- Middle site
- 91
- Behind by
- 11
Worth the mostSet each page's canonical address+6
gildedserpent.com
57 of 100ahead of 14% of the sites mttr has read
Its strongest stage is Trust, at 100 against the middle site's 98. 3 fixes, 22 points, take it to 79, into the top half of every site.
A score says pages are well formed. It does not say an assistant cites the site.
3 fixes, 111,789 places up
- 57Now#226,785
- 65Add a way to get in touch#200,711
- 72Add structured data#166,540
- 79Add a tap-to-call link#114,996
The top half of every site starts at 77.
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The link
Anonymous
The cardSave the card
EmailWrite the email
Where it ranks
20 points take it into the top half.
Beside it on the board
- #226,793zealllc.com57
- #226,794warwickhughes.com57
- #226,795gildedserpent.com57
- #226,796south-pole.com57
- #226,797azeri.org57
3,555 sites score 57. A tie goes to the site with faster, leaner pages that say more and keep improving.
Where it stands
Each stage against the middle site. It trails on Access and Understand and Act.
- Middle site
- 59
- Behind by
- 30
Worth the mostAdd structured data+7
- Middle site
- 98
- Ahead by
- 2
Full marks1 in 4 ranked sites have them
- Middle site
- 57
- Behind by
- 54
Worth the mostAdd a way to get in touch+8
Against a typical site
The readThis siteTypicalAgainst typical
Pages read1004456 more than typical
Links a page39133× typical
Words a page1,8863944.8× typical
Rules failing somewhere16142 more than typical
Half its pages answer in48 ms210 ms77% faster than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
16 fixes. The first 8 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 8 points26,084 places up
Add a way to get in touchAct91 of 1001 in 2
Worth 7 points each22,399 places up each
Add structured dataUnderstand96 of 1001 in 3
Add a tap-to-call linkAct96 of 1001 in 3
Worth 6 points18,531 places up
Set each page's canonical addressAccess96 of 1002 in 5
Worth 5 points15,079 places up
Use one main headingUnderstand87 of 1001 in 4
Worth 4 points12,031 places up
Fix description lengthsUnderstand96 of 1001 in 11
Worth 3 points8,879 places up
Describe imagesUnderstand90 of 1002 in 7
Worth 2 points6,116 places up
Set a share imageUnderstand96 of 1002 in 7
Show 8 more fixes
Worth 1 point each2,735 places up each
Fix title lengthsUnderstand23 of 1001 in 6
Fix pages that fail to loadAccess4 of 1003 in 4
Worth under a point each
Settle on one addressAccessAbout the whole site2 in 3
Match structured data to the pageUnderstand1 of 1003 in 7
Add an llms.txtAccessAbout the whole site1 in 4
Bring deep pages closer to homeAccess1 of 1006 in 7
Replace unsupported sales claimsTrust1 of 1002 in 3
Link straight to the final addressAccess1 of 1001 in 2
How AI reads this site
It reads closest to real estate, but only loosely. 4 changes would make it plainer.
It reads as
Real estateIt says it is in Fairfax.
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- Real estate
- Hotels and travel
- Trades and home services
What an assistant reads first
Home pageWhat it says
TitleBelly Dance Articles Reviews Middle Eastern Music Dance The Gilded Serpent
DescriptionNone in the HTML
First headingJournal of Record for Middle Eastern Music, Dance, and Belly Dance
OpeningNorth Beach Memories 1960s-'85 San Francisco, new info- Gigi's, Bagdad, Venues
4 changes so it reads plainly as what it is
- Say what you do, for whom and where
Its pages read only partly as Real estate. An assistant matches a site to a question by what its pages plainly say.
Agent instructions
On gildedserpent.com, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Real estate. Keep the title under 60 characters and lead with the service, not the name.
- Write a description
The home page has no description, so a search result and an assistant make one up from the page.
Agent instructions
On gildedserpent.com, write the home page a meta description of one or two sentences, 50 to 160 characters: what the business does, for whom, and where.
- Name Fairfax in the first words
The site is in Fairfax, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
Agent instructions
On gildedserpent.com, name Fairfax in the home page title or first sentence, and in the description, where it reads naturally.
- Say what kind of business it is in structured data
Its home page declares no business or organization type, so a machine has to guess what it is.
Agent instructions
On gildedserpent.com, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits Real estate), with its name, address, phone and sameAs links to its own profiles.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.