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kroghdecker.com, read 3 days ago. Back to the report

89 to 100 in 4 steps

Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.

8989 nownow961top 10%9929931004full marks

Now #33,243 of 263,577Step 1 top 10%Step 4 full marks

Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.

The steps

Each is one change across the pages named. When one is live, read the site again and mttr marks it done.

  1. 1

    Add structured data

    +7 points, to 96, and #3,195, 30,048 places up, and into the top 10%

    Add valid JSON-LD that says what the page is.

    97 pages

    See the pages
    • /
    • /11-new-california-laws-to-take-effect-january-2019
    • /5-must-knows-about-dealing-with-paga
    • /ab5-update
    • /about-us
    • /amendments-to-the-solar-rights-act-and-the-solar-shade-control-act
    • /are-non-solicitation-agreements-enforceable-in-california
    • /are-you-litigating-your-business
    • /are-you-ready-to-sell-your-business-heres-what-you-need-to-know
    • /attorneys/marlen-gaytan-leon
    • and 87 more in the copied plan
  2. 2

    Bring deep pages closer to home

    +3 points, to 99

    Link to the page from a hub or a related page so it sits within three clicks of the home page.

    64 pages

    See the pages
    • /ab5-update
    • /amendments-to-the-solar-rights-act-and-the-solar-shade-control-act
    • /are-non-solicitation-agreements-enforceable-in-california
    • /are-you-litigating-your-business
    • /are-you-ready-to-sell-your-business-heres-what-you-need-to-know
    • /breaking-down-real-property-disputes-when-to-litigate
    • /business-interruption-insurance
    • /california-background-checks-faq
    • /california-laws-on-interviewing-job-applicants-with-criminal-backgrounds
    • /california-rules-of-professional-conduct-highlights-of-the-new-rules
    • and 54 more in the copied plan
  3. 3

    Fix title lengths

    Under a point

    Write a title of 15 to 65 characters that leads with what the page covers.

    13 pages

    See the pages
    • /ab5-update
    • /attorneys/shawn-krogh
    • /attorneys/trevor-white
    • /blog
    • /contact
    • /people
    • /practice-areas/employment
    • /practice-areas/real-property
    • /practice-areas/second-opinion
    • /practice-areas/trade-secrets
    • and 3 more in the copied plan
  4. 4

    Remove ratings with no visible reviews

    +1 point, to 100, and full marks

    Remove rating schema unless the reviews it counts are shown on the page.

    3 pages under /attorneys/

    See the pages
    • /attorneys/alexandria-chacon
    • /attorneys/derek-decker
    • /attorneys/trevor-white
4 more, to tidy up after 100
  1. 5

    Match structured data to the page

    Under a point

    Use the schema type that matches the page: Article for guides, Service or Product for offers, Organization or WebSite for the home page.

    The home page

  2. 6

    Add an llms.txt

    Under a point

    Add /llms.txt: a short plain text map of the site for assistants. Its effect is unproven, so treat it as cheap insurance.

    Once, for the whole site

  3. 7

    Fix description lengths

    Under a point

    Write a meta description of 70 to 165 characters that summarizes the page.

    7 pages

    See the pages
    • /attorneys/derek-decker
    • /attorneys/shawn-krogh
    • /business-interruption-insurance
    • /coronavirus-mechanics-liens-ucc-filings
    • /new-california-rules-of-professional-conduct
    • /what-does-it-mean-to-pierce-the-corporate-veil
    • /what-is-a-partition-action
  4. 8

    Describe images

    Under a point

    Describe every content image in its alt text.

    2 pages

    See the pages
    • /new-california-rules-of-professional-conduct
    • /why-do-you-need-construction-litigation-services

What else the read found

Half its pages start answering within 234 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.

  • /we-are-searching-for-another-hard-working-person460 ms
  • /welcome-to-the-website-for-krogh-decker-llp389 ms
  • /top-5-reasons-to-consult-an-attorney-before-starting-a-business-2366 ms
  • /kd-hires-new-litigation-associate350 ms
  • /when-should-you-hire-a-business-attorney346 ms

Fastest: /are-non-solicitation-agreements-enforceable-in-california, 18 ms. Heaviest: the home page, 53 KB.

Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.

  • CloudflareHosting
  • Google Tag ManagerAnalytics
  • Cloudflare Web AnalyticsAnalytics
  • Google FontsFonts
pages with strong signs
0
hidden characters
0
chat, markdown or placeholders left in
0
dashes per 1,000 words
0.4

A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.

  • / fails 2: Add structured data and Match structured data to the page1 page
  • /new-california-rules-of-professional-conduct fails 4: Add structured data, Fix description lengths and Describe images1 page
  • /ab5-update fails 3: Add structured data, Fix title lengths and Bring deep pages closer to home1 page
  • /business-interruption-insurance fails 3: Add structured data, Fix description lengths and Bring deep pages closer to home1 page
  • /coronavirus-mechanics-liens-ucc-filings fails 3: Add structured data, Fix description lengths and Bring deep pages closer to home1 page
  • /what-does-it-mean-to-pierce-the-corporate-veil fails 3: Add structured data, Fix description lengths and Bring deep pages closer to home1 page
  • /what-is-a-partition-action fails 3: Add structured data, Fix description lengths and Bring deep pages closer to home1 page
  • /amendments-to-the-solar-rights-act-and-the-solar-shade-control-act fails 2: Add structured data and Bring deep pages closer to home1 page
  • /are-non-solicitation-agreements-enforceable-in-california fails 2: Add structured data and Bring deep pages closer to home1 page
  • /are-you-litigating-your-business fails 2: Add structured data and Bring deep pages closer to home1 page
  • /are-you-ready-to-sell-your-business-heres-what-you-need-to-know fails 2: Add structured data and Bring deep pages closer to home1 page
  • /blog fails 2: Add structured data and Fix title lengths1 page

And 69 more parts of the site.

The read stopped at its page limit, so pages no link leads to cannot be told from pages it did not reach, and neither is reported.

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