- Middle site
- 91
- Behind by
- 11
Worth the mostSet each page's canonical address+5
kazu.org
75 of 100ahead of 44% of the sites mttr has read
Its strongest stage is Understand, at 62 against the middle site's 59. 1 fix, 7 points, take it to 82, into the top half of every site.
A score says pages are well formed. It does not say an assistant cites the site.
1 fix, 57,907 places up
- 75Now#146,120
- 82Add a tap-to-call link#88,213
The top half of every site starts at 77. The middle site in Pacific Grove, CA scores 75.
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Where it ranks
Up 19,283 places since Oct 18, from #165,624. 2 points take it into the top half.
Beside it on the board
- #146,339time.com75
- #146,340accordingtohoyt.com75
- #146,341kazu.org75
- #146,342kickscondor.com75
- #146,343internova.com75
6,963 sites score 75. A tie goes to the site with faster, leaner pages that say more and keep improving.
Who leads Pacific Grove, CA
- #1pacificgardenlandscaping.com79
- #2happygirlkitchen.com76
- #3ihauljunkremoval831.com76
- #4kazu.org75
The middle site in Pacific Grove, CA scores 75.
Where it stands
Each stage against the middle site. It trails on Access.
- Middle site
- 59
- Ahead by
- 3
Worth the mostAnswer the first question right under it+3
- Middle site
- 98
- Ahead by
- 2
Full marks1 in 4 ranked sites have them
- Middle site
- 57
- Level with it
Worth the mostAdd a tap-to-call link+7
Against a typical site
The readThis siteTypicalAgainst typical
Pages read1004456 more than typical
Links a page38132.9× typical
Words a page8233942.1× typical
Rules failing somewhere19145 more than typical
Half its pages answer in191 ms210 msAbout typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
19 fixes. The first 6 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 7 points58,128 places up
Add a tap-to-call linkAct100 of 1001 in 3
Worth 5 points40,420 places up
Set each page's canonical addressAccess88 of 1002 in 5
Worth 3 points23,529 places up
Answer the first question right under itUnderstand97 of 1001 in 121
Worth 2 points each15,373 places up each
Phrase headings as questionsUnderstand97 of 1001 in 10
Put figures in tablesUnderstand97 of 1001 in 28
Link straight to the final addressAccess99 of 1001 in 2
Show 13 more fixes
Worth 1 point each7,730 places up each
Describe imagesUnderstand74 of 1002 in 7
Fix title lengthsUnderstand65 of 1001 in 6
Fix description lengthsUnderstand58 of 1001 in 11
Put the text in the HTMLAccess9 of 1002 in 3
Worth under a point each
Add an llms.txtAccessAbout the whole site1 in 4
Add depth to thin pagesUnderstand22 of 1003 in 7
Set a share imageUnderstand52 of 1002 in 7
Add breadcrumb dataUnderstand38 of 1001 in 2
Add real images to contentUnderstand13 of 1002 in 3
Use one main headingUnderstand3 of 1001 in 4
Add structured dataUnderstand2 of 1001 in 3
Replace unsupported sales claimsTrust2 of 1002 in 3
Add lists or tablesUnderstand1 of 1001 in 2
How AI reads this site
The first words an assistant reads on its home page.
What an assistant reads first
Home pageWhat it says
TitleKAZU - Homepage | 90.3 KAZU
DescriptionKAZU Homepage - NPR for the Monterey Bay
First headingNone in the HTML
OpeningNone in the HTML
4 changes so it reads plainly as what it is
- Make the first heading say what the title says
The home page has no first heading in its HTML.
Agent instructions
On kazu.org, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is.
- Rewrite the description
Its description is 40 characters, too few to choose a site by.
Agent instructions
On kazu.org, write the home page a meta description of one or two sentences, 50 to 160 characters: what the business does, for whom, and where.
- Name Pacific Grove in the first words
The site is in Pacific Grove, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
Agent instructions
On kazu.org, name Pacific Grove in the home page title or first sentence, and in the description, where it reads naturally.
- Say what kind of business it is in structured data
Its home page declares no business or organization type, so a machine has to guess what it is.
Agent instructions
On kazu.org, add JSON-LD to the home page declaring the most particular schema.org type for the business, with its name, address, phone and sameAs links to its own profiles.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.