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innovationconstructionny.com, read 2 days ago. Back to the report

96 to 100 in 6 steps

Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.

9696 nownow971top 1%9829939949951006full marks

Now #3,224 of 263,577Step 1 top 1%Step 6 full marks

Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.

The steps

Each is one change across the pages named. When one is live, read the site again and mttr marks it done.

  1. 1

    Answer the first question right under it

    +1 point, to 97, and #2,064, 1,160 places up, and into the top 1%

    Answer the first question in the paragraph right under it, in 25 to 90 words. Whether the paragraph truly answers is for the judge or a person to say.

    24 pages

    See the pages
    • /basement-waterproofing-brownstone-restoration-ny
    • /best-brickwork-brooklyn-nyc
    • /brick-work-service
    • /brownstone-contractor-brooklyn-ny
    • /brownstone-contractor-in-nyc-trusted-historic-brownstone-experts
    • /brownstone-contractor-manhattan
    • /brownstone-facade-inspection-services-bronx-ny
    • /brownstone-facade-repair-nyc
    • /brownstone-facade-restoration-nyc-2
    • /brownstone-properties-guide
    • and 14 more in the copied plan
  2. 2

    Phrase headings as questions

    +1 point, to 98

    Phrase at least one heading as the question a person would ask.

    33 pages

    See the pages
    • /basement-waterproofing-brownstone-restoration-ny
    • /best-brickwork-brooklyn-nyc
    • /brick-work-service
    • /brownstone-contractor-brooklyn-ny
    • /brownstone-contractor-in-nyc-trusted-historic-brownstone-experts
    • /brownstone-facade-inspection-services-bronx-ny
    • /brownstone-facade-restoration-nyc-2
    • /brownstone-properties-guide
    • /brownstone-restoration-ny
    • /commercial-construction-brooklyn-ny
    • and 23 more in the copied plan
  3. 3

    Put figures in tables

    +1 point, to 99

    Where the guide compares options or gives figures, put them in a table.

    36 pages

    See the pages
    • /basement-waterproofing-brownstone-restoration-ny
    • /best-brickwork-brooklyn-nyc
    • /brick-pointing-nyc
    • /brick-walls-guide-design-ideas-benefits
    • /brick-work-service
    • /brooklyn-brownstones
    • /brownstone-contractor-brooklyn-ny
    • /brownstone-contractor-in-nyc-trusted-historic-brownstone-experts
    • /brownstone-contractor-manhattan
    • /brownstone-facade-inspection-services-bronx-ny
    • and 26 more in the copied plan
  4. 4

    Match structured data to the page

    Under a point

    Use the schema type that matches the page: Article for guides, Service or Product for offers, Organization or WebSite for the home page.

    16 pages under /services/

    See the pages
    • /services/brick-cmu-block-laying-services
    • /services/brick-paving-nyc
    • /services/brick-pointing-waterproofing
    • /services/concrete-stone-brick-paving-services-nyc
    • /services/exterior-painting-masonry-finishing-nyc
    • /services/fire-escape-metal-railing-fence-restoration
    • /services/fire-escape-metal-railing-restoration
    • /services/historical-brownstone-limestone-restoration-in-nyc
    • /services/historical-landmark-brownstone-restoration-nyc
    • /services/nyc-by-waterproofing-brick-cmu-services
    • and 6 more in the copied plan
  5. 5

    Add lists or tables

    Under a point

    Add a table, a list, or a definition list. Assistants quote these more readily than prose.

    14 pages, 9 of them under /services/

    See the pages
    • /brick-walls-guide-design-ideas-benefits
    • /brick-work-service
    • /facade-restoration-nyc-brownstone
    • /services/brick-pointing-waterproofing
    • /services/concrete-stone-brick-paving-services-nyc
    • /services/exterior-painting-masonry-finishing-nyc
    • /services/fire-escape-metal-railing-fence-restoration
    • /services/historical-brownstone-limestone-restoration-in-nyc
    • /services/historical-landmark-brownstone-restoration-nyc
    • /services/roof-restoration-new-york-city
    • and 4 more in the copied plan
  6. 6

    Describe images

    +1 point, to 100, and full marks

    Describe every content image in its alt text.

    14 pages

    See the pages
    • /
    • /about-us
    • /brownstone-restoration-ny
    • /gallery
    • /interior-basement-waterproofing-guide
    • /interior-waterproofing-basement-foundation-guide
    • /largest-construction-companies-in-usa
    • /projects
    • /projects/carroll-gardens-brooklyn-brownstone-restoration
    • /projects/sunset-park-brooklyn-brick-work
    • and 4 more in the copied plan
7 more, to tidy up after 100
  1. 7

    Set a share image

    Under a point

    Set og:image so links to the page carry a picture.

