- Middle site
- 91
- Behind by
- 7
Worth the mostSet each page's canonical address+3
ivyroomchicago.com
Top 50%of the 264,441 sites mttr has read, at #93,573
It scores 82.
A score says pages are well formed. It does not say an assistant cites the site.
Fix description lengths
82 now85 with itTop 25% from 85
#93,573to#62,66330,910 places up50 of its 55 pages fail it. 1 in 11 ranked sites pass it.
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Where it ranks
Up 4,057 places since Oct 16, from #97,630. 3 points take it into the top quarter.
Beside it on the board
- #93,571bushwickkitchen.com82
- #93,572femi.org82
- #93,573ivyroomchicago.com82
- #93,574rwcpulse.com82
- #93,5751015.com82
9,083 sites score 82. A tie goes to the site with faster, leaner pages that say more and keep improving.
To the top quarter
- 82Now#93,573
- 85Fix description lengthsTop 25%
1 fix. Top 25% starts at 85.
Where it stands
Each stage against the middle site. It trails on Access and Trust.
- Middle site
- 59
- Ahead by
- 9
Worth the mostFix description lengths+3
- Middle site
- 98
- Behind by
- 10
Worth the mostShow when guides were updated+1
- Middle site
- 57
- Ahead by
- 43
Full marks2 in 7 ranked sites have them
Against a typical site
The readThis siteTypicalAgainst typical
Pages read554411 more than typical
Links a page1413About typical
Words a page7239482% below typical
Rules failing somewhere19145 more than typical
Half its pages answer in503 ms210 ms140% slower than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
19 fixes. The first 17 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 3 points each30,910 places up each
Fix description lengthsUnderstand50 of 551 in 11
Set each page's canonical addressAccess25 of 552 in 5
Link straight to the final addressAccess53 of 551 in 2
Worth 2 points22,441 places up
Fix title lengthsUnderstand31 of 551 in 6
Worth 1 point each13,817 places up each
Answer the first question right under itUnderstand7 of 551 in 121
Phrase headings as questionsUnderstand7 of 551 in 10
Show when guides were updatedTrust7 of 553 in 5
Match structured data to the pageUnderstand7 of 553 in 7
Add depth to thin pagesUnderstand7 of 553 in 7
Add lists or tablesUnderstand7 of 551 in 2
Put figures in tablesUnderstand7 of 551 in 28
Name the publisherTrust7 of 553 in 4
Show sources on guidesTrust3 of 551 in 2
Put the text in the HTMLAccess3 of 552 in 3
Describe imagesUnderstand15 of 552 in 7
Set a share imageUnderstand29 of 552 in 7
Fix pages that fail to loadAccess1 of 553 in 4
Show 2 more fixes
Worth under a point each
Link to orphaned pagesAccessAbout the whole site3 in 4
Add an llms.txtAccessAbout the whole site1 in 4
How AI reads this site
It reads mostly as agencies and studios, and a little like restaurants and cafes. 3 changes would make it plainer.
It reads as
Agencies and studiosIt says it is in Chicago.
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- Agencies and studios
- Restaurants and cafes
- Hotels and travel
What an assistant reads first
Home pageWhat it says
TitleUnforgettable Events - Ivy Room Chicago
DescriptionThe Ivy Room is a full-service event space in a historic courtyard building right in the heart of Chicago's River North neighborhood.
First headingUnforgettable Events
OpeningThe Ivy Room is a full-service event space in a historic courtyard building right in the heart of Chicago’s River North neighborhood.
3 changes so it reads plainly as what it is
- Say what you do, for whom and where
Its pages read only partly as Agencies and studios. An assistant matches a site to a question by what its pages plainly say.
Agent instructions
On ivyroomchicago.com, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Agencies and studios. Keep the title under 60 characters and lead with the service, not the name.
- Say what kind of business it is in structured data
Its home page declares no business or organization type, so a machine has to guess what it is.
Agent instructions
On ivyroomchicago.com, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits Agencies and studios), with its name, address, phone and sameAs links to its own profiles.
- Give each kind of work a page of its own
It reads close to Restaurants and cafes as well as Agencies and studios. Mixed on one page, neither reads plainly.
Agent instructions
On ivyroomchicago.com, find where the site mixes Agencies and studios with Restaurants and cafes, and give each its own page, linked from the home page, so each page is about one thing.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.
Asking an assistant
What are the best event venues near Chicago, IL? Its answer, and whether it cites ivyroomchicago.com, shows here in a moment.