 more in the copied plan
  2. 2

    Phrase headings as questions

    +2 points, to 93

    Phrase at least one heading as the question a person would ask.

    45 pages under /blog/

    See the pages
    • /blog/7-things-to-do-in-kirkland-during-the-junior-league-softball-world-series
    • /blog/attend-juneteenth-celebration-of-freedom-kirkland-wa
    • /blog/best-happy-hours-in-kirkland-wa
    • /blog/best-parks-trails-to-spot-pacific-northwest-wildflowers-in-kirkland-wa
    • /blog/caps-off-to-kirkland-memorable-graduation-season-experiences
    • /blog/celebrate-fathers-day-in-kirkland-wa
    • /blog/celebrate-kirkland-experience-the-magic-of-the-annual-4th-of-july-celebrate-kirkland
    • /blog/celebrating-the-essence-of-community-shopping-local-for-the-holidays-in-rose-hill-kirkland
    • /blog/culinary-gems-a-tour-of-kirklands-esteemed-restaurants-and-hidden-drink-destinations
    • /blog/discovering-the-natural-jewel-juanita-wetland-in-kirkland-wa-a-beacon-for-earth-month-tourism
    • and 35 more in the copied plan
  3. 3

    Describe images

    +2 points, to 95

    Describe every content image in its alt text.

    69 pages, 42 of them under /events/

    See the pages
    • /
    • /blog/7-things-to-do-in-kirkland-during-the-junior-league-softball-world-series
    • /blog/best-happy-hours-in-kirkland-wa
    • /blog/best-parks-trails-to-spot-pacific-northwest-wildflowers-in-kirkland-wa
    • /blog/caps-off-to-kirkland-memorable-graduation-season-experiences
    • /blog/celebrate-fathers-day-in-kirkland-wa
    • /blog/celebrate-kirkland-experience-the-magic-of-the-annual-4th-of-july-celebrate-kirkland
    • /blog/celebrating-the-essence-of-community-shopping-local-for-the-holidays-in-rose-hill-kirkland
    • /blog/culinary-gems-a-tour-of-kirklands-esteemed-restaurants-and-hidden-drink-destinations
    • /blog/discovering-the-natural-jewel-juanita-wetland-in-kirkland-wa-a-beacon-for-earth-month-tourism
    • and 59 more in the copied plan
  4. 4

    Link straight to the final address

    +1 point, to 96

    Point links and the sitemap at the final address, not at one that redirects.

    98 pages, 53 of them under /events/

    See the pages
    • /blog/7-things-to-do-in-kirkland-during-the-junior-league-softball-world-series
    • /blog/attend-juneteenth-celebration-of-freedom-kirkland-wa
    • /blog/best-happy-hours-in-kirkland-wa
    • /blog/best-parks-trails-to-spot-pacific-northwest-wildflowers-in-kirkland-wa
    • /blog/caps-off-to-kirkland-memorable-graduation-season-experiences
    • /blog/celebrate-fathers-day-in-kirkland-wa
    • /blog/celebrate-kirkland-experience-the-magic-of-the-annual-4th-of-july-celebrate-kirkland
    • /blog/celebrating-the-essence-of-community-shopping-local-for-the-holidays-in-rose-hill-kirkland
    • /blog/culinary-gems-a-tour-of-kirklands-esteemed-restaurants-and-hidden-drink-destinations
    • /blog/discovering-the-natural-jewel-juanita-wetland-in-kirkland-wa-a-beacon-for-earth-month-tourism
    • and 88 more in the copied plan
  5. 5

    Put figures in tables

    +1 point, to 97

    Where the guide compares options or gives figures, put them in a table.

    45 pages under /blog/

    See the pages
    • /blog/7-things-to-do-in-kirkland-during-the-junior-league-softball-world-series
    • /blog/attend-juneteenth-celebration-of-freedom-kirkland-wa
    • /blog/best-happy-hours-in-kirkland-wa
    • /blog/best-parks-trails-to-spot-pacific-northwest-wildflowers-in-kirkland-wa
    • /blog/caps-off-to-kirkland-memorable-graduation-season-experiences
    • /blog/celebrate-fathers-day-in-kirkland-wa
    • /blog/celebrate-kirkland-experience-the-magic-of-the-annual-4th-of-july-celebrate-kirkland
    • /blog/celebrating-the-essence-of-community-shopping-local-for-the-holidays-in-rose-hill-kirkland
    • /blog/culinary-gems-a-tour-of-kirklands-esteemed-restaurants-and-hidden-drink-destinations
    • /blog/discovering-the-natural-jewel-juanita-wetland-in-kirkland-wa-a-beacon-for-earth-month-tourism
    • and 35 more in the copied plan
  6. 6

    Add depth to thin pages

    +1 point, to 98

    Add true, specific detail until the page covers its subject.

