fusionspan.com, read 4 days ago. Back to the report
94 to 100 in 5 steps
Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.
Now #7,808 of 265,053Step 1 #3,205Step 2 top 1%Step 5 full marks
Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.
The steps
Each is one change across the pages named. When one is live, read the site again and mttr marks it done.
- 1
Link straight to the final address
+2 points, to 96, and #3,205, 4,603 places up
Point links and the sitemap at the final address, not at one that redirects.
97 pages, 58 of them under /blog/
See the pages
- /blog
- /blog/10-important-features-of-tableau
- /blog/2021-best-in-biz-awards
- /blog/2021-great-place-to-work-certification
- /blog/5-best-practices-for-salesforce-change-management
- /blog/ai-in-salesforce
- /blog/being-digital-first
- /blog/business-hub-for-your-association-part-1
- /blog/business-hub-part-2
- /blog/claims-gold-hermes-award
- and 87 more in the copied plan
- 2
Answer the first question right under it
+1 point, to 97, and into the top 1%
Answer the first question in the paragraph right under it, in 25 to 90 words. Whether the paragraph truly answers is for the judge or a person to say.
30 pages under /blog/
See the pages
- /blog/10-important-features-of-tableau
- /blog/2021-best-in-biz-awards
- /blog/2021-great-place-to-work-certification
- /blog/ai-in-salesforce
- /blog/business-hub-for-your-association-part-1
- /blog/business-hub-part-2
- /blog/claims-gold-hermes-award
- /blog/data-security-data-privacy-their-relation-and-their-differences
- /blog/employee-spotlight-ashwini-wakode
- /blog/employee-spotlight-bill-abraham
- and 20 more in the copied plan
- 3
Put figures in tables
+2 points, to 99
Where the guide compares options or gives figures, put them in a table.
54 pages under /blog/
See the pages
- /blog/10-important-features-of-tableau
- /blog/2021-best-in-biz-awards
- /blog/2021-great-place-to-work-certification
- /blog/5-best-practices-for-salesforce-change-management
- /blog/ai-in-salesforce
- /blog/being-digital-first
- /blog/business-hub-for-your-association-part-1
- /blog/business-hub-part-2
- /blog/claims-gold-hermes-award
- /blog/data-security-data-privacy-their-relation-and-their-differences
- and 44 more in the copied plan
- 4
Phrase headings as questions
Under a point
Phrase at least one heading as the question a person would ask.
19 pages under /blog/
See the pages
- /blog/10-important-features-of-tableau
- /blog/2021-best-in-biz-awards
- /blog/2021-great-place-to-work-certification
- /blog/business-hub-for-your-association-part-1
- /blog/claims-gold-hermes-award
- /blog/data-security-data-privacy-their-relation-and-their-differences
- /blog/employee-spotlight-bill-abraham
- /blog/everything-you-need-to-know-about-campaigns-in-fontevas-23-winter-release
- /blog/funcon21
- /blog/fusionspan-named-to-2021-inc5000-list
- and 9 more in the copied plan
- 5
Describe images
+1 point, to 100, and full marks
Describe every content image in its alt text.
30 pages
See the pages
- /
- /blog
- /blog/page/2
- /blog/page/21
- /blog/page/3
- /blog/page/4
- /financial-period-closer
- /join-our-team
- /meet-us-at-these-events
- /new-user-registration
- and 20 more in the copied plan
7 more, to tidy up after 100
- 6
Set each page's canonical address
Under a point
Add a canonical link that points to the page itself.
4 pages under /blog/page/
See the pages
- /blog/page/2
- /blog/page/21
- /blog/page/3
- /blog/page/4
- 7
Bring deep pages closer to home
Under a point
Link to the page from a hub or a related page so it sits within three clicks of the home page.
