- Middle site
- 91
- Ahead by
- 1
Worth the mostLink straight to the final address+2
itseasy.co
Top 25%of the 263,582 sites mttr has read, at #48,456
It scores 87.
A score says pages are well formed. It does not say an assistant cites the site.
Add a tap-to-call link
87 now93 with itTop 10% from 90
#48,456to#10,79437,662 places up21 of its 21 pages fail it. 1 in 3 ranked sites pass it.
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The link
Anonymous
The cardSave the card
EmailWrite the email
Where it ranks
3 points take it into the top 10%.
Beside it on the board
- #48,454desertclassiclandscaping.com87
- #48,455farmingtonwindowcleaning.com87
- #48,456itseasy.co87
- #48,457iconico.com87
- #48,458earndraft.com87
7,567 sites score 87. A tie goes to the site with faster, leaner pages that say more and keep improving.
To the top 10%
- 87Now#48,456
- 93Add a tap-to-call linkTop 10%
1 fix. Top 10% starts at 90.
Where it stands
Each stage against the middle site. It trails on Act.
- Middle site
- 59
- Ahead by
- 33
Worth the mostFix description lengths+1
- Middle site
- 98
- Level with it
Worth the mostEach fix here is worth under a point
- Middle site
- 57
- Behind by
- 8
Worth the mostAdd a tap-to-call link+6
Against a typical site
The readThis siteTypicalAgainst typical
Pages read214423 fewer than typical
Links a page1213About typical
Words a page8823942.2× typical
Rules failing somewhere11143 fewer than typical
Half its pages answer in180 ms210 ms14% faster than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
11 fixes. The first 4 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 6 points37,662 places up
Add a tap-to-call linkAct21 of 211 in 3
Worth 2 points16,198 places up
Link straight to the final addressAccess20 of 211 in 2
Worth 1 point each9,328 places up each
Add a way to get in touchAct3 of 211 in 2
Fix description lengthsUnderstand5 of 211 in 11
Show 7 more fixes
Worth under a point each
Link to your profilesTrustAbout the whole site4 in 7
Fix title lengthsUnderstand4 of 211 in 6
Use one main headingUnderstand2 of 211 in 4
Allow pages to be indexedAccess1 of 215 in 6
Add structured dataUnderstand1 of 211 in 3
Set each page's canonical addressAccess1 of 212 in 5
Replace unsupported sales claimsTrust1 of 212 in 3
How AI reads this site
The first words an assistant reads on its home page.
What an assistant reads first
Home pageWhat it says
TitleEasy — Lower fees. Faster payments. Real rewards.
DescriptionEasy is the payment provider that lets you keep full control. Lower fees, instant access, and rewards on every dollar sitting in your account.
First headingYour money. Your rules.Finally.
OpeningEasy is the payment provider that lets you keep full control. Lower fees, instant access, and rewards on every dollar sitting in your account.
2 changes so it reads plainly as what it is
- Make the first heading say what the title says
The title and the first heading share no word that says what the site does: “Easy — Lower fees. Faster payments. Real rewards.” and “Your money. Your rules.Finally.”.
Agent instructions
On itseasy.co, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is.
- Name Dover in the first words
The site is in Dover, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
Agent instructions
On itseasy.co, name Dover in the home page title or first sentence, and in the description, where it reads naturally.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.