    17 pages under /blog/

    See the pages
    • /blog/attend-juneteenth-celebration-of-freedom-kirkland-wa
    • /blog/best-happy-hours-in-kirkland-wa
    • /blog/embracing-local-treasures-at-totem-lake-kingsgate-in-kirkland-wa
    • /blog/featured-business-cc-styling
    • /blog/featured-business-errand-runner
    • /blog/featured-business-ever-afther1
    • /blog/featured-business-heyday-skincare
    • /blog/featured-business-kirkland-arts-center
    • /blog/featured-business-laser-joint-center
    • /blog/featured-business-rockory-music-school
    • and 7 more in the copied plan
  7. 7

    Add lists or tables

    Under a point

    Add a table, a list, or a definition list. Assistants quote these more readily than prose.

    22 pages under /blog/

    See the pages
    • /blog/7-things-to-do-in-kirkland-during-the-junior-league-softball-world-series
    • /blog/attend-juneteenth-celebration-of-freedom-kirkland-wa
    • /blog/best-happy-hours-in-kirkland-wa
    • /blog/best-parks-trails-to-spot-pacific-northwest-wildflowers-in-kirkland-wa
    • /blog/celebrate-fathers-day-in-kirkland-wa
    • /blog/celebrate-kirkland-experience-the-magic-of-the-annual-4th-of-july-celebrate-kirkland
    • /blog/culinary-gems-a-tour-of-kirklands-esteemed-restaurants-and-hidden-drink-destinations
    • /blog/discovering-the-natural-jewel-juanita-wetland-in-kirkland-wa-a-beacon-for-earth-month-tourism
    • /blog/exploring-sustainable-fashion-thrift-shop-tourism-in-kirkland-wa-2025
    • /blog/featured-business-landandhaus
    • and 12 more in the copied plan
  8. 8

    Fix description lengths

    +1 point, to 99

    Write a meta description of 70 to 165 characters that summarizes the page.

    28 pages, 24 of them under /blog/

    See the pages
    • /blog/caps-off-to-kirkland-memorable-graduation-season-experiences
    • /blog/celebrate-kirkland-experience-the-magic-of-the-annual-4th-of-july-celebrate-kirkland
    • /blog/culinary-gems-a-tour-of-kirklands-esteemed-restaurants-and-hidden-drink-destinations
    • /blog/discovering-the-natural-jewel-juanita-wetland-in-kirkland-wa-a-beacon-for-earth-month-tourism
    • /blog/dive-into-local-shopping-in-kirkland-discover-waterfront-businesses-with-lake-activities
    • /blog/exploring-sustainable-fashion-thrift-shop-tourism-in-kirkland-wa-2025
    • /blog/featured-business-bizdiversity
    • /blog/featured-business-cc-styling
    • /blog/featured-business-errand-runner
    • /blog/featured-business-ever-afther1
    • and 18 more in the copied plan
  9. 9

    Fix title lengths

    Under a point

    Write a title of 15 to 65 characters that leads with what the page covers.

    17 pages, 10 of them under /blog/

    See the pages
    • /blog/7-things-to-do-in-kirkland-during-the-junior-league-softball-world-series
    • /blog/celebrate-kirkland-experience-the-magic-of-the-annual-4th-of-july-celebrate-kirkland
    • /blog/culinary-gems-a-tour-of-kirklands-esteemed-restaurants-and-hidden-drink-destinations
    • /blog/discovering-the-natural-jewel-juanita-wetland-in-kirkland-wa-a-beacon-for-earth-month-tourism
    • /blog/dive-into-local-shopping-in-kirkland-discover-waterfront-businesses-with-lake-activities
    • /blog/exploring-sustainable-fashion-thrift-shop-tourism-in-kirkland-wa-2025
    • /blog/indulge-and-unwind-a-guide-to-spas-and-relaxation-in-kirkland-wa
    • /blog/local-business-in-the-news-13-unique-things-to-do-in-kirkland-wa-in-2025
    • /blog/pedal-paradise-exploring-kirkland-was-biking-trails-and-cross-kirkland-corridor
    • /blog/top-waterfront-restaurants-kirkland-wa
    • and 7 more in the copied plan
  10. 10

