mcmenamins.com

Read 3 days ago, the first 2 pages. Read it again

#1 of 3sites in Troutdale, Oregon

It scores 80.

A score says pages are well formed. It does not say an assistant cites the site.

Fix this first

Use one main heading

80 now84 with itTop 25% from 85

#107,611to#70,81936,792 places up2 of its 2 pages fail it. 1 in 4 ranked sites pass it.

Where it ranks

Up 155,979 places since Oct 14, from #263,590. 5 points take it into the top quarter.

Open the leaderboard

Beside it on the board

  1. #107,609amicusfoundation.com80
  2. #107,610a-uneedafence.com80
  3. #107,611mcmenamins.com80
  4. #107,612alexkotlowitz.com80
  5. #107,613hive.co80

8,422 sites score 80. A tie goes to the site with faster, leaner pages that say more and keep improving.

To the top quarter

  1. 80Now#107,611
  2. 84Use one main heading#70,819
  3. 87Add structured dataTop 25%

2 fixes. Top 25% starts at 85.

Where it stands

Each stage against the middle site. It trails on Access.

Access35 points85
Middle site
91
Behind by
6

Worth the mostLet AI crawlers in+2

Understand30 points60
Middle site
59
Ahead by
1

Worth the mostUse one main heading+4

Trust20 points100
Middle site
98
Ahead by
2

Full marks1 in 4 ranked sites have them

Act15 points79
Middle site
57
Ahead by
22

Worth the mostAdd a tap-to-call link+3

Against a typical site

The readThis siteTypicalAgainst typical
Pages read24442 fewer than typical
Links a page1411310.9× typical
Words a page52739434% above typical
Rules failing somewhere10144 fewer than typical
Half its pages answer in288 ms210 ms37% slower than typical

This siteWorse than typicalTypical, the middle ranked site, worked out each hour

The work, worth the most first

10 fixes. The first 8 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.

Open the action plan
FixIts pages that fail it, fewer is betterSites passing
Worth 4 points36,792 places up
Use one main headingUnderstand2 of 21 in 4
Worth 3 points each28,188 places up each
Add structured dataUnderstand1 of 21 in 3
Add a tap-to-call linkAct1 of 21 in 3
Worth 2 points19,410 places up
Let AI crawlers inAccessAbout the whole site19 in 20
Worth 1 point each10,354 places up each
Set each page's canonical addressAccess1 of 22 in 5
Fix title lengthsUnderstand1 of 21 in 6
Fix description lengthsUnderstand1 of 21 in 11
Describe imagesUnderstand1 of 22 in 7
Show 2 more fixes
Worth under a point each
Add an llms.txtAccessAbout the whole site1 in 4
Link straight to the final addressAccess1 of 21 in 2

How AI reads this site

It reads closest to hotels and travel, but only loosely. 3 changes would make it plainer.

It reads as

Hotels and travelIt says it is an organization in Troutdale.

  1. None
  2. Loosely
  3. Split
  4. Mostly
  5. Clearly
  1. Closest lines of workAgainst the closest
  2. Hotels and travel
  3. Restaurants and cafes
  4. Law firms

What an assistant reads first

Home pageWhat it says
TitleCrystal Ballroom - Historic Music Venue located in Portland, Oregon
DescriptionThe official site for McMenamins Crystal Ballroom, tickets on sale now. Buy Tickets Online, by phone at 1-855-CAS-TIXX or from our Crystal Box Office.
First heading90s vs 2000s Halloween Costume Glow Ball
OpeningFrom cozy pubs with acoustic sets to spacious ballrooms hosting energetic bands, McMenamins offers a diverse range of intimate and eclectic venues for all music enthusiasts.

3 changes so it reads plainly as what it is

  1. Say what you do, for whom and where

    Its pages read only partly as Hotels and travel. An assistant matches a site to a question by what its pages plainly say.

    Agent instructions

    On mcmenamins.com, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Hotels and travel. Keep the title under 60 characters and lead with the service, not the name.

  2. Make the first heading say what the title says

    The title and the first heading share no word that says what the site does: “Crystal Ballroom - Historic Music Venue located in Portland, Oregon” and “90s vs 2000s Halloween Costume Glow Ball”.

    Agent instructions

    On mcmenamins.com, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is: Hotels and travel.

  3. Name Troutdale in the first words

    The site is in Troutdale, and its title, description, first heading and opening never say so. Questions to assistants often name a place.

    Agent instructions

    On mcmenamins.com, name Troutdale in the home page title or first sentence, and in the description, where it reads naturally.

  4. Read it again

    mttr reads the site again and says how it reads now.

An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.

Asking an assistant

What are the best nightclubs near Troutdale, OR? Its answer, and whether it cites mcmenamins.com, shows here in a moment.

Fix mcmenamins.com with your agent

Your agent makes the fixes. mttr checks each one. Free.

In the site’s repositorynpx skills add subinternal/mttr
Then tell your agentCheck mcmenamins.com with mttr and fix what’s worth the most.

Claude Code, Codex, Cursor or any agent that reads AGENTS.md.

Claude Code, onceclaude mcp add --transport http mttr https://mttr.si/mcp
It needs a free key
Another agent
Read it againChanged something? A site is read at most once every ten minutes.