madison-lawns.com, read 3 hours ago. Back to the report
87 to 100 in 9 steps
Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.
Now #47,128 of 263,577Step 1 top 10%Step 9 full marks
Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.
The steps
Each is one change across the pages named. When one is live, read the site again and mttr marks it done.
- 1
Add structured data
+4 points, to 91, and #20,119, 27,009 places up, and into the top 10%
Add valid JSON-LD that says what the page is.
25 pages, 15 of them under /services/
See the pages
- /
- /about
- /careers
- /contact
- /locations
- /locations/madison-sd
- /locations/sioux-falls-sd
- /privacy-policy
- /services
- /services/concrete
- and 15 more in the copied plan
- 2
Match structured data to the page
+2 points, to 93
Use the schema type that matches the page: Article for guides, Service or Product for offers, Organization or WebSite for the home page.
18 pages, 15 of them under /services/
See the pages
- /
- /locations/madison-sd
- /locations/sioux-falls-sd
- /services/concrete
- /services/concrete/edging
- /services/concrete/stamped
- /services/landscaping
- /services/landscaping/firepit
- /services/landscaping/lighting
- /services/landscaping/lighting/permanent-holiday-lighting
- and 8 more in the copied plan
- 3
Fix title lengths
+2 points, to 95
Write a title of 15 to 65 characters that leads with what the page covers.
23 pages, 15 of them under /services/
See the pages
- /
- /about
- /careers
- /contact
- /locations
- /locations/madison-sd
- /locations/sioux-falls-sd
- /services
- /services/concrete
- /services/concrete/edging
- and 13 more in the copied plan
- 4
Fix description lengths
+2 points, to 97
Write a meta description of 70 to 165 characters that summarizes the page.
20 pages
See the pages
- /
- /about
- /careers
- /contact
- /locations
- /locations/madison-sd
- /locations/sioux-falls-sd
- /privacy-policy
- /services
- /services/concrete/stamped
- and 10 more in the copied plan
- 5
Describe images
+1 point, to 98
Describe every content image in its alt text.
16 pages, 15 of them under /services/
See the pages
- /contact
- /services/concrete
- /services/concrete/edging
- /services/concrete/stamped
- /services/landscaping
- /services/landscaping/firepit
- /services/landscaping/lighting
- /services/landscaping/lighting/permanent-holiday-lighting
- /services/landscaping/outdoor-kitchen
- /services/landscaping/structures
- and 6 more in the copied plan
- 6
Link to orphaned pages
+1 point, to 99
Link to each of these from a related page. A page only the sitemap knows about is treated as unimportant.
Once, for the whole site
- 7
Add breadcrumb data
Under a point
Add BreadcrumbList schema so the page has a place in the site.
17 pages, 15 of them under /services/
See the pages
- /locations/madison-sd
- /locations/sioux-falls-sd
- /services/concrete
- /services/concrete/edging
- /services/concrete/stamped
- /services/landscaping
- /services/landscaping/firepit
- /services/landscaping/lighting
- /services/landscaping/lighting/permanent-holiday-lighting
- /services/landscaping/outdoor-kitchen
- and 7 more in the copied plan
- 8
Add an llms.txt
Under a point
Add /llms.txt: a short plain text map of the site for assistants. Its effect is unproven, so treat it as cheap insurance.
Once, for the whole site
- 9
Use one main heading
+1 point, to 100, and full marks
Give the page exactly one h1 that says what it is about.
3 pages
See the pages
- /careers
- /privacy-policy
- /terms-of-use
1 more, to tidy up after 100
- 10
Phrase headings as questions
Under a point
Phrase at least one heading as the question a person would ask.
2 pages
See the pages
- /locations/madison-sd
- /locations/sioux-falls-sd
What else the read found
Half its pages start answering within 19 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.
/services/landscaping120 ms/terms-of-use113 ms/services/concrete/edging113 ms/privacy-policy111 ms/locations111 ms
Fastest: /services/landscaping/outdoor-kitchen, 11 ms. Heaviest: /services/lawncare, 35 KB.
Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.
WordPressPlatform
nginxServer
Google Tag ManagerAnalytics
- GGoogle AnalyticsAnalytics
Meta PixelMarketing
Google reCAPTCHALibrary
Font AwesomeFonts
- pages with strong signs
- 0
- hidden characters
- 0
- chat, markdown or placeholders left in
- 0
- dashes per 1,000 words
- 0.8
A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.
/fails 4: Add structured data, Match structured data to the page and Fix description lengths1 page/careersfails 4: Add structured data, Use one main heading and Fix description lengths1 page/contactfails 4: Add structured data, Fix description lengths and Describe images1 page/aboutfails 3: Add structured data, Fix description lengths and Fix title lengths1 page/locationsfails 3: Add structured data, Fix description lengths and Fix title lengths1 page/privacy-policyfails 3: Add structured data, Use one main heading and Fix description lengths1 page/servicesfails 3: Add structured data, Fix description lengths and Fix title lengths1 page/terms-of-usefails 3: Add structured data, Use one main heading and Fix description lengths1 page/services/15 fail a rule. Worst: /services/concrete/stamped, 6 rules15 pages/locations/2 fail a rule. Worst: /locations/madison-sd, 6 rules2 pages
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