lulacafe.com, read 18 hours ago. Back to the report
88 to 100 in 10 steps
Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.
Now #40,366 of 263,590Step 1 top 10%Step 10 full marks
Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.
The steps
Each is one change across the pages named. When one is live, read the site again and mttr marks it done.
- 1
Put the text in the HTML
+2 points, to 90, and #25,806, 14,560 places up, and into the top 10%
Put the page text in the HTML the server sends. Most AI crawlers do not run scripts.
5 pages, 3 of them under /store/
See the pages
- /location/lula-cafe
- /store
- /store/gift-cards
- /store/product/lula-cafe-hoodie-copy
- /store/product/yia-yia-onesie-1
- 2
Fix title lengths
+2 points, to 92
Write a title of 15 to 65 characters that leads with what the page covers.
19 pages
See the pages
- /
- /about
- /community
- /contact
- /event-form
- /faq
- /menus
- /opportunities
- /press
- /store
- and 9 more in the copied plan
- 3
Use one main heading
+1 point, to 93
Give the page exactly one h1 that says what it is about.
10 pages
See the pages
- /
- /about
- /catering-and-events
- /drop-off-catering
- /faq
- /location/lula-cafe
- /our-mission-and-values
- /press
- /store
- /weddings
- 4
Link straight to the final address
+2 points, to 95
Point links and the sitemap at the final address, not at one that redirects.
22 pages
See the pages
- /about
- /catering-and-events
- /community
- /contact
- /drop-off-catering
- /event-form
- /faq
- /location/lula-cafe
- /menus
- /opportunities
- and 12 more in the copied plan
- 5
Add depth to thin pages
+2 points, to 97
Add true, specific detail until the page covers its subject.
9 pages, 6 of them under /store/
See the pages
- /
- /location/lula-cafe
- /store
- /store/gift-cards
- /store/product/lula-cafe-hoodie-copy
- /store/product/lula-cafe-x-cody-hudson-poster
- /store/product/lula-family-olive-oil
- /store/product/the-lula-cafe-cookbook-collected-recipes-and-stories
- /store/product/yia-yia-onesie-1
- 6
Phrase headings as questions
+1 point, to 98
Phrase at least one heading as the question a person would ask.
8 pages, 6 of them under /store/
See the pages
- /location/lula-cafe
- /store
- /store/gift-cards
- /store/product/lula-cafe-hoodie-copy
- /store/product/lula-cafe-x-cody-hudson-poster
- /store/product/lula-family-olive-oil
- /store/product/the-lula-cafe-cookbook-collected-recipes-and-stories
- /store/product/yia-yia-onesie-1
- 7
Add lists or tables
+1 point, to 99
Add a table, a list, or a definition list. Assistants quote these more readily than prose.
5 pages, 4 of them under /store/product/
See the pages
- /location/lula-cafe
- /store/product/lula-cafe-hoodie-copy
- /store/product/lula-cafe-x-cody-hudson-poster
- /store/product/lula-family-olive-oil
- /store/product/yia-yia-onesie-1
- 8
Add breadcrumb data
Under a point
Add BreadcrumbList schema so the page has a place in the site.
8 pages, 6 of them under /store/
See the pages
- /location/lula-cafe
- /store
- /store/gift-cards
- /store/product/lula-cafe-hoodie-copy
- /store/product/lula-cafe-x-cody-hudson-poster
- /store/product/lula-family-olive-oil
- /store/product/the-lula-cafe-cookbook-collected-recipes-and-stories
- /store/product/yia-yia-onesie-1
- 9
Add an llms.txt
Under a point
Add /llms.txt: a short plain text map of the site for assistants. Its effect is unproven, so treat it as cheap insurance.
Once, for the whole site
- 10
Describe images
+1 point, to 100, and full marks
Describe every content image in its alt text.
5 pages, 3 of them under /store/product/
See the pages
- /press
- /store
- /store/product/lula-cafe-hoodie-copy
- /store/product/lula-family-olive-oil
- /store/product/yia-yia-onesie-1
2 more, to tidy up after 100
- 11
Link to pages from related content
Under a point
Link to this page from the text of a related page. Navigation links say a page exists; links in content say what it is related to.
1 page
See the pages
- /location/lula-cafe
- 12
Add real images to content
Under a point
Add a photo, drawing, or chart as an img with alt text. A CSS background image has no alt text and is not read as part of the page.
1 page
See the pages
- /location/lula-cafe
What else the read found
Half its pages start answering within 58 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.
/store/product/yia-yia-onesie-1274 ms/store/product/lula-cafe-hoodie-copy260 ms/store/product/the-lula-cafe-cookbook-collected-recipes-and-stories255 ms/store245 ms/store/product/lula-cafe-x-cody-hudson-poster239 ms
Fastest: /drop-off-catering, 9 ms. Heaviest: /menus, 20 KB.
Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.
- FFastlyHosting
- GGoogle AnalyticsAnalytics
Google reCAPTCHALibrary
Google FontsFonts
Font AwesomeFonts
From the structured data on its home page, as the site says it: an Organization named Lula Cafe. mttr does not check the profiles it names.
- FacebookLula-Cafe-51478644760
- Instagramlulacafe
- Xlulacafe
- page with strong signs
- 1
- hidden characters
- 1
- chat, markdown or placeholders left in
- 0
- dashes per 1,000 words
- 0.5
/presshidden characters a reader cannot see
A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.
/fails 3: Add depth to thin pages, Use one main heading and Fix title lengths1 page/storefails 8: Put the text in the HTML, Add depth to thin pages and Use one main heading1 page/pressfails 4: Use one main heading, Describe images and Fix title lengths1 page/aboutfails 3: Use one main heading, Fix title lengths and Link straight to the final address1 page/faqfails 3: Use one main heading, Fix title lengths and Link straight to the final address1 page/weddingsfails 3: Use one main heading, Fix title lengths and Link straight to the final address1 page/catering-and-eventsfails 2: Use one main heading and Link straight to the final address1 page/communityfails 2: Fix title lengths and Link straight to the final address1 page/contactfails 2: Fix title lengths and Link straight to the final address1 page/drop-off-cateringfails 2: Use one main heading and Link straight to the final address1 page/event-formfails 2: Fix title lengths and Link straight to the final address1 page/menusfails 2: Fix title lengths and Link straight to the final address1 page
And 5 more parts of the site.
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