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i40inc.com, read 1 day ago. Back to the report

59 to 100 in 12 steps

Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.

5959 nownow661#195,330732793top 50%8649159469579789999910991110012full marks

Now #219,873 of 263,587Step 1 #195,330Step 3 top 50%Step 12 full marks

Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.

The steps

Each is one change across the pages named. When one is live, read the site again and mttr marks it done.

  1. 1

    Add structured data

    +7 points, to 66, and #195,330, 24,543 places up

    Add valid JSON-LD that says what the page is.

    16 pages

    See the pages
    • /
    • /Appraiser-Independence-Safeguards.html
    • /appraisal-management.html
    • /appraisal-vendor-management-solutions.html
    • /automated-value-models.html
    • /broker-price-opinions.html
    • /commercial-appraisal-services.html
    • /company-profile.html
    • /contact-integration-40.html
    • /flood-certifications.html
    • and 6 more in the copied plan
  2. 2

    Add a way to get in touch

    +7 points, to 73

    Give the page a form or a clear link to request a quote or get in touch.

    14 pages

    See the pages
    • /Appraiser-Independence-Safeguards.html
    • /appraisal-management.html
    • /appraisal-vendor-management-solutions.html
    • /automated-value-models.html
    • /broker-price-opinions.html
    • /commercial-appraisal-services.html
    • /company-profile.html
    • /contact-integration-40.html
    • /flood-certifications.html
    • /integration4.0-vendor-management-products.html
    • and 4 more in the copied plan
  3. 3

    Set each page's canonical address

    +6 points, to 79, and into the top 50%

    Add a canonical link that points to the page itself.

    16 pages

    See the pages
    • /
    • /Appraiser-Independence-Safeguards.html
    • /appraisal-management.html
    • /appraisal-vendor-management-solutions.html
    • /automated-value-models.html
    • /broker-price-opinions.html
    • /commercial-appraisal-services.html
    • /company-profile.html
    • /contact-integration-40.html
    • /flood-certifications.html
    • and 6 more in the copied plan
  4. 4

    Add a tap-to-call link

    +7 points, to 86

    Add a tap-to-call phone link.

    16 pages

    See the pages
    • /
    • /Appraiser-Independence-Safeguards.html
    • /appraisal-management.html
    • /appraisal-vendor-management-solutions.html
    • /automated-value-models.html
    • /broker-price-opinions.html
    • /commercial-appraisal-services.html
    • /company-profile.html
    • /contact-integration-40.html
    • /flood-certifications.html
    • and 6 more in the copied plan
  5. 5

    Use one main heading

    +5 points, to 91

    Give the page exactly one h1 that says what it is about.

    14 pages

    See the pages
    • /Appraiser-Independence-Safeguards.html
    • /appraisal-management.html
    • /appraisal-vendor-management-solutions.html
    • /automated-value-models.html
    • /broker-price-opinions.html
    • /commercial-appraisal-services.html
    • /company-profile.html
    • /contact-integration-40.html
    • /flood-certifications.html
    • /integration4.0-vendor-management-products.html
    • and 4 more in the copied plan
  6. 6

    Describe images

    +3 points, to 94

    Describe every content image in its alt text.

    14 pages

    See the pages
    • /
    • /Appraiser-Independence-Safeguards.html
    • /appraisal-vendor-management-solutions.html
    • /broker-price-opinions.html
    • /commercial-appraisal-services.html
    • /company-profile.html
    • /contact-integration-40.html
    • /flood-certifications.html
    • /index.html
    • /integration4.0-vendor-management-products.html
    • and 4 more in the copied plan
  7. 7

    Set a share image

    +1 point, to 95

    Set og:image so links to the page carry a picture.

    16 pages

    See the pages
    • /
    • /Appraiser-Independence-Safeguards.html
    • /appraisal-management.html
    • /appraisal-vendor-management-solutions.html
    • /automated-value-models.html
    • /broker-price-opinions.html
    • /commercial-appraisal-services.html
    • /company-profile.html
    • /contact-integration-40.html
    • /flood-certifications.html
    • and 6 more in the copied plan
  8. 8

    Fix title lengths

    +2 points, to 97

    Write a title of 15 to 65 characters that leads with what the page covers.