    12 pages

    See the pages
    • /brick-leak-repair-nyc
    • /brick-repointing-tuckpointing-nyc
    • /dob-facade-violation-repair-in-nyc
    • /efflorescence-on-brick-walls-repair
    • /greenwich-village-row-house-restoration
    • /harlem-brownstone-facade-restoration
    • /limestone-restoration-nyc
    • /our-videos
    • /projects
    • /services
    • and 2 more in the copied plan
  2. 8

    Use one main heading

    Under a point

    Give the page exactly one h1 that says what it is about.

    3 pages

    See the pages
    • /
    • /brownstone-facade-repair-nyc
    • /construction-management
  3. 9

    Bring deep pages closer to home

    Under a point

    Link to the page from a hub or a related page so it sits within three clicks of the home page.

    4 pages

    See the pages
    • /brooklyn-brownstones
    • /brownstone-contractor-brooklyn-ny
    • /brownstone-contractor-in-nyc-trusted-historic-brownstone-experts
    • /general-contractor-brooklyn-ny
  4. 10

    Fix title lengths

    Under a point

    Write a title of 15 to 65 characters that leads with what the page covers.

    3 pages

    See the pages
    • /basement-waterproofing-brownstone-restoration-ny
    • /projects
    • /services
  5. 11

    Fix description lengths

    Under a point

    Write a meta description of 70 to 165 characters that summarizes the page.

    2 pages

    See the pages
    • /projects
    • /services
  6. 12

    Add real images to content

    Under a point

    Add a photo, drawing, or chart as an img with alt text. A CSS background image has no alt text and is not read as part of the page.

    1 page

    See the pages
    • /dob-facade-violation-repair-in-nyc
  7. 13

    Show every FAQ question on the page

    Under a point

    Show every question in the FAQ schema on the page, word for word.

    The home page

What else the read found

Half its pages start answering within 91 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.

  • /brick-work-service2.8 s
  • /brownstone-contractor-in-nyc-trusted-historic-brownstone-experts2.7 s
  • /brownstone-contractor-manhattan2.6 s
  • /basement-waterproofing-brownstone-restoration-ny2.6 s
  • /lintel-replacement-repair-nyc2.6 s

Fastest: /services/historical-brownstone-limestone-restoration-in-nyc, 68 ms. Heaviest: the home page, 29 KB.

Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.

  • WordPressPlatform
  • PHPServer
  • ApacheServer
  • Google AnalyticsAnalytics

From the structured data on its home page, as the site says it: an Organization named Brownstone, Brick, Exterior Contractor | Brooklyn & Manhattan. mttr does not check the profiles it names.

page with strong signs
1
hidden characters
1
chat, markdown or placeholders left in
0
dashes per 1,000 words
4.2
  • / hidden characters a reader cannot see

A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.

  • / fails 3: Show every FAQ question on the page, Use one main heading and Describe images1 page
  • /basement-waterproofing-brownstone-restoration-ny fails 4: Answer the first question right under it, Phrase headings as questions and Put figures in tables1 page
  • /brick-work-service fails 4: Answer the first question right under it, Phrase headings as questions and Put figures in tables1 page
  • /brownstone-contractor-brooklyn-ny fails 4: Answer the first question right under it, Phrase headings as questions and Put figures in tables1 page
  • /brownstone-contractor-in-nyc-trusted-historic-brownstone-experts fails 4: Answer the first question right under it, Phrase headings as questions and Put figures in tables1 page
  • /brownstone-restoration-ny fails 4: Answer the first question right under it, Phrase headings as questions and Put figures in tables1 page
  • /construction-management fails 4: Answer the first question right under it, Use one main heading and Phrase headings as questions1 page
  • /facade-restoration-nyc-brownstone fails 4: Answer the first question right under it, Phrase headings as questions and Put figures in tables1 page
  • /interior-waterproofing-basement-foundation-guide fails 4: Answer the first question right under it, Phrase headings as questions and Put figures in tables1 page
  • /projects fails 4: Fix description lengths, Describe images and Fix title lengths1 page
  • /roofing-guide-construction fails 4: Answer the first question right under it, Phrase headings as questions and Put figures in tables1 page
  • /what-is-masonry-guide-innovation-construction-ny fails 4: Answer the first question right under it, Phrase headings as questions and Put figures in tables1 page

And 67 more parts of the site.

The read stopped at its page limit, so pages no link leads to cannot be told from pages it did not reach, and neither is reported.

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