    Show sources on guides

    Under a point

    Link the sources for the guide's facts where a reader can see them. Official and primary sources carry the most weight.

    2 pages

    See the pages
    • /blog/attend-juneteenth-celebration-of-freedom-kirkland-wa
    • /blog/best-happy-hours-in-kirkland-wa
  11. 11

    Replace unsupported sales claims

    +1 point, to 100, and full marks

    Replace the sales claim with a fact that can be checked.

    5 pages under /blog/

    See the pages
    • /blog/7-things-to-do-in-kirkland-during-the-junior-league-softball-world-series
    • /blog/embracing-love-flavor-and-the-community-discovering-sparrow-kirklands-hidden-gem
    • /blog/exploring-sustainable-fashion-thrift-shop-tourism-in-kirkland-wa-2025
    • /blog/top-waterfront-restaurants-kirkland-wa
    • /blog/winter-weekend-itinerary-in-kirkland-wa
5 more, to tidy up after 100
  1. 12

    Add an llms.txt

    Under a point

    Add /llms.txt: a short plain text map of the site for assistants. Its effect is unproven, so treat it as cheap insurance.

    Once, for the whole site

  2. 13

    Put the text in the HTML

    Under a point

    Put the page text in the HTML the server sends. Most AI crawlers do not run scripts.

    2 pages

    See the pages
    • /blog/best-happy-hours-in-kirkland-wa
    • /blog/local-business-in-the-news-13-unique-things-to-do-in-kirkland-wa-in-2025
  3. 14

    Fix pages that fail to load

    Under a point

    Fix or remove the link. Every linked page should return 200.

    1 page

    See the pages
    • /events/blue-moon-jazz
  4. 15

    Add real images to content

    Under a point

    Add a photo, drawing, or chart as an img with alt text. A CSS background image has no alt text and is not read as part of the page.

    1 page

    See the pages
    • /blog/the-countdown-to-cherry-blossom-season-in-kirkland-is-on
  5. 16

    Set a share image

    Under a point

    Set og:image so links to the page carry a picture.

    1 page

    See the pages
    • /blog/winter-weekend-itinerary-in-kirkland-wa

Done since the first read

  1. Bring deep pages closer to home

    Done, seen on the read of October 19. It failed on 79 pages before.

What else the read found

Half its pages start answering within 90 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.

  • /events/la-velada-an-alchemy-of-past-and-present1.1 s
  • /events/espresso-101-home-barista-fundamentals-with-seattle-coffee-gear811 ms
  • /events/juanita-bay-park-interpretive-tour781 ms
  • /events/impressions-of-spain668 ms
  • /blog/the-beloved-mandarin-duck-of-kirkland636 ms

Fastest: /events/almost-human-at-the-lime-2, 79 ms. Heaviest: the home page, 43 KB.

Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.

  • nginxServer
  • Google Tag ManagerAnalytics

From the structured data on its home page, as the site says it: an Organization named Explore Kirkland. mttr does not check the profiles it names.

  • Facebookexplorekirkland
  • Xkirklandgov
  • Instagramexplorekirkland
  • YouTubeUC_vJjluNZSbFPe99yMToqDQ
page with strong signs
1
hidden characters
3
chat, markdown or placeholders left in
0
dashes per 1,000 words
2.2
  • /events/curtis-james-2 hidden characters a reader cannot see

A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.

  • / fails 1: Describe images1 page
  • /events/ 53 fail a rule. Worst: /events/bingo, 4 rules54 pages
  • /blog/ 45 fail a rule. Worst: /blog/best-happy-hours-in-kirkland-wa, 9 rules45 pages

The read stopped at its page limit, so pages no link leads to cannot be told from pages it did not reach, and neither is reported.

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