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landscapingbyhillcrest.com, read 18 hours ago. Back to the report

87 to 100 in 10 steps

Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.

8787 nownow911top 10%93296397498598698798899910010full marks

Now #52,649 of 263,580Step 1 top 10%Step 10 full marks

Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.

The steps

Each is one change across the pages named. When one is live, read the site again and mttr marks it done.

  1. 1

    Fix pages that fail to load

    +4 points, to 91, and #20,112, 32,537 places up, and into the top 10%

    Fix or remove the link. Every linked page should return 200.

    30 pages, 16 of them under /photo_gallery/

    See the pages
    • /category/artificial-grass-landscaping/terms-and-conditions
    • /category/fencing-railing/terms-and-conditions
    • /category/firepits/terms-and-conditions
    • /category/homeshow-pictures/terms-and-conditions
    • /category/landscaping-hardscaping/terms-and-conditions
    • /category/lighting/terms-and-conditions
    • /category/outdoor-kitchens/terms-and-conditions
    • /category/patios/terms-and-conditions
    • /category/ponds/terms-and-conditions
    • /category/pools/terms-and-conditions
    • and 20 more in the copied plan
  2. 2

    Use one main heading

    +2 points, to 93

    Give the page exactly one h1 that says what it is about.

    32 pages

    See the pages
    • /category/artificial-grass-landscaping
    • /category/fencing-railing
    • /category/firepits
    • /category/homeshow-pictures
    • /category/landscaping-hardscaping
    • /category/lighting
    • /category/outdoor-kitchens
    • /category/patios
    • /category/ponds
    • /category/pools
    • and 22 more in the copied plan
  3. 3

    Fix description lengths

    +3 points, to 96

    Write a meta description of 70 to 165 characters that summarizes the page.

    37 pages

    See the pages
    • /category/artificial-grass-landscaping
    • /category/fencing-railing
    • /category/firepits
    • /category/homeshow-pictures
    • /category/landscaping-hardscaping
    • /category/lighting
    • /category/outdoor-kitchens
    • /category/patios
    • /category/ponds
    • /category/pools
    • and 27 more in the copied plan
  4. 4

    Describe images

    +1 point, to 97

    Describe every content image in its alt text.

    29 pages

    See the pages
    • /
    • /about-us
    • /areas-we-serve
    • /boyd-county-ky
    • /cabell-county-wv
    • /carter-county-ky
    • /decks
    • /fireplaces-fire-pits
    • /gallia-county-wv
    • /greenbrier-county-wv
    • and 19 more in the copied plan
  5. 5

    Fix title lengths

    +1 point, to 98

    Write a title of 15 to 65 characters that leads with what the page covers.

    22 pages

    See the pages
    • /
    • /boyd-county-ky
    • /cabell-county-wv
    • /carter-county-ky
    • /category/artificial-grass-landscaping
    • /decks
    • /fireplaces-fire-pits
    • /gallery-artificial-grass-and-landscaping
    • /gallia-county-wv
    • /jackson-county-oh
    • and 12 more in the copied plan
  6. 6

    Link to orphaned pages

    Under a point

    Link to each of these from a related page. A page only the sitemap knows about is treated as unimportant.

    Once, for the whole site

  7. 7

    Speed up the server

    Under a point

    Cache pages or speed up the server. Crawlers give a slow site fewer visits.

    Once, for the whole site

  8. 8

    Add an llms.txt

    Under a point

    Add /llms.txt: a short plain text map of the site for assistants. Its effect is unproven, so treat it as cheap insurance.

    Once, for the whole site

  9. 9

    Set a share image

    +1 point, to 99

    Set og:image so links to the page carry a picture.

    23 pages, 14 of them under /category/

    See the pages
    • /category/artificial-grass-landscaping
    • /category/fencing-railing
    • /category/firepits
    • /category/homeshow-pictures
    • /category/landscaping-hardscaping
    • /category/lighting
    • /category/outdoor-kitchens
    • /category/patios
    • /category/ponds
    • /category/pools
    • and 13 more in the copied plan
  10. 10

    Allow pages to be indexed

    +1 point, to 100, and full marks

    Remove noindex when the page is ready to be found.

    4 pages

    Steps for your host: Cloudflare, WordPress, Namecheap and more
    See the pages
    • /privacy-notice
    • /terms-and-conditions
    • /website-disclaimer
    • /wp-login.php
5 more, to tidy up after 100
  1. 11

    Set each page's canonical address

    Under a point

    Add a canonical link that points to the page itself.

    4 pages

    See the pages
    • /privacy-notice
    • /terms-and-conditions
    • /website-disclaimer
    • /wp-login.php
  2. 12

    Link straight to the final address

    Under a point

    Point links and the sitemap at the final address, not at one that redirects.

    4 pages

    See the pages
    • /photo_gallery/page/2
    • /privacy-notice
    • /terms-and-conditions
    • /website-disclaimer
  3. 13

    Add structured data

    Under a point

    Add valid JSON-LD that says what the page is.

    1 page

    See the pages
    • /wp-login.php
  4. 14

    Add a tap-to-call link

    Under a point

    Add a tap-to-call phone link.

    1 page

    See the pages
    • /wp-login.php
  5. 15

    Replace unsupported sales claims

    Under a point

    Replace the sales claim with a fact that can be checked.

    The home page

What else the read found

Half its pages take over 2,567 ms to start answering, past the 800 ms a crawler is patient with. Caching or a faster server helps every page at once. One fetch a page, the way a crawler sees it.

  • /contact5.0 s
  • /employment-opportunities4.4 s
  • /photo_gallery/rubberstone4.4 s
  • /photo_gallery/walls4.4 s
  • /category/artificial-grass-landscaping4.2 s

Fastest: /photo_gallery/landscaping-hardscaping, 61 ms. Heaviest: /contact, 60 KB.

Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.

  • WordPressPlatform
  • CloudflareHosting
  • WP EngineHosting
  • Google AnalyticsAnalytics
  • Cloudflare Web AnalyticsAnalytics
  • jQueryLibrary
  • Font AwesomeFonts

From the structured data on its home page, as the site says it: a Local business named Landscaping By Hillcrest. mttr does not check the profiles it names.

  • FacebookLandscapingByHillcrest
  • Pinteresthillcrestlandscaping
  • XLBHillcrest
  • Instagramlandscapingbyhillcrest
pages with strong signs
0
hidden characters
0
chat, markdown or placeholders left in
0
dashes per 1,000 words
3.7

A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.

  • / fails 3: Describe images, Replace unsupported sales claims and Fix title lengths1 page
  • /wp-login.php fails 7: Allow pages to be indexed, Add structured data and Set each page's canonical address1 page
  • /privacy-notice fails 5: Allow pages to be indexed, Set each page's canonical address and Fix description lengths1 page
  • /terms-and-conditions fails 5: Allow pages to be indexed, Set each page's canonical address and Fix description lengths1 page
  • /website-disclaimer fails 5: Allow pages to be indexed, Set each page's canonical address and Fix description lengths1 page
  • /employment-opportunities fails 3: Use one main heading, Fix description lengths and Set a share image1 page
  • /photo_gallery fails 3: Use one main heading, Fix description lengths and Set a share image1 page
  • /boyd-county-ky fails 2: Describe images and Fix title lengths1 page
  • /cabell-county-wv fails 2: Describe images and Fix title lengths1 page
  • /carter-county-ky fails 2: Describe images and Fix title lengths1 page
  • /decks fails 2: Describe images and Fix title lengths1 page
  • /fireplaces-fire-pits fails 2: Describe images and Fix title lengths1 page

And 28 more parts of the site.

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