- Middle site
- 91
- Behind by
- 10
Worth the mostSet each page's canonical address+5
hppr.org
75 of 100ahead of 44% of the sites mttr has read
Its strongest stage is Understand, at 62 against the middle site's 59. 1 fix, 7 points, take it to 82, into the top half of every site.
A score says pages are well formed. It does not say an assistant cites the site.
1 fix, 57,914 places up
- 75Now#146,115
- 82Add a tap-to-call link#88,201
The top half of every site starts at 77. The middle site in Garden City, KS scores 84.
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Where it ranks
Up 6,925 places since Oct 20, from #153,077. 2 points take it into the top half.
Beside it on the board
- #146,150blog.jim-nielsen.com75
- #146,151illumirate.com75
- #146,152hppr.org75
- #146,153windscribe.com75
- #146,154formula1.com75
6,963 sites score 75. A tie goes to the site with faster, leaner pages that say more and keep improving.
Who leads Garden City, KS
- #1westernirrigation.com88
- #2lcidumpsterrentals.com86
- #3readyroofer.com84
- #4hppr.org75
The middle site in Garden City, KS scores 84.
Where it stands
Each stage against the middle site. It trails on Access.
- Middle site
- 59
- Ahead by
- 3
Worth the mostAnswer the first question right under it+3
- Middle site
- 98
- Ahead by
- 1
Worth the mostShow sources on guides+1
- Middle site
- 57
- Ahead by
- 1
Worth the mostAdd a tap-to-call link+7
Against a typical site
The readThis siteTypicalAgainst typical
Pages read1004456 more than typical
Links a page69135.3× typical
Words a page8013942× typical
Rules failing somewhere21147 more than typical
Half its pages answer in31 ms210 ms85% faster than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
21 fixes. The first 6 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 7 points57,951 places up
Add a tap-to-call linkAct99 of 1001 in 3
Worth 5 points40,242 places up
Set each page's canonical addressAccess84 of 1002 in 5
Worth 3 points each23,349 places up each
Answer the first question right under itUnderstand93 of 1001 in 121
Phrase headings as questionsUnderstand92 of 1001 in 10
Worth 2 points each15,190 places up each
Put figures in tablesUnderstand93 of 1001 in 28
Link straight to the final addressAccess99 of 1001 in 2
Show 15 more fixes
Worth 1 point each7,545 places up each
Fix title lengthsUnderstand69 of 1001 in 6
Describe imagesUnderstand64 of 1002 in 7
Fix description lengthsUnderstand60 of 1001 in 11
Add depth to thin pagesUnderstand21 of 1003 in 7
Add breadcrumb dataUnderstand51 of 1001 in 2
Set a share imageUnderstand53 of 1002 in 7
Put the text in the HTMLAccess9 of 1002 in 3
Show sources on guidesTrust2 of 1001 in 2
Worth under a point each
Settle on one addressAccessAbout the whole site2 in 3
Add an llms.txtAccessAbout the whole site1 in 4
Add real images to contentUnderstand12 of 1002 in 3
Use one main headingUnderstand4 of 1001 in 4
Add structured dataUnderstand3 of 1001 in 3
Add lists or tablesUnderstand2 of 1001 in 2
Replace unsupported sales claimsTrust2 of 1002 in 3
How AI reads this site
It reads closest to news and publishers, but only loosely. 4 changes would make it plainer.
It reads as
News and publishersIt says it is in Garden City.
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- News and publishers
- Trades and home services
- Law firms
What an assistant reads first
Home pageWhat it says
TitleHPPR - Homepage | HPPR
DescriptionA public radio service to the High Plains region of Kansas, Colorado, Texas & Oklahoma including NPR news, regional features & classical, folk & jazz music.
First headingNone in the HTML
OpeningNone in the HTML
4 changes so it reads plainly as what it is
- Say what you do, for whom and where
Its pages read only partly as News and publishers. An assistant matches a site to a question by what its pages plainly say.
Agent instructions
On hppr.org, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as News and publishers. Keep the title under 60 characters and lead with the service, not the name.
- Make the first heading say what the title says
The home page has no first heading in its HTML.
Agent instructions
On hppr.org, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is: News and publishers.
- Name Garden City in the first words
The site is in Garden City, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
Agent instructions
On hppr.org, name Garden City in the home page title or first sentence, and in the description, where it reads naturally.
- Say what kind of business it is in structured data
Its home page declares no business or organization type, so a machine has to guess what it is.
Agent instructions
On hppr.org, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits News and publishers), with its name, address, phone and sameAs links to its own profiles.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.