    8 pages

    See the pages
    • /
    • /appraisal-management.html
    • /appraisal-vendor-management-solutions.html
    • /commercial-appraisal-services.html
    • /flood-certifications.html
    • /index.html
    • /residential-commercial-appraisal-services.html
    • /title-searches-on-property.html
  9. 9

    Fix description lengths

    +2 points, to 99

    Write a meta description of 70 to 165 characters that summarizes the page.

    8 pages

    See the pages
    • /Appraiser-Independence-Safeguards.html
    • /appraisal-vendor-management-solutions.html
    • /automated-value-models.html
    • /broker-price-opinions.html
    • /company-profile.html
    • /contact-integration-40.html
    • /integration4.0-vendor-management-products.html
    • /title-searches-on-property.html
  10. 10

    Match structured data to the page

    Under a point

    Use the schema type that matches the page: Article for guides, Service or Product for offers, Organization or WebSite for the home page.

    The home page

  11. 11

    Serve a robots.txt

    Under a point

    Serve a plain text /robots.txt.

    Once, for the whole site

  12. 12

    Publish a sitemap

    +1 point, to 100, and full marks

    Publish /sitemap.xml listing every page that should rank, and name it in robots.txt.

    Once, for the whole site

2 more, to tidy up after 100
  1. 13

    Settle on one address

    Under a point

    Redirect http, https, www, and the bare domain to one address, so the site is not indexed as several.

    Once, for the whole site

  2. 14

    Add an llms.txt

    Under a point

    Add /llms.txt: a short plain text map of the site for assistants. Its effect is unproven, so treat it as cheap insurance.

    Once, for the whole site

What else the read found

Half its pages start answering within 78 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.

  • /253 ms
  • /title-searches-on-property.html224 ms
  • /commercial-appraisal-services.html221 ms
  • /contact-integration-40.html217 ms
  • /appraisal-vendor-management-solutions.html215 ms

Fastest: /appraisal-management.html, 67 ms. Heaviest: /Appraiser-Independence-Safeguards.html, 7 KB.

Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.

  • ApacheServer
  • jQueryLibrary
pages with strong signs
0
hidden characters
0
chat, markdown or placeholders left in
0
dashes per 1,000 words
0

A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.

  • / fails 7: Add structured data, Set each page's canonical address and Add a tap-to-call link1 page
  • /appraisal-vendor-management-solutions.html fails 9: Add a way to get in touch, Add structured data and Set each page's canonical address1 page
  • /title-searches-on-property.html fails 9: Add a way to get in touch, Add structured data and Set each page's canonical address1 page
  • /Appraiser-Independence-Safeguards.html fails 8: Add a way to get in touch, Add structured data and Set each page's canonical address1 page
  • /broker-price-opinions.html fails 8: Add a way to get in touch, Add structured data and Set each page's canonical address1 page
  • /commercial-appraisal-services.html fails 8: Add a way to get in touch, Add structured data and Set each page's canonical address1 page
  • /company-profile.html fails 8: Add a way to get in touch, Add structured data and Set each page's canonical address1 page
  • /contact-integration-40.html fails 8: Add a way to get in touch, Add structured data and Set each page's canonical address1 page
  • /flood-certifications.html fails 8: Add a way to get in touch, Add structured data and Set each page's canonical address1 page
  • /integration4.0-vendor-management-products.html fails 8: Add a way to get in touch, Add structured data and Set each page's canonical address1 page
  • /residential-commercial-appraisal-services.html fails 8: Add a way to get in touch, Add structured data and Set each page's canonical address1 page
  • /appraisal-management.html fails 7: Add a way to get in touch, Add structured data and Set each page's canonical address1 page

And 4 more parts of the site.

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