- Middle site
- 91
- Ahead by
- 1
Worth the mostBring deep pages closer to home+3
flycolumbus.com
77 of 100ahead of 48% of the sites mttr has read
Its strongest stage is Understand, at 64 against the middle site's 59. 1 fix, 6 points, take it to 83, into the top half of every site.
A score says pages are well formed. It does not say an assistant cites the site.
1 fix, 51,538 places up
- 77Now#130,973
- 83Add a tap-to-call link#79,435
The top half of every site starts at 77. The middle site in Columbus, OH scores 86.
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Where it ranks
Up 128,677 places since Oct 14, from #263,586.
Beside it on the board
- #134,907ledgertranscript.com77
- #134,908norbutsolarfarms.com77
- #134,909flycolumbus.com77
- #134,910ensflooring.com77
- #134,911redcarpet.contact77
7,646 sites score 77. A tie goes to the site with faster, leaner pages that say more and keep improving.
Who leads Columbus, OH
- #1columbuslocksmithstore.com98
- #2columbuslocksmithservice.com98
- #3columbuslocal24hrlocksmith.com98
- #269flycolumbus.com77
The middle site in Columbus, OH scores 86.
Where it stands
Each stage against the middle site. It trails on Trust.
- Middle site
- 59
- Ahead by
- 5
Worth the mostAnswer the first question right under it+3
- Middle site
- 98
- Behind by
- 13
Worth the mostShow sources on guides+3
- Middle site
- 57
- Level with it
Worth the mostAdd a tap-to-call link+6
Against a typical site
The readThis siteTypicalAgainst typical
Pages read1004456 more than typical
Links a page47133.6× typical
Words a page8213942.1× typical
Rules failing somewhere1414About typical
Half its pages answer in226 ms210 msAbout typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
14 fixes. The first 6 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 6 points55,474 places up
Add a tap-to-call linkAct100 of 1001 in 3
Worth 3 points each28,983 places up each
Answer the first question right under itUnderstand99 of 1001 in 121
Show sources on guidesTrust50 of 1001 in 2
Bring deep pages closer to homeAccess80 of 1006 in 7
Worth 2 points each20,558 places up each
Use one main headingUnderstand99 of 1001 in 4
Phrase headings as questionsUnderstand92 of 1001 in 10
Show 8 more fixes
Worth 1 point each12,094 places up each
Fix title lengthsUnderstand97 of 1001 in 6
Put figures in tablesUnderstand94 of 1001 in 28
Worth under a point each
Make near-copy pages distinctTrustAbout the whole site4 in 5
Fix description lengthsUnderstand9 of 1001 in 11
Replace unsupported sales claimsTrust8 of 1002 in 3
Add real images to contentUnderstand5 of 1002 in 3
Describe imagesUnderstand4 of 1002 in 7
Add depth to thin pagesUnderstand2 of 1003 in 7
How AI reads this site
It reads closest to news and publishers, but only loosely. 2 changes would make it plainer.
It reads as
News and publishersIt says it is a person in Columbus.
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- News and publishers
- Hotels and travel
- Law firms
What an assistant reads first
Home pageWhat it says
TitleColumbus Airports - John Glenn (CMH), Rickenbacker (LCK), and Bolton Field (TZR)
DescriptionOfficial site for Columbus' airports: John Glenn International (CMH), Rickenbacker (LCK), and Bolton Field (TZR). Flight status, parking, cargo, and aviation services.
First headingParking & ground transportation at John Glenn Columbus International Airport
OpeningFor Central Ohio passengers, getting where you want to go has never been easier. In 2026, airlines announced . . .
2 changes so it reads plainly as what it is
- Say what you do, for whom and where
Its pages read only partly as News and publishers. An assistant matches a site to a question by what its pages plainly say.
Agent instructions
On flycolumbus.com, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as News and publishers. Keep the title under 60 characters and lead with the service, not the name.
- Rewrite the description
Its description is 167 characters and is cut off in results.
Agent instructions
On flycolumbus.com, write the home page a meta description of one or two sentences, 50 to 160 characters: what the business does, for whom, and where.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.