- Middle site
- 91
- Behind by
- 1
Worth the mostLink straight to the final address+1
mynbc5.com
Top 50%of the 263,590 sites mttr has read, at #128,018
It scores 78.
A score says pages are well formed. It does not say an assistant cites the site.
Add a tap-to-call link
78 now84 with itTop 25% from 85
#128,018to#70,81957,199 places up95 of its 96 pages fail it. 1 in 3 ranked sites pass it.
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Where it ranks
Up 2,943 places since Oct 17, from #130,961. 7 points take it into the top quarter.
Beside it on the board
- #128,016picassooutdoors.com78
- #128,017sacredpineranch.com78
- #128,018mynbc5.com78
- #128,019huyucolorworkshop.com78
- #128,020gardengroveelectrician.co78
8,159 sites score 78. A tie goes to the site with faster, leaner pages that say more and keep improving.
To the top quarter
- 78Now#128,018
- 84Add a tap-to-call link#70,819
- 86Answer the first question right under itTop 25%
2 fixes. Top 25% starts at 85.
Where it stands
Each stage against the middle site. It trails on Access.
- Middle site
- 59
- Level with it
Worth the mostAnswer the first question right under it+2
- Middle site
- 98
- Ahead by
- 1
Worth the mostEach fix here is worth under a point
- Middle site
- 57
- Level with it
Worth the mostAdd a tap-to-call link+6
Against a typical site
The readThis siteTypicalAgainst typical
Pages read964452 more than typical
Links a page32132.5× typical
Words a page6693941.7× typical
Rules failing somewhere241410 more than typical
Half its pages answer in202 ms210 msAbout typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
24 fixes. The first 8 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 6 points57,199 places up
Add a tap-to-call linkAct95 of 961 in 3
Worth 2 points each22,108 places up each
Answer the first question right under itUnderstand74 of 961 in 121
Use one main headingUnderstand79 of 961 in 4
Worth 1 point each13,686 places up each
Phrase headings as questionsUnderstand71 of 961 in 10
Put figures in tablesUnderstand78 of 961 in 28
Describe imagesUnderstand79 of 962 in 7
Link straight to the final addressAccess95 of 961 in 2
Set each page's canonical addressAccess17 of 962 in 5
Show 16 more fixes
Worth under a point each
Let AI crawlers inAccessAbout the whole site19 in 20
Make near-copy pages distinctTrustAbout the whole site4 in 5
Add depth to thin pagesUnderstand43 of 963 in 7
Add an llms.txtAccessAbout the whole site1 in 4
Fix title lengthsUnderstand36 of 961 in 6
Fix description lengthsUnderstand27 of 961 in 11
Add structured dataUnderstand10 of 961 in 3
Allow pages to be indexedAccess6 of 965 in 6
Set a share imageUnderstand21 of 962 in 7
Add real images to contentUnderstand6 of 962 in 3
Add lists or tablesUnderstand4 of 961 in 2
Put the text in the HTMLAccess2 of 962 in 3
Show sources on guidesTrust2 of 961 in 2
Replace unsupported sales claimsTrust2 of 962 in 3
Match structured data to the pageUnderstand1 of 963 in 7
Add a way to get in touchAct1 of 961 in 2
How AI reads this site
The first words an assistant reads on its home page.
What an assistant reads first
Home pageWhat it says
TitleBurlington, VT and Plattsburgh, NY News and Weather - My NBC5
DescriptionGet the latest Plattsburgh and Burlington news of the day. See the stories making headlines, and get the latest weather report online, anytime.
First headingMyNBC5 News & Weather
OpeningNone in the HTML
2 changes so it reads plainly as what it is
- Name South Burlington in the first words
The site is in South Burlington, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
Agent instructions
On mynbc5.com, name South Burlington in the home page title or first sentence, and in the description, where it reads naturally.
- Say what kind of business it is in structured data
Its home page declares no business or organization type, so a machine has to guess what it is.
Agent instructions
On mynbc5.com, add JSON-LD to the home page declaring the most particular schema.org type for the business, with its name, address, phone and sameAs links to its own profiles.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.