- Middle site
- 91
- Ahead by
- 9
Full marks1 in 10 ranked sites have them
heartofla.org
Top 50%of the 264,164 sites mttr has read, at #123,621
It scores 78.
A score says pages are well formed. It does not say an assistant cites the site.
Add structured data
78 now85 with itTop 25% from 85
#123,621to#62,59261,029 places up100 of its 100 pages fail it. 1 in 3 ranked sites pass it.
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The link
Anonymous
The cardSave the card
EmailWrite the email
Where it ranks
Held at 78 for its last 3 reads. 7 points take it into the top quarter.
Beside it on the board
- #123,619locksmithstokeontrent.com78
- #123,620astro.build78
- #123,621heartofla.org78
- #123,622airworkscooling.com78
- #123,623andescampers.com78
8,183 sites score 78. A tie goes to the site with faster, leaner pages that say more and keep improving.
To the top quarter
- 78Now#123,621
- 85Add structured dataTop 25%
1 fix. Top 25% starts at 85.
Where it stands
Each stage against the middle site. It trails on Understand.
- Middle site
- 59
- Behind by
- 10
Worth the mostAdd structured data+7
- Middle site
- 98
- Ahead by
- 1
Worth the mostEach fix here is worth under a point
- Middle site
- 57
- Level with it
Worth the mostAdd a tap-to-call link+7
Against a typical site
The readThis siteTypicalAgainst typical
Pages read1004456 more than typical
Links a page27132.1× typical
Words a page20639448% below typical
Rules failing somewhere9145 fewer than typical
Half its pages answer in22 ms210 ms90% faster than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
9 fixes. The first 6 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 7 points each61,029 places up each
Add structured dataUnderstand100 of 1001 in 3
Add a tap-to-call linkAct100 of 1001 in 3
Worth 4 points35,175 places up
Fix description lengthsUnderstand99 of 1001 in 11
Worth 3 points26,097 places up
Use one main headingUnderstand63 of 1001 in 4
Worth 1 point each9,010 places up each
Fix title lengthsUnderstand19 of 1001 in 6
Describe imagesUnderstand18 of 1002 in 7
Show 3 more fixes
Worth under a point each
Match structured data to the pageUnderstand1 of 1003 in 7
Add an llms.txtAccessAbout the whole site1 in 4
Replace unsupported sales claimsTrust4 of 1002 in 3
How AI reads this site
It reads closest to nonprofits and charities, but only loosely. 3 changes would make it plainer.
It reads as
Nonprofits and charitiesIt says it is in Los Angeles.
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- Nonprofits and charities
- Schools and courses
- Law firms
What an assistant reads first
Home pageWhat it says
TitleHeart of Los Angeles – Kids are the Heart of LA
DescriptionKids are the Heart of LA Heart of Los Angeles is closing the opportunity gap by providing robust academic and enrichment opportunities for youth Apply Connect Donate About Heart of Los Angeles Over the past 35 years, Heart of Los Angeles has served over 50,000 kids, delivering over 330 weekly classes on our sites across…
First headingKids are the Heart of LA
OpeningHeart of Los Angeles is closing the opportunity gap by providing robust academic and enrichment opportunities for youth
3 changes so it reads plainly as what it is
- Say what you do, for whom and where
Its pages read only partly as Nonprofits and charities. An assistant matches a site to a question by what its pages plainly say.
Agent instructions
On heartofla.org, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Nonprofits and charities. Keep the title under 60 characters and lead with the service, not the name.
- Rewrite the description
Its description is 322 characters and is cut off in results.
Agent instructions
On heartofla.org, write the home page a meta description of one or two sentences, 50 to 160 characters: what the business does, for whom, and where.
- Say what kind of business it is in structured data
Its home page declares no business or organization type, so a machine has to guess what it is.
Agent instructions
On heartofla.org, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits Nonprofits and charities), with its name, address, phone and sameAs links to its own profiles.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.