- Middle site
- 91
- Ahead by
- 9
Full marks1 in 10 ranked sites have them
newenglandreptilestore.com
Top 25%of the 263,590 sites mttr has read, at #30,248
It scores 90.
A score says pages are well formed. It does not say an assistant cites the site.
Phrase headings as questions
90 now92 with itTop 10% from 90
#30,248to#15,08415,164 places up64 of its 65 pages fail it. 1 in 10 ranked sites pass it.
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Where it ranks
Beside it on the board
- #30,246ilocksmithservices.com90
- #30,247gutterking.com90
- #30,248newenglandreptilestore.com90
- #30,249laimenghvac.com90
- #30,250rpmviking.com90
6,418 sites score 90. A tie goes to the site with faster, leaner pages that say more and keep improving.
Who leads Plaistow, NH
- #1eztestpools.com95
- #2newenglandreptilestore.com90
- #3ndigaragedoors.com90
The middle site in Plaistow, NH scores 90.
Where it stands
Each stage against the middle site. It leads on every one.
- Middle site
- 59
- Ahead by
- 7
Worth the mostPhrase headings as questions+2
- Middle site
- 98
- Ahead by
- 1
Worth the mostEach fix here is worth under a point
- Middle site
- 57
- Ahead by
- 43
Full marks2 in 7 ranked sites have them
Against a typical site
The readThis siteTypicalAgainst typical
Pages read654421 more than typical
Links a page29132.3× typical
Words a page50439428% above typical
Rules failing somewhere9145 fewer than typical
Half its pages answer in272 ms210 ms30% slower than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
9 fixes. The first 5 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 2 points each15,164 places up each
Phrase headings as questionsUnderstand64 of 651 in 10
Match structured data to the pageUnderstand64 of 653 in 7
Worth 1 point each10,165 places up each
Describe imagesUnderstand65 of 652 in 7
Fix description lengthsUnderstand60 of 651 in 11
Add breadcrumb dataUnderstand64 of 651 in 2
Show 4 more fixes
Worth under a point each
Make near-copy pages distinctTrustAbout the whole site4 in 5
Fix title lengthsUnderstand14 of 651 in 6
Use one main headingUnderstand1 of 651 in 4
Set a share imageUnderstand1 of 652 in 7
How AI reads this site
The first words an assistant reads on its home page.
What an assistant reads first
Home pageWhat it says
TitleBall Pythons, Boas, Colubrids, Monitors, Lizards & Other Reptiles NERD – New England Reptile - NERD
DescriptionWe sell the most diverse collection of Ball Pythons, Morphs, Reticulated Pythons, Water Monitors and rare unusual reptiles in captivity. Black Dragons, Boelens Pythons, Boas, Blood Pythons, geckos and more! Over 25 yrs of reptile breeding, our unique, proven breeding and rearing methods, such as reptile socialization.
First headingNone in the HTML
OpeningThe Most Diverse Collection Of Reptiles In Captivity
3 changes so it reads plainly as what it is
- Make the first heading say what the title says
The home page has no first heading in its HTML.
Agent instructions
On newenglandreptilestore.com, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is.
- Rewrite the description
Its description is 319 characters and is cut off in results.
Agent instructions
On newenglandreptilestore.com, write the home page a meta description of one or two sentences, 50 to 160 characters: what the business does, for whom, and where.
- Name Plaistow in the first words
The site is in Plaistow, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
Agent instructions
On newenglandreptilestore.com, name Plaistow in the home page title or first sentence, and in the description, where it reads naturally.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.