5 pages under /blog/
See the pages
- /blog/2021-great-place-to-work-certification
- /blog/claims-gold-hermes-award
- /blog/fusionspan-named-to-2021-inc5000-list
- /blog/fusionspan-receives-communitas-award-for-excellence-in-corporate-social-responsibility
- /blog/salesforce-data-cleansing
- 8
Add an llms.txt
Under a point
Add /llms.txt: a short plain text map of the site for assistants. Its effect is unproven, so treat it as cheap insurance.
Once, for the whole site
- 9
Set a share image
Under a point
Set og:image so links to the page carry a picture.
35 pages
See the pages
- /blog
- /blog/being-digital-first
- /blog/page/2
- /blog/page/21
- /blog/page/3
- /blog/page/4
- /careers
- /contact
- /financial-period-closer
- /fonteva-community-group-to-chatter-sync
- and 25 more in the copied plan
- 10
Fix title lengths
Under a point
Write a title of 15 to 65 characters that leads with what the page covers.
11 pages
See the pages
- /blog
- /blog/improve-member-retention-engagement
- /blog/page/2
- /blog/page/21
- /blog/page/3
- /blog/page/4
- /my-downloads
- /our-work
- /privacy-policy
- /who-we-are/our-partners
- and 1 more in the copied plan
- 11
Fix description lengths
Under a point
Write a meta description of 70 to 165 characters that summarizes the page.
5 pages
See the pages
- /contact
- /our-work
- /what-we-do/salesforce-implementation-services
- /who-we-are/our-leadership
- /who-we-are/our-partners
- 12
Replace unsupported sales claims
Under a point
Replace the sales claim with a fact that can be checked.
3 pages
See the pages
- /blog/2021-great-place-to-work-certification
- /blog/claims-gold-hermes-award
- /our-innovations/fusionconnect
What else the read found
Half its pages start answering within 215 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.
/blog/everything-you-need-to-know-about-campaigns-in-fontevas-23-winter-release3.6 s/blog/page/213.0 s/blog/your-ams-journey-request-for-proposal2.6 s/blog/salesforce-spring-24-release-reports-dashboards-feature-highlights2.3 s/blog/what-is-pardot2.0 s
Fastest: /blog/employee-spotlight-rachel-sigler, 39 ms. Heaviest: /what-we-do/salesforce-managed-services, 51 KB.
Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.
WordPressPlatform
CloudflareHosting
WP EngineHosting
- GGoogle AnalyticsAnalytics
Cloudflare Web AnalyticsAnalytics
HubSpotMarketing
jQueryLibrary
BootstrapLibrary
Google FontsFonts
Font AwesomeFonts
From the structured data on its home page, as the site says it: an Organization named fusionSpan. mttr does not check the profiles it names.
- Facebookfusionspan
- Xfusionspan
- LinkedInfusionspan
- YouTubefusionspan
- pages with strong signs
- 0
- hidden characters
- 0
- chat, markdown or placeholders left in
- 0
- dashes per 1,000 words
- 2.5
A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.
/fails 1: Describe images1 page/blogfails 4: Describe images, Fix title lengths and Link straight to the final address1 page/our-workfails 4: Fix description lengths, Fix title lengths and Link straight to the final address1 page/contactfails 3: Fix description lengths, Link straight to the final address and Set a share image1 page/financial-period-closerfails 3: Describe images, Link straight to the final address and Set a share image1 page/meet-us-at-these-eventsfails 3: Describe images, Link straight to the final address and Set a share image1 page/my-downloadsfails 3: Fix title lengths, Link straight to the final address and Set a share image1 page/new-user-registrationfails 3: Describe images, Link straight to the final address and Set a share image1 page/object-roster-viewsfails 3: Describe images, Link straight to the final address and Set a share image1 page/privacy-policyfails 3: Fix title lengths, Link straight to the final address and Set a share image1 page/what-we-dofails 3: Describe images, Link straight to the final address and Set a share image1 page/careersfails 2: Link straight to the final address and Set a share image1 page
And 12 more parts of the site.
The read stopped at its page limit, so pages no link leads to cannot be told from pages it did not reach, and neither is reported.
Rather go through these with one of our experts? Book a strategy session