- Middle site
- 91
- Behind by
- 24
Worth the mostPut the text in the HTML+3
fuhlerconstruction.com
51 of 100ahead of 4% of the sites mttr has read
It comes closest to the middle site on Trust, at 93 against 98. 4 fixes, 25 points, take it to 76.
A score says pages are well formed. It does not say an assistant cites the site.
4 fixes, 110,571 places up
- 51Now#249,192
- 60Add a way to get in touch#216,796
- 67Add a tap-to-call link#191,351
- 72Add structured data#165,640
- 76Use one main heading#138,621
The top half of every site starts at 77.
Share
LinkedInShare on LinkedIn
FacebookShare on Facebook
The link
Anonymous
The cardSave the card
EmailWrite the email
Where it ranks
26 points take it into the top half.
Beside it on the board
- #251,2747room.net51
- #251,275braymanconstruction.com51
- #251,276fuhlerconstruction.com51
- #251,277b2bmediaportal.com51
- #251,278link.hertz.com51
9,034 sites score 51. A tie goes to the site with faster, leaner pages that say more and keep improving.
Where it stands
Each stage against the middle site. It trails on all four.
- Middle site
- 59
- Behind by
- 29
Worth the mostAdd structured data+5
- Middle site
- 98
- Behind by
- 5
Worth the mostLink to your profiles+1
- Middle site
- 57
- Behind by
- 57
Worth the mostAdd a way to get in touch+9
Against a typical site
The readThis siteTypicalAgainst typical
Pages read14443 fewer than typical
Words a page3439491% below typical
Rules failing somewhere1514About typical
Half its pages answer in144 ms210 ms31% faster than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
15 fixes. The first 13 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 9 points34,480 places up
Add a way to get in touchAct1 of 11 in 2
Worth 7 points28,372 places up
Add a tap-to-call linkAct1 of 11 in 3
Worth 5 points22,115 places up
Add structured dataUnderstand1 of 11 in 3
Worth 4 points each19,282 places up each
Use one main headingUnderstand1 of 11 in 4
Match structured data to the pageUnderstand1 of 13 in 7
Add depth to thin pagesUnderstand1 of 13 in 7
Worth 3 points each15,957 places up each
Put the text in the HTMLAccess1 of 12 in 3
Fix description lengthsUnderstand1 of 11 in 11
Worth 2 points each13,942 places up each
Serve a robots.txtAccessAbout the whole site6 in 7
Publish a sitemapAccessAbout the whole site3 in 4
Settle on one addressAccessAbout the whole site2 in 3
Set each page's canonical addressAccess1 of 12 in 5
Set a share imageUnderstand1 of 12 in 7
Show 2 more fixes
Worth 1 point each3,310 places up each
Add an llms.txtAccessAbout the whole site1 in 4
Link to your profilesTrustAbout the whole site4 in 7
How AI reads this site
It reads mostly as trades and home services. 4 changes would make it plainer.
It reads as
Trades and home servicesIt says it is in Aviston.
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- Trades and home services
- Auto repair and dealers
- Law firms
What an assistant reads first
Home pageWhat it says
TitleFuhler Construction: 618-977-2300
DescriptionFuhler Construction - Dependable Quality Construction: Breese, IL
First headingNone in the HTML
OpeningNone in the HTML
4 changes so it reads plainly as what it is
- Say what you do, for whom and where
Its pages read only partly as Trades and home services. An assistant matches a site to a question by what its pages plainly say.
Agent instructions
On fuhlerconstruction.com, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Trades and home services. Keep the title under 60 characters and lead with the service, not the name.
- Make the first heading say what the title says
The home page has no first heading in its HTML.
Agent instructions
On fuhlerconstruction.com, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is: Trades and home services.
- Name Aviston in the first words
The site is in Aviston, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
Agent instructions
On fuhlerconstruction.com, name Aviston in the home page title or first sentence, and in the description, where it reads naturally.
- Say what kind of business it is in structured data
Its home page declares no business or organization type, so a machine has to guess what it is.
Agent instructions
On fuhlerconstruction.com, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits Trades and home services), with its name, address, phone and sameAs links to its own profiles.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.