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homesteps.com, read 7 days ago. Back to the report

91 to 100 in 4 steps

Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.

9191 nownow971top 5%9929931004full marks

Now #20,289 of 263,582Step 1 top 5%Step 4 full marks

Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.

The steps

Each is one change across the pages named. When one is live, read the site again and mttr marks it done.

  1. 1

    Add a tap-to-call link

    +6 points, to 97, and #2,062, 18,227 places up, and into the top 5%

    Add a tap-to-call phone link.

    100 pages, 80 of them under /listingdetails/

    See the pages
    • /
    • /about
    • /about/fraud
    • /about/occupants
    • /contact
    • /homebuyer
    • /homebuyer/buying
    • /homebuyer/firstlook
    • /homebuyer/incentives
    • /homebuyer/making-an-offer
    • and 90 more in the copied plan
  2. 2

    Link straight to the final address

    +2 points, to 99

    Point links and the sitemap at the final address, not at one that redirects.

    98 pages, 80 of them under /listingdetails/

    See the pages
    • /about
    • /about/fraud
    • /about/occupants
    • /contact
    • /homebuyer
    • /homebuyer/buying
    • /homebuyer/firstlook
    • /homebuyer/incentives
    • /homebuyer/making-an-offer
    • /homebuyer/resources
    • and 88 more in the copied plan
  3. 3

    Add an llms.txt

    Under a point

    Add /llms.txt: a short plain text map of the site for assistants. Its effect is unproven, so treat it as cheap insurance.

    Once, for the whole site

  4. 4

    Fix description lengths

    +1 point, to 100, and full marks

    Write a meta description of 70 to 165 characters that summarizes the page.

    19 pages, 16 of them under /listingdetails/

    See the pages
    • /homebuyer/firstlook
    • /listingdetails/1006-n-camp-creek-rd-mammoth-spring-ar-72554
    • /listingdetails/10282-farmington-st-oak-hills-ca-92344
    • /listingdetails/15435-cameron-st-southgate-mi-48195
    • /listingdetails/1617-5th-st-rock-island-il-61201
    • /listingdetails/17506-devonshire-rd-4c-jamaica-ny-11432
    • /listingdetails/2244-bronx-park-e-apt-6l-bronx-ny-10467
    • /listingdetails/276-cuban-emerald-san-antonio-tx-78253
    • /listingdetails/2866-marion-ave-1e-bronx-ny-10458
    • /listingdetails/309-e-reaves-ave-dillon-sc-29536
    • and 9 more in the copied plan
2 more, to tidy up after 100
  1. 5

    Fix title lengths

    Under a point

    Write a title of 15 to 65 characters that leads with what the page covers.

    2 pages

    See the pages
    • /contact
    • /homebuyer
  2. 6

    Add structured data

    Under a point

    Add valid JSON-LD that says what the page is.

    1 page

    See the pages
    • /listingdetails/3943-south-pin-oak-avenue-new-orleans-la-70131

Done since the first read

  1. Set each page's canonical address

    Done, seen on the read of October 19. It failed on 1 page before.

  2. Fix pages that fail to load

    Done, seen on the read of October 19. It failed on 14 pages before.

  3. Link to orphaned pages

    Done, seen on the read of October 19. It failed on 1 page before.

  4. Settle on one address

    Done, seen on the read of October 19. It failed on 1 page before.

  5. Use one main heading

    Done, seen on the read of October 19. It failed on 2 pages before.

  6. Set a share image

    Done, seen on the read of October 19. It failed on 2 pages before.

What else the read found

Half its pages start answering within 120 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.

  • /listingdetails/9531-west-outer-drive-detroit-mi-48223307 ms
  • /listingdetails/3943-south-pin-oak-avenue-new-orleans-la-70131306 ms
  • /listingdetails/10228-prospect-ave-chicago-il-60643306 ms
  • /listingdetails/5168-whitman-creek-rd-whitman-wv-25652305 ms
  • /listingdetails/4209-metropolitan-ave-dallas-tx-75210301 ms

Fastest: /listingdetails/268-north-broad-street-carlinville-il-62626, 59 ms. Heaviest: /listingdetails/412-gordon-rd-sloansville-ny-12160, 17 KB.

Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.

  • DrupalPlatform
  • CloudflareHosting
  • Google Tag ManagerAnalytics
  • jQueryLibrary
  • Adobe FontsFonts

From the structured data on its home page, as the site says it: an Organization named Freddie Mac HomeSteps. mttr does not check the profiles it names.

  • FacebookFreddieMac
  • XFreddieMac
  • LinkedInfreddie-mac
  • YouTubefreddiemaccorp
  • Instagramfreddiemaccorp
pages with strong signs
0
hidden characters
0
chat, markdown or placeholders left in
0
dashes per 1,000 words
0.3

A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.

  • / fails 1: Add a tap-to-call link1 page
  • /contact fails 3: Add a tap-to-call link, Fix title lengths and Link straight to the final address1 page
  • /homebuyer fails 3: Add a tap-to-call link, Fix title lengths and Link straight to the final address1 page
  • /terms fails 3: Add a tap-to-call link, Fix description lengths and Link straight to the final address1 page
  • /about fails 2: Add a tap-to-call link and Link straight to the final address1 page
  • /real fails 2: Add a tap-to-call link and Link straight to the final address1 page
  • /listingdetails/ 80 fail a rule. Worst: /listingdetails/1006-n-camp-creek-rd-mammoth-spring-ar-72554, 3 rules80 pages
  • /homebuyer/ 5 fail a rule. Worst: /homebuyer/firstlook, 3 rules5 pages
  • /real/ 3 fail a rule. Worst: /real/submitting-an-offer, 2 rules3 pages
  • /terms/ 3 fail a rule. Worst: /terms/logo-use-request, 3 rules3 pages
  • /about/ 2 fail a rule. Worst: /about/fraud, 2 rules2 pages

The read stopped at its page limit, so pages no link leads to cannot be told from pages it did not reach, and neither is reported.

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