- Middle site
- 91
- Behind by
- 16
Worth the mostSet each page's canonical address+6
news.move.com
76 of 100ahead of 47% of the sites mttr has read
Its strongest stage is Act, at 100 against the middle site's 57. 1 fix, 7 points, take it to 83, into the top half of every site.
A score says pages are well formed. It does not say an assistant cites the site.
1 fix, 59,132 places up
- 76Now#138,622
- 83Add structured data#79,490
The top half of every site starts at 77.
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EmailWrite the email
Where it ranks
Up 124,767 places since Oct 14, from #263,580. 1 point takes it into the top half.
Beside it on the board
- #138,811beautifulonraw.com76
- #138,812anglinsfoundationrepairs.com76
- #138,813news.move.com76
- #138,814bluebonnetelectric.coop76
- #138,815printablepaper.net76
7,514 sites score 76. A tie goes to the site with faster, leaner pages that say more and keep improving.
Where it stands
Each stage against the middle site. It trails on Access and Understand.
- Middle site
- 59
- Behind by
- 11
Worth the mostAdd structured data+7
- Middle site
- 98
- Ahead by
- 2
Full marks1 in 4 ranked sites have them
- Middle site
- 57
- Ahead by
- 43
Full marks2 in 7 ranked sites have them
Against a typical site
The readThis siteTypicalAgainst typical
Pages read294415 fewer than typical
Links a page31375% below typical
Words a page1,0263942.6× typical
Rules failing somewhere12142 fewer than typical
Half its pages answer in203 ms210 msAbout typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
12 fixes. The first 5 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 7 points59,323 places up
Add structured dataUnderstand29 of 291 in 3
Worth 6 points50,562 places up
Set each page's canonical addressAccess29 of 292 in 5
Worth 3 points24,452 places up
Fix description lengthsUnderstand29 of 291 in 11
Worth 2 points each15,992 places up each
Fix title lengthsUnderstand22 of 291 in 6
Link straight to the final addressAccess28 of 291 in 2
Show 7 more fixes
Worth 1 point each7,828 places up each
Set a share imageUnderstand26 of 292 in 7
Describe imagesUnderstand6 of 292 in 7
Worth under a point each
Serve a robots.txtAccessAbout the whole site6 in 7
Publish a sitemapAccessAbout the whole site3 in 4
Settle on one addressAccessAbout the whole site2 in 3
Match structured data to the pageUnderstand1 of 293 in 7
Add an llms.txtAccessAbout the whole site1 in 4
How AI reads this site
It reads clearly as real estate, the way an assistant matches a site to a question. 3 changes would make it plainer.
It reads as
Real estate
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- Real estate
- Lending, insurance and finance
- Trades and home services
What an assistant reads first
Home pageWhat it says
TitleWelcome | Move, Inc.
DescriptionNone in the HTML
First headingMediaroom
OpeningThe latest news, press releases and content for all things home.
3 changes so it reads plainly as what it is
- Make the first heading say what the title says
The title and the first heading share no word that says what the site does: “Welcome | Move, Inc.” and “Mediaroom”.
Agent instructions
On news.move.com, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is: Real estate.
- Write a description
The home page has no description, so a search result and an assistant make one up from the page.
Agent instructions
On news.move.com, write the home page a meta description of one or two sentences, 50 to 160 characters: what the business does, for whom, and where.
- Say what kind of business it is in structured data
Its home page declares no business or organization type, so a machine has to guess what it is.
Agent instructions
On news.move.com, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits Real estate), with its name, address, phone and sameAs links to its own profiles.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.