- Middle site
- 91
- Behind by
- 1
Worth the mostSet each page's canonical address+1
lawnrangermn.com
Top 25%of the 76,787 sites of up to 10 pages, at #10,272
It scores 82.
A score says pages are well formed. It does not say an assistant cites the site.
Add structured data
82 now89 with itTop 25% from 85
#90,680to#32,27158,409 places up10 of its 10 pages fail it. 1 in 3 ranked sites pass it.
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The link
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EmailWrite the email
Where it ranks
Held at 82 for its last 3 reads. 3 points take it into the top quarter.
Beside it on the board
- #90,678bugeyeguy.com82
- #90,679patrickjamesallen.com82
- #90,680lawnrangermn.com82
- #90,681gyorskifizetesukaszino.com82
- #90,682esplanade.com82
9,052 sites score 82. A tie goes to the site with faster, leaner pages that say more and keep improving.
To the top quarter
- 82Now#90,680
- 89Add structured dataTop 25%
1 fix. Top 25% starts at 85.
Where it stands
Each stage against the middle site. It trails on Access and Understand.
- Middle site
- 59
- Behind by
- 8
Worth the mostAdd structured data+7
- Middle site
- 98
- Ahead by
- 1
Worth the mostEach fix here is worth under a point
- Middle site
- 57
- Ahead by
- 43
Full marks2 in 7 ranked sites have them
Against a typical site
The readThis siteTypicalAgainst typical
Pages read104434 fewer than typical
Links a page31374% below typical
Words a page3239492% below typical
Rules failing somewhere12142 fewer than typical
Half its pages answer in14 ms210 ms93% faster than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
12 fixes. The first 6 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 7 points58,409 places up
Add structured dataUnderstand10 of 101 in 3
Worth 3 points28,213 places up
Fix description lengthsUnderstand10 of 101 in 11
Worth 2 points19,777 places up
Fix title lengthsUnderstand6 of 101 in 6
Worth 1 point each11,183 places up each
Describe imagesUnderstand4 of 102 in 7
Set each page's canonical addressAccess2 of 102 in 5
Link straight to the final addressAccess5 of 101 in 2
Show 6 more fixes
Worth under a point each
Put the text in the HTMLAccess1 of 102 in 3
Link to orphaned pagesAccessAbout the whole site3 in 4
Match structured data to the pageUnderstand1 of 103 in 7
Add depth to thin pagesUnderstand1 of 103 in 7
Add an llms.txtAccessAbout the whole site1 in 4
Link to your profilesTrustAbout the whole site4 in 7
How AI reads this site
It reads as two things at once, news and publishers and agencies and studios, and neither wins. 6 changes would make it plainer.
It reads as
News and publishersLevel with agencies and studios. It says it is in Eden Prairie.
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- News and publishers
- Agencies and studios
- Law firms
What an assistant reads first
Home pageWhat it says
TitleNone in the HTML
DescriptionThis is the home page's excerpt
First headingLawn Ranger Outdoor Services
OpeningThe Lawn Ranger Incorporated is now Lawn Ranger Outdoor Services Inc. For over 30 years the owner Joe Unger has provided top quality grounds care/landscape services throughout the Metro Twin Cities. We offer the following services for both commercial and residential out door…
6 changes so it reads plainly as what it is
- Say what you do, for whom and where
Its pages read as two kinds of work at once as News and publishers. An assistant matches a site to a question by what its pages plainly say.
Agent instructions
On lawnrangermn.com, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as News and publishers. Keep the title under 60 characters and lead with the service, not the name.
- Make the first heading say what the title says
The title and the first heading share no word that says what the site does: “” and “Lawn Ranger Outdoor Services”.
Agent instructions
On lawnrangermn.com, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is: News and publishers.
- Rewrite the description
Its description is 31 characters, too few to choose a site by.
Agent instructions
On lawnrangermn.com, write the home page a meta description of one or two sentences, 50 to 160 characters: what the business does, for whom, and where.
- Name Eden Prairie in the first words
The site is in Eden Prairie, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
Agent instructions
On lawnrangermn.com, name Eden Prairie in the home page title or first sentence, and in the description, where it reads naturally.
- Say what kind of business it is in structured data
Its home page declares no business or organization type, so a machine has to guess what it is.
Agent instructions
On lawnrangermn.com, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits News and publishers), with its name, address, phone and sameAs links to its own profiles.
- Give each kind of work a page of its own
It reads close to Agencies and studios as well as News and publishers. Mixed on one page, neither reads plainly.
Agent instructions
On lawnrangermn.com, find where the site mixes News and publishers with Agencies and studios, and give each its own page, linked from the home page, so each page is about one thing.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.