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ionbank.com, read 2 days ago. Back to the report

94 to 100 in 13 steps

Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.

9494 nownow961#3,197972top 1%97398498599699799899999109911991210013full marks

Now #8,538 of 263,813Step 1 #3,197Step 2 top 1%Step 13 full marks

Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.

The steps

Each is one change across the pages named. When one is live, read the site again and mttr marks it done.

  1. 1

    Link straight to the final address

    +2 points, to 96, and #3,197, 5,341 places up

    Point links and the sitemap at the final address, not at one that redirects.

    94 pages

    See the pages
    • /about-us
    • /about-us/annual-reports
    • /about-us/board-of-directors
    • /about-us/careers
    • /about-us/careers/volunteering
    • /about-us/foundation
    • /about-us/meet-our-team
    • /about-us/message-from-our-ceo
    • /about-us/mutuals-matter
    • /blog/business/how-to-manage-payroll-for-a-small-business
    • and 84 more in the copied plan
  2. 2

    Answer the first question right under it

    +1 point, to 97, and into the top 1%

    Answer the first question in the paragraph right under it, in 25 to 90 words. Whether the paragraph truly answers is for the judge or a person to say.

    4 pages under /blog/

    See the pages
    • /blog/business/how-to-manage-payroll-for-a-small-business
    • /blog/business/ion-bank-construction-lending-market-knowledge-and-experience
    • /blog/financial/benefits-of-a-certificate-of-deposit-cd
    • /blog/privacy-security/can-smartphone-hacked
  3. 3

    Phrase headings as questions

    Under a point

    Phrase at least one heading as the question a person would ask.

    4 pages under /blog/

    See the pages
    • /blog/business/how-to-manage-payroll-for-a-small-business
    • /blog/business/ion-bank-construction-lending-market-knowledge-and-experience
    • /blog/financial/benefits-of-a-certificate-of-deposit-cd
    • /blog/privacy-security/can-smartphone-hacked
  4. 4

    Describe images

    +1 point, to 98

    Describe every content image in its alt text.

    25 pages

    See the pages
    • /
    • /about-us/annual-reports
    • /about-us/board-of-directors
    • /about-us/careers
    • /about-us/careers/volunteering
    • /about-us/foundation
    • /about-us/meet-our-team
    • /about-us/message-from-our-ceo
    • /about-us/mutuals-matter
    • /blog/privacy-security/can-smartphone-hacked
    • and 15 more in the copied plan
  5. 5

    Fix description lengths

    Under a point

    Write a meta description of 70 to 165 characters that summarizes the page.

    22 pages

    See the pages
    • /about-us/meet-our-team
    • /about-us/mutuals-matter
    • /blog/business/how-to-manage-payroll-for-a-small-business
    • /blog/business/ion-bank-construction-lending-market-knowledge-and-experience
    • /blog/financial/benefits-of-a-certificate-of-deposit-cd
    • /business-banking/bank-at-work
    • /business-banking/checking-accounts/iolta-ioreta-checking
    • /business-banking/savings-accounts
    • /business-banking/savings-accounts/business-money-market
    • /business-banking/savings-accounts/demand-deposit-marketplace
    • and 12 more in the copied plan
  6. 6

    Fix title lengths

    +1 point, to 99

    Write a title of 15 to 65 characters that leads with what the page covers.

    13 pages

    See the pages
    • /about-us/meet-our-team
    • /business-banking/business-lending/business-loan-application
    • /business-banking/checking-accounts/iolta-ioreta-checking
    • /business-banking/savings-accounts
    • /business-banking/savings-accounts/business-money-market
    • /business-banking/savings-accounts/non-personal-statement-savings-account
    • /business-banking/savings-accounts/simplified-employee-pension-plans-sep
    • /holiday-hours
    • /personal-banking/checking/pure-checking
    • /personal-banking/savings/cdmx-program
    • and 3 more in the copied plan
  7. 7

    Fix pages that fail to load

    Under a point

    Fix or remove the link. Every linked page should return 200.

    5 pages

    All 6 sites Gemini cites beside it pass this one.

    See the pages
    • /about-us/employment-opportunities
    • /business-banking/cash-management-services
    • /business-banking/deposit-accounts
    • /open-an-account
    • /personal-banking/mobile-banking
  8. 8

    Publish a sitemap

    Under a point

    Publish /sitemap.xml listing every page that should rank, and name it in robots.txt.

