hops84east.com, read 3 days ago. Back to the report
93 to 100 in 12 steps
Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.
Now #11,264 of 263,577Step 1 #4,964Step 2 top 1%Step 12 full marks
Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.
The steps
Each is one change across the pages named. When one is live, read the site again and mttr marks it done.
- 1
Describe images
+2 points, to 95, and #4,964, 6,300 places up
Describe every content image in its alt text.
13 pages, 7 of them under /team-member/
See the pages
- /
- /about
- /event/rebekah-rhys-oct-24
- /event/saint-thursday-friday-october-30
- /live-music-new
- /team-member/caleb-wilson
- /team-member/charissa-olson
- /team-member/executive-chef
- /team-member/jonathan-herrman
- /team-member/josh-petrick
- and 3 more in the copied plan
- 2
Link straight to the final address
+2 points, to 97, and into the top 1%
Point links and the sitemap at the final address, not at one that redirects.
22 pages
See the pages
- /about
- /contact
- /event/carl-webb-tom-hull-october-31st
- /event/nate-holley-oct-23
- /event/rebekah-rhys-oct-24
- /event/saint-thursday-friday-october-30
- /gift-certificates-hold
- /giving-back-1-1-1-1-1-1-1-1-1-1-1-1-1-1
- /jobs
- /live-music-new
- and 12 more in the copied plan
- 3
Phrase headings as questions
Under a point
Phrase at least one heading as the question a person would ask.
1 page
See the pages
- /location/hops-at-84-east
- 4
Put the text in the HTML
Under a point
Put the page text in the HTML the server sends. Most AI crawlers do not run scripts.
1 page
See the pages
- /location/hops-at-84-east
- 5
Link to pages from related content
Under a point
Link to this page from the text of a related page. Navigation links say a page exists; links in content say what it is related to.
1 page
See the pages
- /location/hops-at-84-east
- 6
Add lists or tables
Under a point
Add a table, a list, or a definition list. Assistants quote these more readily than prose.
1 page
See the pages
- /location/hops-at-84-east
- 7
Add real images to content
+1 point, to 98
Add a photo, drawing, or chart as an img with alt text. A CSS background image has no alt text and is not read as part of the page.
1 page
See the pages
- /location/hops-at-84-east
- 8
Add depth to thin pages
Under a point
Add true, specific detail until the page covers its subject.
1 page
See the pages
- /location/hops-at-84-east
- 9
Add an llms.txt
Under a point
Add /llms.txt: a short plain text map of the site for assistants. Its effect is unproven, so treat it as cheap insurance.
Once, for the whole site
- 10
Add breadcrumb data
Under a point
Add BreadcrumbList schema so the page has a place in the site.
1 page
See the pages
- /location/hops-at-84-east
- 11
Fix description lengths
+1 point, to 99
Write a meta description of 70 to 165 characters that summarizes the page.
5 pages
See the pages
- /about
- /event/rebekah-rhys-oct-24
- /gift-certificates-hold
- /giving-back-1-1-1-1-1-1-1-1-1-1-1-1-1-1
- /live-music-new
- 12
Use one main heading
+1 point, to 100, and full marks
Give the page exactly one h1 that says what it is about.
3 pages
See the pages
- /gift-certificates-hold
- /menus-1
- /terms
2 more, to tidy up after 100
- 13
Fix title lengths
Under a point
Write a title of 15 to 65 characters that leads with what the page covers.
3 pages
See the pages
- /event/carl-webb-tom-hull-october-31st
- /event/saint-thursday-friday-october-30
- /team-member/bar-director
- 14
Replace unsupported sales claims
Under a point
Replace the sales claim with a fact that can be checked.
1 page
See the pages
- /about
What else the read found
Half its pages start answering within 5 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.
/giving-back-1-1-1-1-1-1-1-1-1-1-1-1-1-171 ms/live-music-new63 ms/about30 ms/contact29 ms/location/hops-at-84-east22 ms
Fastest: /menus-1, 3 ms. Heaviest: /terms, 21 KB.
Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.
- FFastlyHosting
- GGoogle AnalyticsAnalytics
Meta PixelMarketing
Google reCAPTCHALibrary
Google FontsFonts
Font AwesomeFonts
From the structured data on its home page, as the site says it: an Organization named Hops at 84 East. mttr does not check the profiles it names.
- FacebookHopsAt84East
- InstagramHopsAt84East
- XHopsAt84East
- pages with strong signs
- 0
- hidden characters
- 0
- chat, markdown or placeholders left in
- 0
- dashes per 1,000 words
- 0.7
A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.
/fails 1: Describe images1 page/aboutfails 4: Fix description lengths, Describe images and Replace unsupported sales claims1 page/gift-certificates-holdfails 3: Use one main heading, Fix description lengths and Link straight to the final address1 page/live-music-newfails 3: Fix description lengths, Describe images and Link straight to the final address1 page/giving-back-1-1-1-1-1-1-1-1-1-1-1-1-1-1fails 2: Fix description lengths and Link straight to the final address1 page/menus-1fails 2: Use one main heading and Link straight to the final address1 page/termsfails 2: Use one main heading and Link straight to the final address1 page/vine-clubfails 2: Describe images and Link straight to the final address1 page/contactfails 1: Link straight to the final address1 page/jobsfails 1: Link straight to the final address1 page/team-member/8 fail a rule. Worst: /team-member/bar-director, 2 rules8 pages/event/4 fail a rule. Worst: /event/rebekah-rhys-oct-24, 3 rules4 pages
And 1 more part of the site.
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