- Middle site
- 91
- Ahead by
- 7
Worth the mostEach fix here is worth under a point
geographic.org
Top 50%of the 263,590 sites mttr has read, at #88,201
It scores 82.
A score says pages are well formed. It does not say an assistant cites the site.
Add structured data
82 now89 with itTop 25% from 85
#88,201to#32,22455,977 places up100 of its 100 pages fail it. 1 in 3 ranked sites pass it.
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Where it ranks
Up 118,971 places since Oct 20, from #207,172. 3 points take it into the top quarter.
Beside it on the board
- #88,199knollelectric.com83
- #88,200runningonrooftops.net83
- #88,201geographic.org82
- #88,202hagerty.com82
- #88,203cedcommerce.com82
9,056 sites score 82. A tie goes to the site with faster, leaner pages that say more and keep improving.
To the top quarter
- 82Now#88,201
- 89Add structured dataTop 25%
1 fix. Top 25% starts at 85.
Where it stands
Each stage against the middle site. It trails on Understand.
- Middle site
- 59
- Behind by
- 14
Worth the mostAdd structured data+7
- Middle site
- 98
- Ahead by
- 1
Worth the mostEach fix here is worth under a point
- Middle site
- 57
- Ahead by
- 39
Worth the mostAdd a way to get in touch+1
Against a typical site
The readThis siteTypicalAgainst typical
Pages read1004456 more than typical
Links a page4231332.8× typical
Words a page1,0773942.7× typical
Rules failing somewhere17143 more than typical
Half its pages answer in116 ms210 ms45% faster than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
17 fixes. The first 5 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 7 points55,977 places up
Add structured dataUnderstand100 of 1001 in 3
Worth 3 points each25,817 places up each
Fix description lengthsUnderstand100 of 1001 in 11
Describe imagesUnderstand99 of 1002 in 7
Worth 2 points17,382 places up
Set a share imageUnderstand97 of 1002 in 7
Worth 1 point8,778 places up
Add a way to get in touchAct4 of 1001 in 2
Show 12 more fixes
Worth under a point each
Put the text in the HTMLAccess1 of 1002 in 3
Serve a robots.txtAccessAbout the whole site6 in 7
Publish a sitemapAccessAbout the whole site3 in 4
Match structured data to the pageUnderstand1 of 1003 in 7
Add depth to thin pagesUnderstand1 of 1003 in 7
Add an llms.txtAccessAbout the whole site1 in 4
Link to your profilesTrustAbout the whole site4 in 7
Use one main headingUnderstand9 of 1001 in 4
Set each page's canonical addressAccess8 of 1002 in 5
Fix title lengthsUnderstand8 of 1001 in 6
Replace unsupported sales claimsTrust2 of 1002 in 3
Link straight to the final addressAccess1 of 1001 in 2
How AI reads this site
It reads mostly as hotels and travel, and a little like cities and public services. 5 changes would make it plainer.
It reads as
Hotels and travel
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- Hotels and travel
- Cities and public services
- News and publishers
What an assistant reads first
Home pageWhat it says
TitleGeographic.org home page - Geography, climate, countries, Maps, Flags, Population
DescriptionNone in the HTML
First headingNone in the HTML
OpeningCopyright © 1994 - , Photius Coutsoukis and Information Technology Associates (All rights reserved).
5 changes so it reads plainly as what it is
- Say what you do, for whom and where
Its pages read only partly as Hotels and travel. An assistant matches a site to a question by what its pages plainly say.
Agent instructions
On geographic.org, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Hotels and travel. Keep the title under 60 characters and lead with the service, not the name.
- Make the first heading say what the title says
The home page has no first heading in its HTML.
Agent instructions
On geographic.org, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is: Hotels and travel.
- Write a description
The home page has no description, so a search result and an assistant make one up from the page.
Agent instructions
On geographic.org, write the home page a meta description of one or two sentences, 50 to 160 characters: what the business does, for whom, and where.
- Say what kind of business it is in structured data
Its home page declares no business or organization type, so a machine has to guess what it is.
Agent instructions
On geographic.org, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits Hotels and travel), with its name, address, phone and sameAs links to its own profiles.
- Give each kind of work a page of its own
It reads close to Cities and public services as well as Hotels and travel. Mixed on one page, neither reads plainly.
Agent instructions
On geographic.org, find where the site mixes Hotels and travel with Cities and public services, and give each its own page, linked from the home page, so each page is about one thing.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.