    Once, for the whole site

    All 6 sites Gemini cites beside it pass this one.

  9. 9

    Put figures in tables

    Under a point

    Where the guide compares options or gives figures, put them in a table.

    4 pages under /blog/

    See the pages
    • /blog/business/how-to-manage-payroll-for-a-small-business
    • /blog/business/ion-bank-construction-lending-market-knowledge-and-experience
    • /blog/financial/benefits-of-a-certificate-of-deposit-cd
    • /blog/privacy-security/can-smartphone-hacked
  10. 10

    Add depth to thin pages

    Under a point

    Add true, specific detail until the page covers its subject.

    2 pages

    See the pages
    • /blog/financial/benefits-of-a-certificate-of-deposit-cd
    • /blog/privacy-security/can-smartphone-hacked
  11. 11

    Add an llms.txt

    Under a point

    Add /llms.txt: a short plain text map of the site for assistants. Its effect is unproven, so treat it as cheap insurance.

    Once, for the whole site

  12. 12

    Add real images to content

    Under a point

    Add a photo, drawing, or chart as an img with alt text. A CSS background image has no alt text and is not read as part of the page.

    1 page

    See the pages
    • /blog/business/ion-bank-construction-lending-market-knowledge-and-experience
  13. 13

    Use one main heading

    +1 point, to 100, and full marks

    Give the page exactly one h1 that says what it is about.

    3 pages

    5 of the 6 sites Gemini cites beside it pass this one.

    See the pages
    • /about-us/mutuals-matter
    • /open-a-business-account
    • /zelle
2 more, to tidy up after 100
  1. 14

    Allow pages to be indexed

    Under a point

    Remove noindex when the page is ready to be found.

    1 page

    Steps for your host: Cloudflare, WordPress, Namecheap and more
    See the pages
    • /refer-a-friend
  2. 15

    Set each page's canonical address

    Under a point

    Add a canonical link that points to the page itself.

    1 page

    See the pages
    • /refer-a-friend

Done since the first read

  1. Make near-copy pages distinct

    Done, seen on the read of October 19. It failed on 1 page before.

  2. Replace unsupported sales claims

    Done, seen on the read of October 19. It failed on 5 pages before.

  3. Bring deep pages closer to home

    Done, seen on the read of October 19. It failed on 3 pages before.

What else the read found

Half its pages start answering within 444 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.

  • /business-banking/savings-accounts2.0 s
  • /business-banking1.4 s
  • /business-banking/checking-accounts1.4 s
  • /business-banking/bank-at-work1.4 s
  • /locations1.2 s

Fastest: /personal-banking/debit-mastercard, 360 ms. Heaviest: /personal-banking/calculators/compound-interest, 76 KB.

Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.

  • WordPressPlatform
  • Google AnalyticsAnalytics
  • Meta PixelMarketing
  • LinkedIn InsightMarketing
  • jQueryLibrary
  • Google FontsFonts
  • Font AwesomeFonts

From the structured data on its home page, as the site says it: an Organization named Ion Bank. mttr does not check the profiles it names.

  • Facebookionbank
  • Xion_bank
  • Instagramion_bank
  • LinkedInionbank
pages with strong signs
0
hidden characters
0
chat, markdown or placeholders left in
0
dashes per 1,000 words
1.2

A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.

  • / fails 1: Describe images1 page
  • /open-an-account passes every rule1 page
  • /refer-a-friend fails 4: Allow pages to be indexed, Set each page's canonical address and Describe images1 page
  • /holiday-hours fails 3: Fix description lengths, Fix title lengths and Link straight to the final address1 page
  • /open-a-business-account fails 3: Use one main heading, Describe images and Link straight to the final address1 page
  • /wire-transfers fails 3: Fix description lengths, Describe images and Link straight to the final address1 page
  • /zelle fails 3: Use one main heading, Fix description lengths and Link straight to the final address1 page
  • /credit-builder-rates fails 2: Fix description lengths and Link straight to the final address1 page
  • /about-us fails 1: Link straight to the final address1 page
  • /business-banking fails 1: Link straight to the final address1 page
  • /contact-us fails 1: Link straight to the final address1 page
  • /locations fails 1: Link straight to the final address1 page

And 13 more parts of the site.

The read stopped at its page limit, so pages no link leads to cannot be told from pages it did not reach, and neither is reported.

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